Core Viewpoint - The Sichuan Provincial Intangible Cultural Heritage Museum is attracting many visitors during the Spring Festival, showcasing the rich traditional culture of Sichuan through an exhibition titled "Tianfu Roots - Sichuan Provincial Intangible Cultural Heritage Exhibition" [1]. Group 1: Exhibition Highlights - The exhibition features representative intangible cultural heritage projects from Sichuan, including Shu embroidery, bamboo weaving, shadow puppetry, and silver flower wire art [1]. - It combines physical displays with interactive experiences to comprehensively showcase the profound heritage and craftsmanship of Bashu culture [1]. Group 2: Visitor Experience - Visitors are able to closely appreciate the exquisite charm of intangible cultural heritage techniques while enjoying the festive atmosphere of the Spring Festival [1]. - The Sichuan Provincial Intangible Cultural Heritage Museum has become a popular destination for citizens and tourists to relax and experience culture during the holiday, adding unique cultural flavor to the New Year celebrations [1].

Core Perspective - The integration of traditional Chinese intangible cultural heritage (ICH) with the World University Games showcases the beauty of Eastern aesthetics and cultural exchange with the world [1][2]. Group 1: Cultural Exchange at the Event - The opening ceremony featured a guiding sign made from Daoming bamboo weaving, incorporating various traditional crafts, highlighting the essence of Eastern aesthetics [1]. - Athletes engaged in immersive experiences with ICH, such as paper-cutting and dough modeling, with over 600 participants daily in these activities [1]. - International participants expressed admiration for traditional performances like Sichuan opera, emphasizing the vibrant presentation of Chinese culture [2]. Group 2: Unique Cultural Artifacts - Athletes received bamboo-crafted medal boxes, symbolizing traditional craftsmanship and cultural significance, with intricate designs reflecting the artisans' skills [5]. - A Swedish athlete purchased a folding fan inscribed with "厚德载物," interpreting its symbolism related to Chinese character and spirit [4]. - The bamboo medal box's transformation from hard bamboo to a smooth, delicate artifact illustrates the profound craftsmanship of Chinese artisans [7]. Group 3: Lasting Impressions - The cultural experiences and artifacts collected by athletes serve as tangible reminders of their encounters with Chinese heritage, fostering a deeper understanding of Eastern aesthetics [7]. - The event has allowed Chinese ICH to take root in the hearts of international participants, extending the narrative of Eastern beauty globally [7].