每经记者｜杨卉 每经编辑｜黄博文 从开场亮相到人机共舞、练武术、搭档演小品……2026年央视"春晚"的"硅基含量"拉满，机器人轮番登 场，甚至开始"上价值""讲情怀"。观众看热闹众说纷纭。 一场热热闹闹的机器人"春晚总动员"拉开大幕，留给行业的思考却刚刚开始。此前，有媒体报道称， 2026年机器人公司为了上央视"春晚""砸"了不少赞助费。值得注意的是，机器人企业"砸钱"也要上央 视"春晚"背后，是厂商在落地场景不明时以曝光谋订单、拉融资来维持生存的现实。有受访者直言，这 是资本的逻辑，还不是市场的逻辑。 从商业化进程来说，随着越来越多企业涌进具身智能赛道，人形机器人确实进入了商业化元年，但也只 是开始。 还是"才艺表演" 但已经出现很大变化 从央视"春晚"到各卫视"春晚"，再到部分地区推出的机器人"春晚"，这场机器人"春晚总动员"堪称热闹 红火。观众在各类"春晚"节目上看到了形形色色的机器人——练武术的、连续后空翻的、脖子能伸长 的、和蔡明长得一样的…… 不过，如今观众对机器人的期待已远不止单纯的"才艺表演"。毕竟过去一年，中国人形机器人频繁出现 在各大科技展会、线下商场、博物馆甚至个人玩家的手里，打拳击、抓 ...

Core Viewpoint - The Galbot humanoid robot by Galaxy General made its debut during the 2026 Spring Festival Gala, showcasing its capabilities in voice interaction, folding clothes, and grabbing items, indicating advancements in robotics technology and its application in retail environments [2] Company Highlights - The Galbot humanoid robot has been deployed in various unmanned convenience stores across the country, demonstrating its practical use in the retail sector [2] Industry Insights - The performance of Galbot during a major televised event highlights the growing integration of robotics in everyday life and retail, suggesting a trend towards automation in consumer services [2]

Core Viewpoint - The article emphasizes the need for a systematic and forward-looking ethical governance framework to guide the development of embodied intelligence, particularly in sensitive areas such as health, property, and ethics, to enhance social trust and technology acceptance [1][5]. Group 1: Ethical Concerns of Embodied Intelligence - The shift from "human-dominated" to "human-machine co-creation" necessitates adjustments in governance to address challenges such as blurred responsibility boundaries, privacy erosion from sensitive data, and labor market impacts due to job displacement [2][4]. - The "black box" nature of large models complicates the predictability and explanation of decision-making processes, creating a need for optimized responsibility recognition mechanisms in scenarios like autonomous driving and medical robotics [2][4]. - Current privacy protection laws are limited in their ability to regulate new data collection methods used by embodied intelligence, necessitating a balance between data utilization and privacy protection [4][8]. Group 2: Governance Framework Proposals - A tiered authorization governance model is suggested to manage the decentralized decision-making power of embodied intelligence systems, ensuring human oversight in high-risk scenarios [6][7]. - Social experiments are proposed as a method to explore effective governance models, particularly in addressing employment displacement through human-machine collaboration certification systems [7]. - The article advocates for China's active participation in international standard-setting for embodied intelligence governance, promoting principles such as fairness, transparency, and accountability [8].