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独家对话CreateAl CEO吕程:一场跨越技术与文化的“旅程”
Sou Hu Cai Jing· 2025-08-14 03:03
Core Viewpoint - The article discusses how CreateAI is leveraging AI technology to revitalize traditional Chinese martial arts stories, creating a digital storytelling world that combines creativity and technology [2][22]. Group 1: Company Developments - CreateAI has launched the largest motion capture center in Asia, covering 2000 square meters and equipped with 130 ViconVK26 optical motion capture devices [4][6]. - The company recently produced the animated short film "The Spring Knife" using its AI tools, which won multiple awards at the Collision Awards [8][9]. - CreateAI's CEO, Lv Cheng, emphasizes the potential of martial arts as a significant cultural export for China, aiming to support emerging creators and enhance the global reach of Chinese IP [18][29]. Group 2: Technological Innovations - The motion capture technology at CreateAI allows for sub-millimeter precision, enabling complex action scenes with multiple actors and even animals [32][33]. - The AI model "Ruyi" is capable of generating 20% of the action scenes in the animated short, with the remaining 80% refined by human teams, showcasing a blend of AI and human creativity [23][25]. - CreateAI's Animon.ai platform aims to democratize animation production, significantly reducing costs from 40,000 yuan to 4,000 yuan per minute, a 95% decrease [37][38]. Group 3: Market Strategy - The gaming and animation sectors represent a $200 billion market, which is crucial for sustaining AI research and development through revenue generation [48]. - CreateAI is expanding its presence internationally, with subsidiaries in the US and Japan, to enhance its cultural soft power and market reach [48][49]. - The company envisions a future where both professional teams and ordinary users can create content, fostering a community where creators and consumers are interconnected [50].
动捕基地启用 CreateAI能否实现华丽转身?
Zhong Guo Jing Ying Bao· 2025-08-08 12:01
Core Insights - CreateAI has officially launched its motion capture base in Beijing, which is the largest in Asia and features 130 advanced devices, marking a significant development in the motion capture industry in China [1][2] - The transition from autonomous driving to content creation reflects a strategic pivot for CreateAI, which aims to leverage its technological expertise in AI for the film and gaming sectors [4][5] - The motion capture base addresses the resource shortage in Northern China, enhancing the capabilities for high-quality motion capture in various applications, including film, gaming, and digital heritage [2][3] Company Overview - CreateAI, previously known as TuSimple, rebranded in December 2024 to focus on generative AI technologies, particularly in animation and gaming content [4][5] - The company has retained most of its core team during the transition, with a new focus on building a robust ecosystem for two-dimensional content [5] - CreateAI's product, Animon.ai, has gained popularity in Japan, showcasing the potential of AI in lowering the barriers for animation creation [5] Industry Context - The motion capture technology has become a standard in commercial gaming and is increasingly utilized in the cultural and entertainment industries [2] - The new base supports advanced features such as sub-millimeter capture accuracy and simultaneous multi-person tracking, which significantly reduces production cycles [2] - AI's role in film and game production is evolving from a supportive tool to a core component, enhancing efficiency and creativity in the industry [6]
ChinaJoy展现拉动消费强劲动力 41万人次观展 带动消费约6.61亿元 龙阳路商圈消费同比增长6.7倍
Jie Fang Ri Bao· 2025-08-05 01:43
Group 1: Event Overview - The 22nd China International Digital Interactive Entertainment Expo (ChinaJoy) attracted 410,300 visitors, a year-on-year increase of 11.8%, including 14,700 overseas attendees, significantly boosting consumption and promoting the integration of cultural tourism and business [1] - The event generated approximately 661 million yuan in consumption across dining, retail, accommodation, transportation, and other services, with retail and dining in the Longyang Road business district experiencing a year-on-year growth of 670% [1] - A total of 799 well-known companies from 37 countries and regions participated, with the BTOB exhibition area being a highlight, showcasing nearly 208 companies from countries such as the US, Canada, UK, Germany, Japan, South Korea, and Brazil [1] Group 2: AI and Technology Innovations - AI was a prominent theme at this year's event, with innovative technologies like the OptiTrack optical and markerless motion capture technology showcased at the virtual motion point booth, allowing visitors to play tennis with digital avatars [2] - Virtual Motion Point launched the PocketPal, a holographic MINI AI toy that combines advanced display technology and high-quality motion data, marking a unique product in the industry [2] - CreateAI introduced the AI companion game "Breath of You" and the ACG Fans community platform, focusing on content creation and sharing within the anime culture [2] Group 3: Market Trends and Consumer Insights - The event highlighted the "Guzi economy," with a focus on trendy toys and models, targeting the Z generation consumer group, where male attendees accounted for 66% and female for 34% [4] - The age distribution of attendees showed that 10% were aged 14-17, 33% were 18-24, 31% were 25-29, and 17% were 30-34, indicating a strong youth presence [4] - The rise of "潮玩" (trendy toys) retail and Guzi consumption has become a key driver of incremental demand in China's consumer market, with over 350 trendy toy and miscellaneous brand stores established in Shanghai [5]
ChinaJoy热议AI,但“AI+游戏”的融合还待探索
Xin Lang Cai Jing· 2025-08-02 11:21
Core Insights - The gaming industry is increasingly integrating AI technologies, with significant interest from both developers and players, as evidenced by the discussions and exhibits at ChinaJoy [1][2][4] - AI applications are primarily focused on enhancing production efficiency and user experience, although the impact on end-user gameplay is still developing [7][10] Group 1: AI Integration in Gaming - Many gaming companies are showcasing AI technologies at events like ChinaJoy, indicating a shift towards AI-driven innovations [2][4] - CreateAI, a new entrant, emphasizes its AI content creation tools and aims to attract users, particularly in the anime sector [1] - Century Huachuang has introduced a "Game+Lab" area featuring AI-related technologies, including a brain-computer interface for real-time player feedback [2] Group 2: Market Response and Trends - The response from industry professionals indicates a strong interest in AI tools that can reduce costs and improve efficiency [6] - Companies like VAST and Aishi Technology are emerging as key players in AI video generation, reflecting a growing trend towards AI in content creation [4][8] - The gaming industry is still in the early stages of AI adoption, with significant potential for future innovations in gameplay and production processes [10][11] Group 3: Future Outlook - Experts believe that while AI is currently enhancing production efficiency, the real value lies in innovative gameplay experiences that AI can facilitate [10][11] - The exploration of AI in gaming is expected to evolve, with new forms and product types emerging in the future [10]
CreateAI to Unveil Innovative AI Products and Timeless Wuxia Classics at ChinaJoy 2025
Prnewswire· 2025-07-31 00:00
Core Insights - CreateAI Holdings is set to showcase significant advancements in video game development and AI products at ChinaJoy 2025, aiming to redefine digital entertainment through innovative technology and immersive content for a global audience [1][5] Group 1: Game Development - "Heroes of Jin Yong" is a AAA open-world RPG developed using Unreal Engine 5, based on the intellectual property of Louis Cha, featuring beloved characters and quests rooted in Chinese cultural heritage [2] - The game aims to immerse players in the traditional Chinese adventure and chivalry world of "Jianghu" with exclusive character designs and captivating performances [2] Group 2: AI Products - CreateAI will present "Breath of You," an AI-powered virtual companion platform that offers engaging chat and Live-2D character interactions, providing a safe space for self-expression [4] - "ACG Fans" is a platform designed for Anime, Comics, and Games enthusiasts, connecting global artists and cosplayers to inspire creativity and share personalized content [4] Group 3: Future Developments - The company is also developing a 2D animated film and video game based on "The Three-Body Problem" and plans to launch Animon.ai, the first AI video generation platform for anime, in China soon [5][6]
动漫生成AI走红海外,昔日智驾第一股图森未来转型
Bei Jing Ri Bao Ke Hu Duan· 2025-05-19 10:31
Core Insights - Animon.ai, a specialized generative AI video tool for anime, has gained significant popularity in Japan after its launch, driven by influential creators sharing their works on social media, resulting in millions of views and likes [1] - The tool is developed by CreateAI, a company that transitioned from its previous focus on autonomous driving to the AIGC (AI Generated Content) sector, specifically targeting anime and gaming [1] - CreateAI aims to address the supply constraints in the gaming and animation industries, which are facing long development times and labor shortages [2] Company Overview - CreateAI was formerly known as TuSimple, which went public on NASDAQ in 2021 but faced business challenges leading to its delisting in early 2024 [1] - The core team has largely remained intact during the transition, with key leadership roles filled by experienced individuals from the previous company [1] - The company has rebranded itself as "Original Generation" to better reflect its focus on the anime content ecosystem [1] Product Features - Animon.ai allows users to generate animated videos by uploading an illustration or CG image and providing a text description of the desired scene, significantly lowering the barriers to animation creation [2] - The platform operates on a subscription model, charging approximately $9.9 per month for unlimited video generation, with a free version available that has limitations [4] - A professional package for animation production companies is in development, which will support higher quality video generation and longer content [4] Industry Context - The gaming and animation industries are experiencing a supply crunch, with AAA games taking over six years and costing more than $400 million to develop, while Japanese animation faces a backlog due to labor shortages [2] - CreateAI believes that generative AI can revolutionize content production, potentially reducing production costs by over 50% within the next five years [2]