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中国智驾打响残酷突围战
Hua Er Jie Jian Wen· 2025-11-27 12:17
Core Insights - The Chinese intelligent driving industry is undergoing a significant reshuffle, highlighted by the suspension of the once-prominent unicorn, Haomo Zhixing, while competitors like Yuanrong Qixing and Zhuoyu are gaining market share and investment support [1][2][5] Company Analysis - Haomo Zhixing, originally a spin-off from Great Wall Motors, received substantial early-stage funding but has struggled to maintain momentum, with its last financing round occurring in early 2024 without support from its former backer [2][3] - The company's choice of Qualcomm Snapdragon Ride chips over the industry-standard NVIDIA Orin has hindered its ability to adapt to new technological trends, leading to operational inefficiencies [3][4] - Great Wall Motors has shifted its focus to other suppliers, notably investing $100 million in Yuanrong Qixing, indicating a loss of confidence in Haomo Zhixing's capabilities [5][6] Industry Trends - The competitive landscape has evolved, with a focus on achieving a scale of one million vehicles to generate valuable data for algorithm development, moving beyond flashy demonstrations to practical data-driven solutions [7][10] - Companies like Yuanrong Qixing and Horizon Robotics are positioning themselves as strategic partners rather than mere component suppliers, emphasizing the importance of data access and integration [8][9] - The industry is witnessing a consolidation of market share among leading players, with predictions that only a few companies will dominate the market by 2025 [14][15] Future Outlook - The intelligent driving sector is transitioning from an optional feature to a core asset for automotive companies, with a clear divide emerging between those who can leverage large-scale data and those who cannot [14][15] - The ultimate goal for many companies is to develop systems that not only enhance vehicle performance but also contribute to broader applications in robotics and artificial intelligence [12][13]
智驾行业进入淘汰赛,毫末智行绝不是最后一个
3 6 Ke· 2025-11-27 08:43
Core Viewpoint - The decline of Haomo Zhixing, a prominent player in the intelligent driving sector, highlights the harsh realities of market competition and the consequences of insufficient technological capabilities [4][31][34] Company Overview - Haomo Zhixing, once valued over $1 billion and backed by Great Wall Motors, has faced significant operational challenges, culminating in a company-wide shutdown [4][6][31] - The company has seen a drastic reduction in workforce, from over 600 employees at its peak to fewer than 300, alongside unpaid year-end bonuses [8][10] Operational Challenges - A recent notice indicated that all employees were to stop working, with no clear timeline for resumption, reflecting the company's dire situation [4][6] - The company has struggled with product performance and failed to keep pace with competitors in the intelligent driving market, leading to its current state of inactivity [6][10][31] Market Position and Competition - The intelligent driving industry is characterized by fierce competition, with many companies rapidly advancing their technologies, leaving Haomo Zhixing behind [6][14][34] - Haomo Zhixing's reliance on high-precision mapping has hindered its ability to adapt to the industry's shift towards lighter mapping and perception-based technologies [17][34] Financial Backing and Investment - The company has undergone several funding rounds, raising nearly 2 billion RMB, but these efforts have not been sufficient to reverse its declining fortunes [19][34] - Despite securing investments, the lack of a diverse customer base, primarily relying on Great Wall Motors, has limited its growth potential [21][24] Future Outlook - The company's inability to innovate and respond to market demands has led to its downfall, serving as a cautionary tale for other intelligent driving suppliers [31][34] - The intelligent driving sector is expected to continue evolving, with many companies moving towards self-developed systems, further marginalizing third-party suppliers like Haomo Zhixing [32][34]