550L以上大容量冰箱

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以旧换新政策惠及超4.3亿人次 打开消费市场新空间
Yang Shi Wang· 2025-08-06 06:09
Group 1 - The latest statistics indicate that the consumption goods manufacturing and equipment manufacturing industries have experienced rapid growth this year, closely related to the "two new" policies, which involve large-scale equipment updates and trade-in programs [1] - Since the implementation of the trade-in policy, it has driven sales of related goods exceeding 3 trillion yuan, benefiting over 430 million people [1] Group 2 - There is a new trend of increasing preference for large home appliances, as evidenced by a sales peak during the summer in various regions [3] - In Qishui, Guizhou, nearly 20 large-scale home appliance stores have undergone renovations this year, reflecting the market's upgrade [3] - Data shows that the county-level home appliance market is rapidly upgrading, with sales of televisions larger than 98 inches increasing by 43% year-on-year, and sales of refrigerators over 550L with sterilization features rising by 89% [3] - Smart appliances are gaining popularity, with over 60% of air conditioners priced above 5000 yuan being AI products, and sales of smart kitchen appliances and robotic vacuums increasing by 76.7% and 92.5% year-on-year, respectively [3] - A total of 231 billion yuan in long-term special government bond funds has been allocated in three batches to support the trade-in program, with local governments optimizing the policy processes to ensure timely subsidy disbursement [3]
截至7月25日以旧换新政策惠及超4.3亿人次 大件家电受青睐
Yang Shi Xin Wen· 2025-08-06 03:42
Group 1: Policy Impact - The "Two New" policy, which includes large-scale equipment updates and old-for-new consumer goods exchanges, has led to rapid growth in related sectors such as consumer goods manufacturing and equipment manufacturing, with sales exceeding 3 trillion yuan and benefiting over 430 million people since its implementation [1] - The government has allocated 231 billion yuan in special long-term bonds to support the old-for-new policy, with local governments optimizing processes to ensure timely subsidies [5] Group 2: Consumer Trends - There is a growing preference for large home appliances, with significant sales increases noted in large-sized TVs and refrigerators, with 98-inch TVs seeing a 43% year-on-year increase and large-capacity refrigerators (550L+) increasing by 89% [3] - Smart appliances are becoming increasingly popular, with over 60% of air conditioners priced above 5000 yuan being AI products, and sales of smart kitchen appliances and robotic vacuums rising by 76.7% and 92.5% respectively [3] Group 3: Electric Bicycle Market - The old-for-new policy has significantly boosted electric bicycle sales, with over 10 million old electric bicycles being replaced with new ones that meet the latest national standards, and 87.5% of these being lead-acid battery vehicles [15] - Electric bicycle manufacturers are experiencing increased demand, with production lines operating at full capacity and innovations in smart features appealing to younger consumers [9][11]