近年来，泉州文旅热度的攀升为本土文创提供了前所未有的生长空间。原创设计师与工作室日趋活跃， 政府部门搭建的赛事平台与孵化机制则为创意落地提供了系统支撑。兼具趣味、美观、实用与文化底蕴 的产品，正以更当代的语汇讲述城市故事；世遗元素被转化为潮玩手办，闽南符号走进日常消费，文创 市场的消费潜力随之加速释放。 然而，"百花齐放"尚属序章。在"国潮"涌动、地方文化消费整体向上的时代窗口期，更严峻的考题摆在 面前：如何让创意工作室从"小而美"走向可持续品牌？如何让德化瓷赛道上的设计真正进入寻常百姓的 餐桌与茶席？如何避免赛事热度退潮后，创意被束之高阁、无人问津？这些问题的答案，不在赛场，而 在市场；不在一次性曝光，而在持续的生态培植。 "让收藏在博物馆里的文物、陈列在广阔大地上的遗产、书写在古籍里的文字都活起来。"这一愿景的实 现，需要创作者接续深耕，更需要政府、高校、企业、平台的协同赋能。"润物无声"大赛走过7届，恰 如其名：好的文创能在日复一日的浸润中，重塑一座城市的文化表情。 日前，第七届"润物无声"泉州文创旅游商品设计大赛在泉州工艺美术合作社落幕。从近千份投稿中脱颖 而出的48件作品，以"城市礼物""泉州美食" ...

（来源：中国妇女报） 转自：中国妇女报 □ 中国妇女报全媒体记者 姜军旗 在盛满清水的方盘里，滴入几滴彩漆，任其随水波自然晕开。轻吹一口气，斑斓的画面便流动起来。趁 此瞬间将白扇面浸入水中，迅速提起——不到一分钟，一幅水拓漆画扇便完成了。 刘家堡地处太原市城乡接合部，曾是周边有名的"空心村"，被戏称为"烂塌堡"。过去，村民多靠几亩薄 田为生，年轻人纷纷外出务工。村庄基础设施落后，人居环境脏乱，每逢大风天气，沙尘与垃圾齐飞， 污水在坑洼路面横流。 转机始于2020年。为改善村居环境，村党委书记乔武平带领"两委"干部和村民开展"六乱"整治专项行 动。整治过程中，全村拆除违建40余处，改建围墙2000余米，安装太阳能路灯400多盏，并配套建设休 闲广场、小游园等设施。村里还创新开展"星级美丽庭院"评比，激发村民参与热情，实现"屋净、路 净、水净"和"庭院美、村庄美、环境美"的目标。 环境改善后，产业如何振兴？村"两委"确立"农业+文旅+非遗"融合路径：一方面发展城郊型现代农业， 建成蝴蝶兰、玉露香梨、西红柿三大种植基地，蝴蝶兰年产值400万元并出口韩国，玉露香梨从鲜果销 售升级为果汁、果干加工；另一方面深耕文化底蕴 ...

Group 1 - The event "Yuhang Wind and Cultural Life - Yuhang Good Place Cultural Tourism Micro-Promotion" has officially launched, showcasing the integration of traditional crafts and modern life through exhibitions, salons, markets, and interactive experiences, running until June 30 [2] - The "Yuhang Wind Collection Exhibition" highlights innovative practices from three distinctive areas in Yuhang, including the transformation of Qingshan Village from water protection to "Future Village," and the activation of local craftsmanship through community workshops [2] - The event aims to present the living heritage of Yuhang culture, emphasizing that intangible cultural heritage is not merely museum artifacts but can be integrated into daily life [2] Group 2 - Several thematic salon activities are being held alongside the exhibition, with the first salon focusing on "Rural Museums: How to Revitalize Traditional Crafts," featuring practitioners sharing their experiences in integrating intangible heritage into modern life [2] - Upcoming salons will discuss "Art Awakening the Countryside" and "AR Applications in Cultural Tourism," with architects, designers, and technology representatives sharing innovative cases [3] Group 3 - From June 14 to 15, a "Non-Heritage Flash Market" will feature over ten local brands from Yuhang, offering bamboo weaving, tea sets, and traditional snacks, along with interactive experiences [4] - The event will also introduce a "Yuhang Good Taste, Summer Limited Cool Tea Shop," providing specialty tea drinks in an immersive Jiangnan lifestyle setting [4] - Future plans include ongoing exhibitions of regional cultural features to enhance the cultural tourism experience, creating opportunities for visitors to understand local heritage [4]

Core Insights - The recent launch of 75 new "Intangible Cultural Heritage Tea Spaces" in Zhejiang province aims to promote tea culture and enhance tourism experiences [2][3] - These spaces are designed to integrate lifestyle, aesthetics, and cultural spirit, making "intangible heritage tea life" accessible and showcasing its aesthetic appeal [2] - The selected tea spaces in the West Lake scenic area reflect the cultural connotations of West Lake Longjing tea and incorporate local aesthetics [2] Group 1: "Intangible Cultural Heritage Tea Spaces" - The "Floating Cloud Hall" is located near the West Lake and offers cultural activities, tea gatherings, and art exhibitions to convey the essence of West Lake through tea [2] - "City God Tea House" is situated on the third floor of the City God Pavilion, showcasing West Lake Longjing tea and traditional tea-making techniques while offering various intangible heritage experience courses [3] - "Ming Huang" is recognized as a "heritage-themed guesthouse" with extensive indoor and outdoor tea activity spaces, integrating tea production, sales, and cultural experiences [3] Group 2: Cultural Integration and Experience - "Shu Sheng Xun Zhen" is set in a tea garden and incorporates intangible heritage elements into its hotel design, creating a unique atmosphere for guests to enjoy tea culture [3] - The tea spaces serve as popular spots for both locals and tourists to enjoy tea and cultural activities, enhancing the overall visitor experience in the scenic area [3]