雪具‘门到门’增值运送服务
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聚焦五大客群需求 升级航空出行服务
Zhong Guo Zheng Quan Bao· 2025-12-03 20:28
Core Viewpoint - The "Action Plan for the Integration Development of Culture, Tourism, and Civil Aviation" aims to enhance the service level of tourism travel by 2027, promoting a deeper and higher quality integration between culture, tourism, and civil aviation industries [1][2]. Group 1: Service Improvement for Travelers - The plan focuses on improving travel services for specific groups such as senior travelers, educational tourism, family tourism, ice and snow tourism, and inbound tourism, with targeted service measures [1][2]. - Airlines and airports are encouraged to upgrade services for elderly passengers, including companionship services, rest areas, and special meal options [1]. - Family travelers will benefit from services like seat selection, children's meal reservations, and play areas in terminals [2]. Group 2: Enhancing Inbound Tourism - The plan emphasizes the need to improve the convenience of inbound tourism, including promoting tax refund services and enhancing guidance for international travelers [2]. - It encourages major airlines and hub airports to improve services for international flights, including the rental of portable translation devices [2]. Group 3: Optimizing Flight Routes and Services - The plan addresses the mismatch between current domestic flight routes and tourism demand, proposing measures to enhance accessibility and increase inbound flight routes [2][3]. - It encourages the development of new products and services that integrate civil aviation with cultural tourism, including themed tourism products and low-altitude tourism [3]. Group 4: Collaborative Initiatives - Airlines are encouraged to offer package deals covering multiple destinations and collaborate with cultural and tourism entities [3]. - The plan supports the inclusion of civil aviation and tourism combination products in consumption voucher policies, promoting innovative tourism experiences [3].
民航文旅融合将迎政策礼包
Bei Jing Shang Bao· 2025-12-03 16:01
Core Viewpoint - The "Cultural and Tourism Integration Development Action Plan" aims to enhance the synergy between the cultural, tourism, and civil aviation sectors, addressing current challenges in domestic and international travel demand while fostering new economic growth points [1][5]. Group 1: Action Plan Objectives - The action plan emphasizes the need to improve domestic travel accessibility, increase inbound tourism routes, and enhance airport tourism service facilities to better meet travel demands [1][5]. - It encourages local governments to include "civil aviation + cultural tourism" products in consumption voucher policies to stimulate consumer spending [6]. Group 2: Targeted Services for Specific Travel Groups - For senior travelers, the plan proposes optimizing accessibility and providing tailored services such as dedicated waiting areas and special meal options [3][4]. - It suggests enhancing services for educational travel groups by facilitating quick verification processes and improving ground transportation connections [3]. - Families traveling with children are encouraged to receive customized services, including seat selection, children's meals, and play areas at airports [3][4]. Group 3: Enhancements for Ice and Snow Tourism - The action plan outlines measures for airports serving ice and snow tourism, including providing warming facilities and optimizing luggage handling for winter sports equipment [4][5]. - It aims to improve the overall convenience for inbound tourists by promoting policies that facilitate entry and transit, including the expansion of international flight coverage [4][5]. Group 4: New Product Development and Market Expansion - The plan encourages the development of new products and experiences that integrate civil aviation with cultural tourism, such as themed travel packages and low-altitude tourism projects [6][7]. - It supports the creation of cultural displays and shopping opportunities at airports, transforming them into cultural and tourism consumption hubs [7].