Core Insights - The article discusses the booming ice and snow economy in Henan, driven by increased participation in winter sports and tourism, with a focus on sustainability and year-round engagement [3][4][6][10]. Group 1: Industry Growth and Trends - The ice and snow economy in Henan is experiencing significant growth, with over 150,000 visitors recorded in the last snow season [5]. - The government is actively promoting the development of ice and snow sports, aiming for a national ice and snow industry scale to exceed 1 trillion yuan by 2025 [6][18]. - The participation rate in ice and snow sports is projected to reach 20.61% by 2025, with 292 million residents expected to engage in these activities [6]. Group 2: Challenges and Concerns - Many ski resorts face operational challenges, with significant investments in infrastructure leading to high maintenance costs during off-seasons [8][9]. - The industry is experiencing product homogeneity, with many resorts offering similar basic services, which may reduce their appeal to returning customers [9]. - The reliance on seasonal weather conditions poses risks to profitability, as warmer winters can shorten the snow season [9]. Group 3: Innovations and Solutions - The industry is exploring ways to extend the ice and snow experience beyond winter, integrating activities like mountain biking and outdoor festivals to attract visitors year-round [10][22]. - Companies are diversifying their offerings, with some transitioning from equipment manufacturing to providing comprehensive solutions for ice and snow projects [16]. - The development of themed accommodations and packages, such as "stay and ski" deals, is enhancing the overall visitor experience and driving demand [12][13]. Group 4: Future Outlook - The government is implementing policies to support the ice and snow economy, including the issuance of consumer vouchers to encourage participation in winter sports [18]. - There is a strong emphasis on creating unique experiences that leverage local culture and natural resources, aiming to differentiate Henan's offerings from other regions [22][24]. - The focus is shifting towards building a resilient and innovative ecosystem that integrates various sectors, including culture, technology, and tourism, to sustain growth in the ice and snow economy [23][24].

央视网消息：党的二十届四中全会提出，要"构建以先进制造业为骨干的现代化产业体系"。"十四五"期间，随着"三亿人上冰雪"的愿景成为现 实，冰雪运动在我国南展、西扩、东进，从小众走向大众。然而，火热的市场背后，是长期由国外品牌主导的冰雪装备产业。面对技术壁垒、 产业链分散和品牌影响力不足等多重挑战，中国冰雪装备产业如何把握机遇、破冰突围？ 走进河南巩义的这家造雪设备生产园区，一款刚刚组装下线的室内飘雪机正喷涌出纷扬的雪花。 随着冰雪运动南展、东进，我国室内滑雪场呈现爆发式增长，弥补了许多城市天然冰雪资源的不足。然而传统造雪机的散热问题也愈发凸显。 飘雪机，正是这家企业响应新的市场需求，研发出的新产品。 河南某造雪装备生产企业负责人吴枫林介绍，南方地区很多都在零上的温度，传统的造雪机只有在零下才能造雪。这种飘雪机在零上30℃度以 下都可以飘雪花，每天基本上能造到12立方米。 吴枫林介绍，传统的造雪机会迅速地把这里边的温度给提高，湿度会上升。他们采用了超音速装置，对室内没有任何的温度上升的影响，可以 实现24小时不间断造雪。 激发冰雪经济活力的若干意见》，设专章部署完善冰雪经济产业链条。把握住发展机遇，这家企业不断推 ...