Core Viewpoint - Tencent's cognitive training software "Tencent Brain Exercise" has received medical device registration approval from the Guangdong Provincial Drug Administration, marking its entry into clinical application for improving cognitive abilities in patients with mild cognitive impairment (MCI) [1][3] Industry Overview - The cognitive digital therapy market in China has over 40 companies focusing on this area, with 47 cognitive digital therapy software products approved by the National Medical Products Administration as of October 2024 [2] - The market for cognitive impairment digital therapy is expected to grow significantly, with a projected market size of 2.686 billion yuan in 2023, increasing to 10.467 billion yuan by 2025 and 89.274 billion yuan by 2030, reflecting compound annual growth rates of 97.4% and 53.5% respectively [4] - The number of MCI patients in China is approximately 38.77 million, with a prevalence rate of 15.5%, indicating a substantial patient base driving demand for cognitive digital therapies [4] Company Insights - Tencent's "Tencent Brain Exercise" transforms traditional cognitive rehabilitation into a mobile application format, utilizing gamified cognitive training based on evidence-based medicine principles [3] - The company aims to address the challenges of commercializing digital therapies, as the current business models are still in the early stages of development [1][2] - Brain Dynamics, a competitor in the market, has achieved a market share of 25.0% in the cognitive digital therapy market and 91.6% in the medical-grade cognitive digital therapy market in China, but faces challenges in profitability despite significant revenue growth [5] Challenges in the Market - The cognitive digital therapy sector is experiencing high market education costs and is still in the exploratory phase regarding application scenarios [1][2] - Regulatory challenges exist, as clinical experts have varying opinions on the clinical use of digital therapy products, which complicates their appropriate application [4][5] - The industry faces difficulties in ensuring that payers (such as insurance companies and hospitals) are willing to cover these therapies, which is crucial for sustainable business models [1][2] Competitive Landscape - Major tech companies like Tencent, Alibaba, and ByteDance are entering the healthcare sector, but a mature commercialization model is still needed [6] - The cognitive digital therapy market is characterized by a mix of substantial patient demand and ongoing challenges in commercialization pathways, creating a complex development landscape [2][4]

一周IPO动态，覆盖港股、美股、A股。 布鲁可 港股｜挂牌上市 据IPO早知道消息，Bloks Group Limited（布鲁可集团有限公司，以下简称"布鲁可"）于2025年1 月10日正式以"0325"为股票代码在港交所主板挂牌上市。 值得注意的是，布鲁可原计划在本次IPO中发行24,120,300股股份。根据最终发售价及配发结果公 告，其最终发行了27,738,300股股份，即额外发售了15%股份。 布鲁可在本次香港公开发售部分获5999.96倍认购，位居港股IPO发行历史第三；国际发售部分获 38.6倍认购，并引入了景林投资、UBS和富国基金三大基石投资者，累计认购5000万美元。 以冻资额计算，布鲁可本次IPO发行的冻资规模仅次于2020年的蚂蚁集团（最终未完成发行）和 2021年的快手，同样位居港股IPO发行历史第三。 截至首日收盘，布鲁可报于每股85.00港元，较发行价上涨40.85%，市值超208亿港元。 成立于2014年的布鲁可现已成为中国最大、全球第三大的拼搭角色类玩具企业。2023年，布鲁可实 现约18亿元GMV，同比增长超过170%。 本文为IPO早知道原创 作者｜C叔 微信公众号｜i ...

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