Core Insights - The transformation of traditional post offices into themed cultural spaces has attracted diverse age groups, enhancing their appeal and functionality [2][3][4] - Thematic post offices across China have successfully integrated local culture and postal services, leading to increased visitor numbers and revenue [4][5] Group 1: Thematic Post Offices - The Di'anmen themed post office in Beijing has become a popular destination, showcasing cultural heritage through innovative products related to the 24 solar terms [2][4] - The Qingdao marine-themed post office attracted over 100,000 visitors during the summer, generating significant sales from cultural products [3][4] - The Chengdu panda post office has an annual foot traffic of nearly 3,000 people, with annual revenue exceeding 10 million yuan, primarily from a young customer base [3][4] Group 2: Economic Impact - By the end of last year, there were over 800 themed post offices nationwide, generating several hundred million yuan in revenue [4] - The Qingdao marine-themed post office not only attracted tourists but also boosted nearby shop sales by 30% [4] Group 3: Cultural Integration - The success of these themed post offices lies in breaking the traditional perception of post offices, combining culture, experience, and consumption [5] - The Di'anmen themed post office retains historical elements while incorporating new features, transforming it into a modern landmark [5]

Core Viewpoint - The Central Economic Work Conference emphasizes the need to innovate diverse consumption scenarios, expand service consumption, and promote the development of the cultural tourism industry, with various postal departments creating new consumption scenes based on regional and cultural characteristics [1] Group 1: Theme Post Offices - The Beijing Di'anmen Theme Post Office has transformed into a cultural hub by telling the story of the 24 solar terms, showcasing a variety of cultural products and postal items [1][5] - The theme post office renovation in Chengdu is set to be completed by the end of 2024, featuring a unique design that integrates cultural elements and enhances visitor experience [3][5] - The Qingdao Marine Research Theme Post Office collaborates with marine research institutions to create educational experiences and develop related cultural products [6][7] Group 2: Cultural and Economic Impact - The Panda Post Office in Chengdu has become a cultural landmark, attracting a significant number of young visitors and generating substantial annual revenue [10] - As of the end of last year, there were 838 theme post offices across the country, generating a total revenue of 355 million yuan, with 159 located in 5A scenic areas [11] - The theme post offices serve as platforms for integrating postal services with cultural innovation, enhancing the role of postal services in promoting tourism and benefiting the community [11]

Core Viewpoint - The Central Economic Work Conference emphasizes the need to innovate and diversify consumption scenarios, expand service consumption, and promote the development of the cultural tourism industry through themed post offices that attract tourists and enhance the cultural experience [1]. Group 1: Themed Post Offices - The Beijing Di'anmen themed post office, established in 1906, has transformed into a popular tourist spot by telling the story of the 24 solar terms through innovative cultural products and experiences [2][3]. - The post office underwent a significant renovation starting in 2023, with plans to reopen by the end of 2024, featuring a blend of cultural themes and modern design elements [4]. - The Qingdao Marine Research themed post office collaborates with marine research institutions to create educational experiences and promote deep-sea exploration, attracting visitors and enhancing consumer engagement [5][7]. Group 2: Cultural Integration and Consumer Engagement - The Chengdu Panda themed post office leverages the panda culture and local heritage to create a unique consumer experience, offering over 2,000 distinctive products and attracting a young demographic [8][10]. - The themed post offices across China have reached a total of 838, generating revenue of 355 million yuan, with a significant number located in 5A scenic areas, showcasing the integration of postal services with cultural and tourism initiatives [10].

Core Viewpoint - The Central Economic Work Conference emphasizes the need to innovate diverse consumption scenarios, expand service consumption, and promote the development of the cultural tourism industry, with themed post offices emerging as new highlights in the cultural tourism consumption market [4][16]. Themed Post Offices - Themed post offices are being developed across various regions, leveraging local cultural characteristics to create new consumption scenarios that attract numerous tourists [4][16]. - As of the end of last year, there were 838 themed post offices nationwide, generating revenue of 355 million yuan, with 159 located in 5A scenic areas [15][16]. Beijing Di'anmen Themed Post Office - The Di'anmen post office, established in 1906, is undergoing a transformation to tell the story of the 24 solar terms, shifting from merely conveying information to promoting culture [6][7]. - The renovation, which began in 2023 and is expected to be completed by the end of 2024, aims to create a cultural space that integrates the rich phenomena of the 24 solar terms with the historical context of the Grand Canal [8][9]. Qingdao Marine Research Themed Post Office - The Qingdao Marine Research themed post office features innovative scenes such as a spiral staircase and a deep-sea mailbox, attracting many visitors and providing educational experiences about marine ecology [9][10]. - This post office collaborates with the National Deep Sea Base and universities to develop marine research courses and a variety of cultural products [12]. Chengdu Panda Themed Post Office - The Chengdu Panda post office, featuring the IP image YOYO, has developed over 2,000 unique products and attracts a daily average of nearly 3,000 visitors, with 70% being young customers [14]. - The post office combines postal services with cultural elements, including a panda-themed restaurant, enhancing the visitor experience [13][14].