Group 1 - The 2025 China Open and WTT China Grand Slam are being held simultaneously in Beijing, attracting large crowds and showcasing the integration of sports, culture, and tourism [1][3] - Ticket sales for the China Open reached 880 million and for the WTT China Grand Slam 860 million, both setting historical highs [1] - The events have stimulated local economies, with high demand for related merchandise and themed hotel bookings [3] Group 2 - Beijing aims to leverage its Olympic resources to enhance its status as an international sports city, with a focus on high-quality economic development [5] - Various regions across China are experiencing a surge in tourist activity, with unique cultural and natural attractions drawing visitors [5][7] - The integration of traditional culture and modern experiences is being emphasized in locations like Hebei and Shaanxi, enhancing the cultural tourism market [7][12] Group 3 - Cultural events and performances are being organized in various regions, such as the "Iron Blood Red An" theme in Hubei, which features over 80 performances daily [14] - The "Four Seasons Village Evening" event in Guangdong showcases local culture and heritage, attracting numerous visitors [18] - Museums and cultural venues are becoming popular destinations, with exhibitions like the "Return of National Treasures" in Fujian drawing significant crowds [26][27]

Core Insights - The increasing attendance at domestic sports events indicates a growing interest in sports consumption and experience enhancement, contributing to the sports industry's growth [2][5][10] Group 1: Attendance and Economic Impact - The Dalian Yingbo team's home matches during the May Day holiday attracted over 60,000 spectators, setting a record for the second-highest attendance in the history of the Chinese Super League [1] - The 2026 World Cup qualifiers in Hangzhou drew 70,588 fans, creating a new record for the national football team's home matches, and generating approximately 308 million yuan in direct economic impact from tourism-related consumption [4] - The Diamond League events in Xiamen and Shaoxing saw around 40,000 attendees, with merchandise sales significantly boosted by the high-profile performances [3] Group 2: Policy and Market Trends - The Zhejiang provincial government aims to host over 1,000 local sports events by 2025, reflecting a strategic push to enhance sports consumption and economic growth [4] - The sports consumption landscape is evolving, with a focus on integrated experiences that combine events with tourism, as seen in the "event + tourism" products launched during the Diamond League [3][8] - The central government has emphasized the importance of increasing ticket availability and enhancing the spectator experience to stimulate sports consumption [9][10] Group 3: Infrastructure and Experience Enhancement - The Shenzhen New Pengcheng Club reported a 460% increase in average attendance and a 160% rise in ticket revenue compared to the previous season, attributed to upgraded facilities and enhanced fan experiences [6][7] - The Dalian Yingbo Club's ticket revenue nearly doubled this season, with surrounding businesses extending hours to accommodate increased foot traffic on match days [7] - The integration of digital technology and improved service offerings is expected to further enhance the spectator experience and drive revenue growth in the sports sector [9][10]

Core Insights - The "May Day" holiday has seen a surge in tourism driven by major sporting events like the Sudirman Cup and the Diving World Cup, leading to a trend of "traveling with events" [1][2][3] Group 1: Economic Impact - The Sudirman Cup held in Xiamen from April 27 to May 4 attracted numerous fans, significantly boosting local consumption and hotel bookings [1] - Xiamen hotels reported high occupancy rates, with special promotions like "stay one night, get one hour of court experience" to cater to sports fans [1] - The Diving World Cup in Beijing generated ticket sales of 5.28 million yuan, with over 7,000 attendees on a single day [2] Group 2: Consumer Behavior - Fans are willing to spend significantly on travel and event attendance, with families budgeting over 20,000 yuan for their trips [2] - The popularity of event-related merchandise is evident, with over 40 types of official products available, indicating strong consumer interest [3] Group 3: Broader Trends - The trend of "traveling with events" is not limited to major cities; smaller regions like Guizhou also experienced increased visitor numbers for local events [3] - The integration of sports and tourism is becoming a key economic strategy for cities, as highlighted by local officials [3]