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中国摩托车加速驶入法国市场,法媒:发动机更可靠,性价比还高
Huan Qiu Wang· 2025-10-14 22:57
来源:环球 【环球时报驻法国特约记者 董铭】在法国市场上,中国摩托车正展现出强劲的增长势头。"如果说,在这个低迷的摩托车市场中还有谁笑得出 来,那就是来自中国的品牌。"法国"caradisiac"网站近日报道称,中企正在将其商业版图"拓展至摩托车领域"。 如今在法国,摩托车消费市场并不景气。数据显示,2025年前9个月法国两轮车的销量下滑了11%。但在一片颓势之中,中国摩托车的表现却十分 亮眼,其增长速度引人注目。据法国《回声报》报道,中国品牌CFMOTO(春风动力)今年在法国的新增登记量达到了4741辆,推动该品牌在法 国的市场份额上升到3.4%,仍落后于日本的本田(22.6%),不过已经超过铃木(2.8%)、意大利的比亚乔(2.2%)和奥地利的KTM(2.1%)等 老牌摩托车厂商。 不仅仅是法国,另据法国"messefrankfurt"网站报道,中国摩托车品牌在比利时市场上也正蓬勃发展。一名比利时经销商在接受采访时表示,今年 前4个月,有193名比利时消费者在他们的车牌号上加上了"CF"(春风动力)的标识,使得这个中国品牌的表现堪比杜卡迪等知名欧洲摩托车制造 商。 据"caradisiac"网站报道,现在 ...
看好国产液冷链的替代机遇;中国宠食开启黄金时代
Mei Ri Jing Ji Xin Wen· 2025-08-07 01:19
Group 1: Pet Food Industry - The pet food industry in China is entering a golden era, driven by product innovation, brand matrix, and channel iteration [1] - On the product side, general grain innovation is stimulating demand, with popular categories strengthening the deep binding between categories and brands [1] - Functional pet food, such as prescription diets, represents high price, high profitability, and high customer loyalty, with a projected global CR3 of 97% in 2024 [1] - The brand matrix is essential, with a projected global CR5 of 52% for pet food companies/brands in 2024, indicating a shift from single large brands to multiple brands in China [1] - Capital investment is crucial, with Mars and Nestle's cumulative acquisitions reaching $8.3 billion and $16 billion respectively [1] - Local specialty channels are key for the rise of brands in various countries, with a shift from efficiency-driven to a balance of efficiency and experience in domestic channel evolution [1] Group 2: Liquid Cooling Chain - The AIDC liquid cooling sector is expected to see upward investment opportunities due to continuous enhancements in overseas computing power and the iteration of cooling solutions [2] - Domestic liquid cooling chains are poised to leverage new technology windows and decentralized decision-making to penetrate overseas markets [2] - The breakthrough in domestic computing chips is anticipated to create replacement opportunities for domestic liquid cooling chains [2] Group 3: Motorcycle Export - Chinese motorcycle companies are actively expanding overseas, with rapid increases in market share, emphasizing the importance of international expansion [3] - The high cost-performance ratio of certain models, such as scooters and ADV models, has proven effective in capturing market share, while other models have yet to initiate price competition strategies [3] - In the medium to long term, as the product matrix of Chinese companies improves, single Chinese brands could achieve annual sales of 150,000 to 200,000 units in the European and American markets, and approximately 700,000 and 600,000 units in Latin America and ASEAN markets respectively [3]