对于荔枝等生鲜农产品来说，时令性问题一直是痛点、难点。过去，生鲜农产品生产销售往往是全国范 围内"一盘货"，由于缺乏数字化工具和对用户的精准分析、对消费者需求把握不足，以及流通层面不畅 等原因，造成生鲜农产品大量耗损，提高了农产品生产成本。此外，部分农产品过往依赖外贸渠道，关 税政策的波动和对内销市场的陌生，还会给企业和农户带来经营风险。广东荔枝借助美团等即时零售平 台带来的新型消费方式，打开发展新空间。即时零售在提高生鲜农产品效益、促进乡村振兴方面潜力巨 大，也大有可为。 最近，《长安的荔枝》热播，在全网引发了一场"荔枝热"。相较于剧中荔枝运送"耗资三万贯，约百套 长安宅邸"的巨大代价，对于今天的消费者而言，荔枝早已成为一种供给丰富、品种多样的寻常水果。 眼下，正是荔枝上市旺季，有媒体调查发现，与往年价格高高在上相比，今年广东部分地区的荔枝，因 为保鲜难、集中上市等痛点影响了果农收益，制约了产业发展。 为了攻坚破解荔枝产业面临的这些瓶颈，一些传统农贸企业将目光瞄准了即时零售渠道。不久前，美团 启动"联动百城·美荔兴农"专项行动，通过一系列广东荔枝产销对接会与广东荔枝产地及企业接洽，通 过发挥即时零售和全国销 ...

转自：新华财经 近日，中国人寿寿险云南省分公司联合中国人寿财险云南省分公司，在云南省临沧市沧源佤族自治县糯良乡贺岭村茶山开展助农采茶活动。 5月13日，中国人寿驻滇单位职工和当地农户在云南省临沧市沧源佤族自治县糯良乡贺岭村茶山采茶，助农增收。薛莹莹摄 据悉，贺岭村有着悠久的茶叶种植历史，是优质的茶源地之一，当地茶园连片规模优势明显，是贺岭村村民的主要经济来源。时下，当地茶农们正抢抓时节 采摘春茶，茶园里呈现出一派繁忙景象。为确保春茶及时采收，中国人寿寿险云南省分公司派驻贺岭村的驻村第一书记刘圣伟，协同中国人寿财险云南省分 公司职工，在当地茶农的指导下，背着竹篓遵循标准流程，穿梭于茶树间逐垄细致采摘，切实为茶农增收贡献力量。 近年来，贺岭村通过吸引外部茶企入驻，进一步提升了茶产业发展能力。为积极助推茶叶产业升级，中国人寿寿险云南省分公司出资30万元作为贺岭茶叶合 作社启动资金，推动茶园经济效益最大化。贺岭村优化"党支部+公司+合作社+农户"运营模式，借助CTC茶厂，从茶园管理、种植技术、市场对接、销售能 力及干茶加工技术等维度，系统性提升村级茶叶合作社综合实力。截至目前，贺岭村茶叶合作社已带动当地210户茶农实 ...

Group 1 - The World Bank's project in Guangxi has provided significant financial support to local agricultural cooperatives, enhancing their productivity and profitability [1][2] - The Lianqiang Agricultural Cooperative has expanded its mango planting area to over 2,000 acres, achieving an annual online sales volume of over 300,000 pounds of mangoes [1] - The average yield of different mango varieties has increased from 1,000 pounds per acre to between 2,000 and 4,000 pounds per acre, with prices rising from a few cents to between 2 and 6 yuan per pound [1] Group 2 - The Xianwang Cooperative in Liushuo Village has benefited from a 3 million yuan investment, leading to an increase in breeding stock and modern farming equipment [2] - The cooperative has 151 member households and has distributed over 100,000 yuan in dividends over the past four years, indicating strong financial performance [2] - Among the cooperatives funded by the World Bank project, 57 have achieved profitability, exceeding the initial target of 40 [2] Group 3 - The Dongyang Agricultural Cooperative has developed a green circular agriculture model, integrating grass planting, processing, beef cattle breeding, and organic fertilizer production [3] - The Guangxi Fresh Friend Agricultural Development Company has established partnerships with 26 cooperatives to create mango planting bases, benefiting 5,899 farming households [3] - The project has facilitated the acquisition of substandard mangoes for juice production, transforming them into a profitable product [3]