在很多人的印象里，老年人是"被照顾者"。他们不会用智能手机、不懂网购、对新潮商品毫无兴趣。 但现实无数银发族的生活常态是：沉迷拼多多，平均一个月150个小快递，沉迷刷各种保健品直播间。更有不少中老年博主自己开账号，分享穿搭、养 生、旅游经验，甚至粉丝量都有几十万。 图片源自小红书、抖音 有钱又有闲的消费新势力 还记得几年前，年轻人还在费尽心思教父母用微信、网购的场景吗？现在画风已经完全变了。 随着智能手机普及，老人们不仅学会了刷视频，还能自己拍摄分享购物体验。社交媒体成为他们获取信息、做出消费决策的重要渠道，短视频、直播让他 们从"不敢买"到"会比价"。 跳广场舞的大姨们开始在抖音、快手分享日常，顺手就在直播间下单。退休的大爷们研究起了各平台的优惠规则，比价能力堪比专业买手。有网友 说，"爸爸迷上网购了怎么办？败家的可不止我"。 同时，数据也给出了答案：截至2024年9月，接触互联网的银发人群（50岁以上）月活跃用户达到3.29亿，月人均使用时长129小时。短视频、即时通讯、 综合电商已经成为他们的日常标配。 图片源自QuestMobile 移动互联网对银发人群的波及广度和深度持续攀升，他们从被照顾者到消费主 ...

Group 1 - The core idea of the article revolves around the evolution of social media from a platform for sharing opinions to a marketplace for product recommendations, highlighting the rise of "grass planting" as a popular trend [1][3] - The concept of "attention economy" is introduced, where the ability to filter and recommend information becomes a valuable asset in an era of information overload [2][11] - "Grass planting" has transformed into a standardized product that can drive sales and support entire content supply chains, leading to a loss of trust among consumers [3][4] Group 2 - The emergence of "bad product sharing" reflects a growing skepticism towards traditional product recommendations, as it openly discusses the flaws of products rather than solely promoting their benefits [4][13] - "Bad products" are characterized by their design flaws or overpromises, yet they often possess redeeming qualities that keep consumers engaged [5][6] - The trend of "bad product sharing" allows creators to escape the pressure of promoting only positive reviews, making their content more relatable and credible [14][15] Group 3 - The article discusses how brands are beginning to embrace the concept of "bad product sharing" as a way to generate discussion and engagement, sometimes even leading to increased sales [14][15] - The blurred lines between "good" and "bad" products complicate consumer decision-making, as users struggle to discern genuine reviews from marketing tactics [15][16] - "Bad product sharing" serves as a counter-narrative to the idealized lifestyle often portrayed in marketing, revealing the absurdities behind seemingly perfect products [16][17] Group 4 - The phenomenon of "bad product sharing" provides consumers with a more authentic perspective on products, allowing them to make informed decisions based on real experiences [18] - The article emphasizes that while "bad product sharing" is gaining traction, it should not become the norm, as consumers should not remain in a constant state of skepticism [18]