Workflow
AI生成MV
icon
Search documents
有没有人管管KTV里的AI生成MV?
36氪· 2025-08-13 13:35
Core Viewpoint - The KTV industry is increasingly adopting AI-generated music videos (MVs) as a cost-saving measure, despite the negative reception from consumers regarding the quality and emotional connection of these AI-generated content [9][33][38]. Group 1: Industry Trends - Many KTV establishments across the country are embracing AI technology, but this shift is not solely about modernization; it is also a response to declining patronage and changing consumer behavior [18][19]. - The traditional role of KTV as a social gathering place has diminished, with younger consumers opting for alternative entertainment options such as online karaoke and various gaming activities [19][23][24]. - The rise of self-service KTV and the integration of singing services in restaurants and bars have further diluted KTV's market share [22][25]. Group 2: Cost Management - KTV operators face increasing pressure to manage costs, particularly regarding the expensive licensing fees associated with original MVs, which include music and video rights [27][28][34]. - AI-generated MVs significantly reduce costs, as they require minimal resources to produce compared to traditional MVs, making them an attractive option for KTVs looking to cut expenses [29][38]. - The complexity of negotiating MV rights for popular songs adds to the financial burden, prompting KTVs to seek AI solutions as a more straightforward alternative [34][37]. Group 3: Consumer Experience - The shift to AI-generated MVs has led to a decline in the emotional connection that consumers previously experienced with original MVs, resulting in a fragmented and disjointed viewing experience [44][48]. - Many consumers express dissatisfaction with the lack of coherence and emotional resonance in AI-generated content, which detracts from the overall KTV experience [41][56]. - The desire for authentic emotional experiences in entertainment is becoming a new consensus among younger audiences, who are increasingly rejecting overly commercialized and standardized content [55][62].
这年头去趟KTV ,我仿佛吃到了没熟的见手青
3 6 Ke· 2025-08-13 01:21
短短几年里,AI 重塑一切现实。 在 AI 孙燕姿歌声里,三只羊卢某的 AI 语音骗过半个互联网;刚嘲笑威尔史密斯抽象吃意面的视频没多久,人人都成了吉卜力动画大师;连同各种媒体 的新闻,也被污染到真假难辨。 身处其中,我以为自己是身经百战,见得多了。 但事实证明,AI 的想象力永远能在你意想不到的地方,给你哭笑不得的体验。 这次,轮到了 —— KTV 。 如果说音乐是人类精神自留地,KTV 就是精神解压阀。 伤心时,可以一个人在这里撕心裂肺,开心时,能三五成群一起摇摆,即便啥也不想,就去吼一嗓子," 大河向东流哇 ",心情也能得到不少释放。 但现在,去 KTV 唱歌,前奏一响,你看着屏幕,什么开心、伤心、压抑,就直接消失了。 留在你心里的就只有一个情绪,困惑。 哎?我进 KTV 之前,难道是吃云南菌子了嘛? 图源:小红书@Archangelx 这些 MV 画面快速变幻,比如在上面这个视频中,独角兽变成熊猫,熊猫又变成蛋糕,蛋糕又变成北极熊。 内容突出一个随机、抽象、毫无逻辑,跟歌词再一搭配,更是牛头不对马嘴。 这不一眼 AI 嘛! 你急忙切歌,想摆脱这一坨,没等三秒,你就绝望发现,这个KTV 彻底沦陷! " ...