Core Insights - Cluely, an AI product designed to assist users in cheating during interviews, has gained significant attention due to its controversial nature and the story of its founder, Roy Lee [1][2][4]. Group 1: Company Overview - Cluely was founded by Roy Lee and Neel Shanmugam after Roy was expelled from Columbia University for cheating during interviews [3][4]. - The company has attracted significant investment, including $15 million from a16z, leading to a post-money valuation of approximately $120 million [11]. - Cluely's product offers users suggestions and information summaries during interviews, aiming to bypass detection by recording software [9]. Group 2: Marketing Strategy - Roy Lee advocates for a viral marketing strategy over traditional methods like advertising and SEO, claiming that social media and short video content are the most effective ways to acquire new users [6][8]. - He emphasizes the importance of creating controversial content to capture attention, stating that his approach can achieve similar exposure to high-budget advertising campaigns at a fraction of the cost [7]. Group 3: User Experience and Criticism - Despite the initial hype, Cluely has faced increasing criticism regarding its functionality, with users reporting poor performance, including slow response times and inability to provide useful answers [12][13][18]. - A notable backlash includes the development of a competing product, Truely, which aims to detect whether a user is speaking to a real person or an AI [17][18]. - User feedback on platforms like Reddit indicates a divide, with many expressing dissatisfaction with Cluely's capabilities and raising concerns about the risks of using the product in high-stakes situations [50][52]. Group 4: Public Perception and Controversy - Cluely's controversial positioning as a "cheat on everything" tool has attracted a significant amount of negative attention, including from influential figures in the tech industry [20][22]. - The backlash has been amplified by social media, with prominent critics like YC CEO Garry Tan publicly denouncing the product and its implications [21][22][30]. - Despite the negative sentiment, Cluely's visibility has increased, leading to discussions about whether the negative attention could paradoxically benefit the brand [55][56].

机器之心报道 编辑：Panda Cluely 和 Roy Lee，想必大家对这两个名字已经不陌生了。 简单来说，后者与 Neel Shanmugam 共同创办了名为 Cluely 的创业公司，而他们目前的主要业务就是一款堪称「 人生作弊器 」的同样名为「Cluely」的 AI 工具 —— 这是一款 AI 桌面助手，它能够看你所看、听你所听。Cluely 会以一个透明窗口的形式出现在你屏幕上的所有其他应用程序上。当你在开会时，按下「监听」 或「录制」按钮，Cluely 就能捕捉麦克风和系统的声音，然后代替使用者接受采访或参加会议等。 毫无疑问，这款 AI 应用备受争议，但也同时为其赚尽了眼球 ——Roy Lee 扬言「杀死了 9 个行业」的宣传推文足足收获了超过 293 万查看次数。更多详情可以参 阅我们之前的报道《 扬言将杀死 9 个行业，21 岁小哥又开发人生作弊器，曾被哥大、哈佛开除 》。 现在，看到 Cluely 这样的作弊工具如此成功，终于有人坐不住了。 哥伦比亚大学 Antonio Li 和 Patrick Shen （没有退学） 开发了一个反 Cluely 工具 Truely ，它可以帮助检测与用 ...

Core Insights - Cluely, founded by Roy Lee, is a controversial startup that gained attention for developing an AI tool that assists engineers in cheating during interviews, leading to Lee's expulsion from Columbia University [1][3] - The company has adopted an aggressive marketing strategy, leveraging viral content across platforms like X, LinkedIn, and Instagram to maximize product visibility and engagement [4][6] - Cluely has received over $15 million in funding from investors like a16z, with an annual recurring revenue (ARR) reaching $7 million [3][4] Group 1: Marketing Strategy - Cluely employs a viral marketing approach, focusing on producing controversial content to drive engagement and product awareness [4][19] - The company believes that the ability to create viral content is a scarce and valuable resource, allowing them to achieve marketing results at a fraction of traditional costs [9][20] - Cluely's strategy includes a "first spread, then develop" model, using user behavior data to inform product iterations rather than relying on traditional market research [21][23] Group 2: Talent Acquisition - Cluely exclusively hires top engineers and creators with over 100,000 followers, viewing follower count as a direct indicator of understanding viral marketing [9][20] - The company has successfully utilized a low-cost approach to content creation, achieving high engagement with minimal investment [20][21] Group 3: Product Development - Cluely is redefining the concept of a minimum viable product (MVP) by rapidly testing user reactions through content before fully developing the product [22][23] - The company has introduced a "semi-transparent AI overlay" as a new interaction model, aiming to seamlessly integrate AI into various applications [24][25] Group 4: Industry Trends - Roy Lee predicts that Gen Z founders will dominate the entrepreneurial landscape, as they are more adept at understanding flow and distribution logic compared to previous generations [15][18] - The trend towards more controversial and less professional content is expected to continue, reflecting a shift in societal expectations around authenticity and transparency in branding [29][30]

图片来源： Cluely Cluely 创始人 Roy Lee 向 TechCrunch 透露， 自推出全新企业级产品一周以来，公司年化经常性收入 (ARR) 已飙升至约 700 万美元。 " 每个需要开会或面试的人都在试用这款产品。 " " 会议笔记已被证实是极具粘性且有趣的 AI 应用场景。竞品的唯一问题在于它们都是会后生成， "Lee 在评价竞争对手产品时表示， " 而用户需要在会议中途就能回顾笔记——这正是我们提供的解 决方案。 " 但 Cluely 的实时笔记功能可能容易被复制。 本周四，自称 " 数字克隆工厂 " 的 Pickle 公司在 X 平 台宣布其开发了 Glass ，这款开源免费产品与 Cluely 功能高度相似。 截至当天中午，该项目已获得 850 多个星标和近 150 次分叉——这表明开源开发者社区正在积极尝试 这个免费版本。Cluely 的爆发式增长能否抵挡住 Glass 等免费仿制品的冲击，时间将给出答案。 Cluely 是硅谷最受热议的初创公司之一，其产品利用人工智能分析在线对话、提供实时笔记、上下文 解读及提问建议。这些信息会谨慎地显示在用户屏幕上，对他人不可见。 在产品发布 ...

机器之心报道 机器之心编辑部 说起为何创办 Cluely 这家公司，我们就不得不提小哥在学校里的风云事迹了。 还在哥伦比亚大学读书时，Roy Lee 因为开发了一款名为「Interview Coder」的 AI 工具，帮助求职者在技术面试中作弊而 被学校开除。这款工具可以在面试过程中实时提供编程题的解答，帮助用户应对如 LeetCode 等平台的技术面试。尽管 Lee 强调该工具不用于学术作弊，但还是被开除了。 不知大家是否还记得 Roy Lee 这位网红小哥，他曾先后被哈佛大学和哥伦比亚大学开除，之后辍学创办公司，并成功获得 530 万美元的投资。如今，他的初创公司 Cluely 已经成为业界热议的话题，尤其是在 AI 技术应用领域。 现在，Roy Lee 宣布，其初创公司的产品正在颠覆 9 个行业，这一消息引发了 60 多万人围观。 Lee 介绍到：Cluely 是一款 AI 桌面助手，它能够看到你看到的，听到你听到的。Cluely 会以一个透明窗口的形式出现在你 屏幕上的所有其他应用程序上。当你在开会时，按下「监听」或「录制」按钮，Cluely 就能捕捉麦克风和系统的声音。 视频中，Lee 演示了和 N ...

Core Insights - Cluely, an AI cheating tool company, recently raised $15 million in funding led by a16z, despite its controversial background [1][15] - The company aims to revolutionize human-AI interaction by integrating AI into everyday tasks rather than confining it to chat interfaces [8][29] - Cluely's marketing strategy focuses on viral content creation and maintaining a strong online presence to capture user attention [10][50] Funding and Growth - Cluely completed its $15 million funding round in just a few hours, attributed to the founder's strong execution and ability to generate attention [7][17] - The company has a unique approach to growth, emphasizing the importance of distribution channels over the product itself [17][21] - Cluely's revenue model includes a subscription service priced at $20 per month for consumers and customized contracts for enterprise clients, starting at seven figures [43][46] Product and Technology - The product features a semi-transparent overlay that allows users to interact with AI while performing other tasks, aiming for a seamless user experience [8][29] - The core technical challenge involves "context stitching," which integrates screen content, voice, and system prompts to provide accurate responses [9][37] - Cluely's application is particularly effective in sales and customer service scenarios, where it can provide real-time assistance without being detected [40][41] Marketing and User Engagement - Cluely employs a team of 50 user-generated content creators to produce engaging content for platforms like TikTok and Instagram, driving viral marketing [10][50] - The company aims to create a cultural phenomenon around its product, making it a topic of conversation among users [11][79] - Cluely's marketing strategy is designed to ensure that the brand remains memorable and relevant in the fast-paced digital landscape [11][80] Company Culture and Structure - Cluely promotes a unique company culture where employees live and work together, fostering a collaborative environment [11][70] - The team consists of top engineers and creators, emphasizing the need for individuals who can either build the product or generate attention [71][75] - The company's operational model is designed to prioritize rapid growth and adaptability in a competitive market [48][70]

如果说被哥伦比亚大学开除时， Chungin Lee 曾被视为一个失败者，那么如今，他凭借那款曾经备 受校方以及大厂诟病的 AI 作弊工具逆势翻身，拿下 530 万美元的融资，无疑成了"赢家"。 整理 | 苏宓 出品 | CSDN（ID：CSDNnews） 00 后、AI 作弊、拿大厂 Offer、被学校开除......当这些关键字集中在一个学生身上时，很多人可能 会觉得他职业生涯发展可能无望了。但在这个 AI 爆发的时代，很多看似走向终点的故事，其实才刚 刚开始。 不久前，我们曾报道过一位 21 岁的 哥伦比亚大学学生 Chungin Lee（Roy Lee）自制了一款叫 Interview Coder 的 AI 工具，靠它斩获了亚马逊、Meta、TikTok 等多个大厂 offer，结果因涉 嫌"在技术面试中用 AI 作弊"被学校开除。 如今距离学校做出这项决定仅过去不到一个月的时间， Chungin Lee 重回大众视野中——这次，他 拿到了 530 万美元的投资，准备把这款"几乎什么都能帮你做"的 AI 工具推向市场。 这么一波转折背后，使得不少人开始好奇：这真的靠谱吗？市场真能接受这样一款工具吗？我 ...