8月18日，辛巴在快手"818粉丝节"的直播间里，用"从今天开始，辛巴再无能力承载直播这份工作"开头，发表了第五次退网宣言。 在这场直播里，辛巴展示着显示"肺龄95岁"的体检报告，宣布了1亿粉丝账号将交给妻子初瑞雪进行管理，不断呈现出更多的细节来为其此次退网的真实 性进行佐证。 8月18日，辛巴在直播间发表了自己的退网声明，很多网友第一反应便是质疑，因为这已经是辛巴第五次官宣退网，回顾其直播生涯，"退网"的戏码似乎 成为了一种博流量的手段。 辛巴在直播间展示其体检报告 早在2020年4月，辛巴与当时另一个头部主播 "散打哥"之间的纠纷被官方处罚后就曾宣布退网，大批粉丝含泪送别，然而仅过了51天，辛巴便高调回归继 续带货，近10小时单场数据更是超12亿。 这场"短暂离别"不仅没让他的商业价值受损，反而通过制造"失而复得"的稀缺感，让粉丝消费热情空前高涨。 2021年4月，"燕窝糖水事件"引发舆论，在徒弟蛋蛋直播带货进入尾声时，辛巴来到直播间连麦，表示自己"被资本、流量打败了"，随即当场宣布退网。 这番操作让不少粉丝产生"英雄被构陷"的共情，甚至自发组织对抗舆论批评。 但回顾过往的四次退网，似乎也没有一次不是情真 ...

Core Viewpoint - The article highlights the quality issues surrounding products promoted by influencer Xinba, particularly focusing on the "Cangye Farmer Beef Steak" and "Meixiang Moment Beef Steak," which have faced consumer complaints regarding their authenticity and quality [2][8][11]. Group 1: Product Quality Issues - Consumers have reported serious quality concerns with the beef steaks sold by Xinba, including claims that the products are not genuine beef but rather synthetic meat [4][8]. - Specific complaints include the presence of unidentifiable meat parts and a texture resembling that of processed meat, leading to dissatisfaction among buyers [3][4]. - The products have been found to contain undeclared food additives, raising food safety concerns [9][11]. Group 2: Sales and Market Impact - The sales figures for the controversial beef steaks are significant, with "Meixiang Moment Beef Steak" reportedly achieving sales of 5,000 to 6,000 units per link, and "Cangye Farmer Beef Steak" exceeding 20,000 units per link, resulting in sales exceeding tens of millions [11]. - Xinba's live-streaming sales performance has been notable, with reported sales of 5.969 billion yuan in a recent month, indicating a strong market presence despite the controversies [21][22]. Group 3: Regulatory and Legal Issues - The production companies behind the beef steaks have faced penalties for failing to properly label food additives, with fines amounting to 247,680 yuan [11][14]. - Xinba's team has been accused of misleading advertising, claiming the steaks are "original cut" and suitable for children, which has led to allegations of false promotion [16][17]. Group 4: Historical Context - This is not the first instance of Xinba facing product quality crises; previous controversies include the promotion of a product that was later revealed to be misleadingly marketed as a health supplement [24]. - The pattern of consumer complaints and regulatory scrutiny suggests ongoing challenges for Xinba in maintaining product integrity and consumer trust [5][24].