转自：推广 峨眉山市支行在开展日常外拓、信贷客户走访、茶叶市场走访、烟草商户走访时均开展了"阳光信贷"宣 传，提示防范不法中介渗透、骗取融资等相关风险，为客户提供畅通融资咨询办理渠道，得到客户的好 评。 邮储银行乐山市各县区支行在6月阳光信贷活动期间，通过包括阳光信贷承诺书的重温学习、阳光信贷 文化的教育、案件警示教育、现场阳光信贷知识抽问答题，通过主题教育，树立全行员工坚持"公开透 明、诚实守信、以义取利、依法合规、廉洁自律、有效监督、严格惩治"的阳光信贷文化，规范融资业 务阳光操作，主动接受内外部监督，依法打击不法贷款中介渗透和骗取融资，从严整治违法违纪违规行 为，防范欺诈和道德风险，切实保护金融消费者和邮储银行乐山市分行合法权益，持续提升授信业务从 业队伍的纯洁性、专业性和战斗力。 乐山分行将继续深入推进"阳光信贷"活动，不断创新宣传方式和服务模式，持续为广大客户提供更加优 质、透明、便捷的金融服务，助力地方经济发展。 来源：推广 为积极弘扬中国特色金融文化，巩固提升"2025阳光信贷年"活动成效，持续推动阳光信贷文化建设常态 化、制度化、长效化，打造成为邮储银行核心信贷文化，乐山市分行于2025年6月 ...

Core Viewpoint - The company is committed to establishing a long-term, institutionalized, and effective "Sunshine Credit" culture, aiming to integrate compliance into all business processes and combat illegal loan intermediaries [1][2] Group 1: "Sunshine Credit" Initiative - The company has launched the "Sunshine Credit" activity week to reinforce the achievements of the "2024 Sunshine Credit Year" and promote a culture of transparency, honesty, legality, and integrity in credit practices [1] - The initiative focuses on creating a financial ecosystem characterized by public transparency, lawful compliance, and strict supervision [1] Group 2: Internal Management and Public Outreach - The company is enhancing internal management through case warning education, compliance training, and reinforcing business regulations to deepen employees' understanding of "Sunshine Credit" prohibitions [2] - There is a strong emphasis on behavior management and compliance responsibility, including a 100% completion rate for signing the "Sunshine Credit" commitment letter among credit personnel [2] - Public outreach efforts include placing "Sunshine Credit" service supervision cards in prominent locations and promoting financial literacy to enhance consumer awareness and risk prevention capabilities [2]

Core Viewpoint - Postal Savings Bank of China Beijing Branch is enhancing its "Sunshine Credit" culture through systematic measures to institutionalize and normalize this initiative, aiming to make it a core aspect of the bank's credit culture [1][3]. Group 1: Implementation of Sunshine Credit Culture - The bank has issued a Sunshine Credit Commitment Letter, outlining prohibited behaviors and consequences for violations, and has organized online signing and training for employees [1]. - A Sunshine Credit Supervision Card is being promoted to establish a robust supervision mechanism, with public displays of service commitments and contact information for customer feedback [1]. Group 2: Education and Training Initiatives - The bank has organized a Sunshine Credit themed education exam to enhance employees' understanding of credit policies, operational processes, and integrity standards, using an online quiz format [2]. - Various educational activities, including case studies and compliance training, are being conducted to strengthen employees' professional skills and compliance awareness [2]. Group 3: Community Engagement and Promotion - The bank is actively promoting the Sunshine Credit concept through various channels, including community outreach, informational booths, and promotional materials to enhance public awareness and acceptance [2]. - Initiatives such as the "2025 Sunshine Credit Training Camp" and compliance-themed speeches are being implemented to improve the professionalism of the credit service team [2]. Group 4: Future Commitment and Goals - The bank plans to regularly conduct Sunshine Credit culture education, enhance external communication, and ensure compliance in credit operations, aiming for high-quality development and increased customer satisfaction [3].

Core Viewpoint - Postal Savings Bank of China is promoting a "Sunshine Credit" culture to enhance transparency and fairness in financing for small and medium-sized enterprises, individual businesses, and personal borrowers, thereby supporting high-quality development of the local real economy [1][2] Group 1: Sunshine Credit Initiative - The initiative aims to create a culture characterized by openness, honesty, compliance with laws, and effective supervision, which will foster a more equitable financing environment [1] - The bank is conducting educational activities on "Sunshine Credit" that include moral standards, compliance, and warnings against illegal lending practices [1][2] - Various promotional materials and channels have been established to educate consumers about "Sunshine Credit" and its associated loan policies [1] Group 2: Risk Management and Compliance - The bank is focusing on risk control and compliance, addressing illegal and unethical behaviors to prevent fraud and moral hazards [2] - Internal management mechanisms and business processes are being optimized to ensure transparent and compliant credit services are provided to the public [2] - The bank plans to expand the "Sunshine Credit" initiative to cover all branches, reinforcing its commitment to serving the real economy [2]

来源：环球网 为进一步提升金融服务透明度，增强公众对信贷业务的认知与信任，近日，邮储银行漯河市分行持续深 化"阳光信贷"宣传活动，通过营业网点多维度、全覆盖的宣传模式，让"阳光信贷"理念深入人心。 活动期间，该行各营业网点迅速行动，统一在显著位置布放宣传展架。展架上"阳光信贷服务承诺"直观 地向客户传递阳光信贷的优势与特色。同时，工作人员主动为前来办理业务的客户发放"阳光信贷监督 卡"宣传折页，从贷款申请条件、办理流程到利率政策，进行"一对一"详细讲解，确保客户对信贷业务 有清晰认知。 厅堂内，高清电视循环播放"阳光信贷"主题宣传动画，通过生动形象的情景演绎，将信贷申请、审批、 放款的全流程可视化呈现，让客户更直观地了解"阳光信贷"业务。动画中穿插的风险防范小贴士、征信 知识科普等内容，进一步丰富了宣传内涵。此外，各网点门楣LED屏滚动播放"公开透明、诚实守信、 以义取利、依法合规、廉洁自律"等宣传标语，以简洁有力的话语吸引过往行人目光，扩大宣传覆盖 面。 在宣传过程中，网点工作人员积极践行"以客户为中心"的服务理念，针对不同客户群体开展差异化宣 传。对小微企业主，重点讲解助力企业发展的信贷产品；对个体工商户 ...