文：向善财经 最近，港股的餐饮板块又迎来一位重磅玩家。 极物思维携旗下的"COMMUNE幻师"正式向港交所递交招股说明书，意在成为香港市场的"餐酒吧"第一股。 从市占率来看，"COMMUNE幻师"在"餐酒吧"这个细分领域，的确属于妥妥的No.1，其2024年市场份额约为7.8%。 更能体现"COMMUNE幻师"竞争力的是，在一个分散的百亿级的餐饮市场当中，是第二及第三大竞争对手合计市占率的约两倍。 行业龙头上市，分散的市场份额也意味着有更高的增长空间，市场给予了很高的期待值。 只不过，从商业模式来看，虽然挂着"餐酒吧"的名头，但是说到底，餐酒吧的内核其实还是酒，主要靠晚上的酒盈利的——招股书显示截至2025年9月30日 末，约45%的营业收入来自酒水和饮料，其中约85%为酒精饮品。 | | ব্ | 2025中报 | 2024年报 | | --- | --- | --- | --- | | 利润表 | | | | | 营业收入 | | 2.91亿 | 7.52亿 | | 营业收入同比(%) | | -34.02 | -37.76 | 当然，双方的商业模式并不完全相同，不能粗暴地做直接对比。 如人饮水，冷暖自知 ...

Core Viewpoint - The company "极物思维" is attempting to become the first listed restaurant and bar stock in Hong Kong, contrasting with the struggles of "海伦司" which is facing declining performance and stock prices [1][10][11]. Group 1: Company Overview - "极物思维" submitted its main board listing application to the Hong Kong Stock Exchange on January 9, aiming to capture the title of "first restaurant and bar stock" [1][10]. - The company has established 112 direct-operated stores across 40 cities in China, with 109 operating under the "COMMUNE幻师" brand [3][12]. - "极物思维" has achieved a market share of 7.8% in the restaurant and bar sector by 2024, ranking first in revenue for three consecutive years from 2022 to 2024 [3][12]. Group 2: Business Model and Performance - The company's business model includes a full-day service approach, offering diverse food options during the day and transforming into a social drinking venue at night [3][12]. - Revenue increased from 845 million RMB in 2023 to 1.074 billion RMB in 2024, representing a year-on-year growth of 27.1% [5][14]. - The gross profit margin has remained above 65%, reaching 68.7% in the first three quarters of 2025, significantly higher than competitors like "蜜雪集团" and "海底捞" [5][14]. Group 3: Competitive Landscape - "海伦司" is struggling with a single low-cost model, leading to a 34% revenue drop to 291 million RMB in the first half of 2025, while "极物思维" has shown resilience with a net profit increase of over 40% [5][16]. - The low-cost strategy of "海伦司" has resulted in a decline in service quality, impacting customer retention, while "极物思维" mitigates risks through a diversified operational strategy [5][16]. Group 4: Growth Challenges - Despite strong current performance, "极物思维" faces challenges related to its reliance on first and second-tier cities, with over 90% of its stores located in these areas [7][16]. - The company plans to expand into lower-tier cities, but faces difficulties as sales in these markets are significantly lower, with average daily sales of approximately 20,100 RMB compared to 38,483 RMB in first-tier cities [9][18]. - The need to balance brand positioning with market demands in lower-tier cities presents a significant challenge for "极物思维" [9][18].

Group 1: Company Listings and Market Performance - Haowei Group officially listed on the Hong Kong Stock Exchange on January 12, becoming the first "A+H" company of the year and the first stock in the image sensor sector in Hong Kong, closing at HKD 121.8 per share, up 16.22%, with a total market capitalization of HKD 152.9 billion [1] - Extreme Thinking has submitted a listing application to the Hong Kong Stock Exchange, with plans to expand its operations in 40 cities across China, operating 112 direct-operated restaurants and bars under the COMMUNE brand, which holds a market share of approximately 7.8% in the sector [4] Group 2: Analyst Ratings and Market Insights - Dongwu Securities maintains a "Buy" rating for Haidilao, recognizing it as the leading hotpot brand in China with a dividend yield of 6%, and noting its efforts to optimize store operations and develop new brand matrices amid industry challenges [2] - JPMorgan views the privatization of Hang Seng Bank as a positive development for HSBC, as it will enhance management's ability to provide guidance on synergies and improve HSBC's CET1 ratio post-transaction [3]