中经记者 刘旺 北京报道 耐克在中国市场即将迎来外籍新帅。 《中国经营报》记者从耐克方面获悉，现任大中华区领导董炜将于3月31日正式卸任。同时，耐克宣布 任命Cathy Sparks为新任耐克大中华区副总裁兼总经理。 耐克对董炜评价颇高，该公司方面提到，董炜于2005年加入耐克。在过去20余年间，她在大中华区担任 多项重要领导职务。在其任期内，耐克深度参与并见证了大中华区体育、文化及业务发展的多个里程 碑，包括北京奥运会、中国消费者与数字生态的迅速崛起，以及全球疫情期间的挑战与复苏。 在董炜的带领下，耐克通过上海马拉松、耐克高中篮球联赛（CHBL）、ACG崇礼168以及"下站东 单"等标志性品牌活动，持续推动大中华区的运动文化发展。"我们衷心感谢董炜为这一关键市场所作出 的长期贡献，并祝愿她在未来一切顺利。"耐克公司方面表示。 不过，仍要看到的是，耐克在中国市场出现了业绩下滑的情况。在不久前发布的2026财年第二季度 （2025年9—11月）财报中，耐克大中华区营收为14.23亿元，同比下降约17%。其中，直营Nike Direct 下滑18%，其中数字化业务Nike Digital下降36%，Nike自有门 ...

Core Insights - The economic landscape of Chinese cities is undergoing significant changes, with Shanghai leading with a GDP of 5.7 trillion yuan, followed by Beijing at 5.2 trillion yuan and Shenzhen at 3.89 trillion yuan, indicating a shift towards a competition based on "new quality productivity" rather than mere scale [1][2] Group 1: Economic Performance - Shanghai's GDP of 57,073.36 billion yuan represents a growth of 3,146.65 billion yuan from the previous year, driven by a dual engine of finance and technology innovation [2] - Beijing's GDP is projected to reach 52,781.23 billion yuan, with an increase of 2,938.13 billion yuan, showcasing its stable economic position [2] - Shenzhen's GDP is expected to hit 39,025.67 billion yuan, reflecting a growth of 2,223.80 billion yuan, highlighting its role in the digital economy [2] Group 2: Emerging Cities - Quanzhou has surpassed Foshan with a GDP of 918.2 billion yuan, driven by a strong presence of global enterprises and a digital economy that is expected to contribute over 15% to its GDP by 2025 [5] - Yancheng's rise over Nanchang is attributed to its robust new energy sector, with an expected output of over 300 billion yuan, accounting for 28% of its GDP [7] - The digital transformation in Quanzhou's traditional industries has led to a significant increase in its semiconductor sector, which has grown from 3% to 7% of the national market share [5] Group 3: Industry Trends - The Long Triangle region is experiencing a "spillover effect" from Shanghai, with technology contract transactions expected to exceed 380 billion yuan in 2024 [3] - Yancheng's focus on a "dual carbon economy" is reflected in its advancements in renewable energy technologies, positioning it for sustainable growth [7] - Quanzhou's integration of traditional industries with digital capabilities has resulted in a 40% reduction in production cycles, enhancing its competitive edge [5]