Core Viewpoint - The company is optimistic about the strong performance of its IP licensing business, highlighted by the successful collaboration between Alibaba Fish and Sanrio, with steady progress in online and offline activities [1] Group 1: Financial Performance - Sanrio's Q1 FY2026 (April to June 2025) report shows that the China region achieved revenue of 376 million RMB, a year-on-year increase of 120%, with licensing revenue reaching 251 million RMB, up 158% [1] Group 2: Future Projections - The company expects net profit attributable to shareholders for FY2026-2028 to be 964 million, 1.178 billion, and 1.409 billion RMB, representing year-on-year growth of 165.21%, 22.12%, and 19.62% respectively [1] - The closing price on August 11, 2025, corresponds to a PE ratio of 32.98, 27.00, and 22.58 for the respective years [1] Group 3: Strategic Partnerships - The strong performance of Sanrio in China and its emphasis on the significant contribution of China to its growth indicate a solid and positive partnership, which is expected to be based on long-term operations and steady development [1] - Marketing activities planned by Alibaba Fish for Sanrio are anticipated to provide experience for the development and operation of other collaborative IPs in China, potentially leading to more new IP signings [1]

Core Insights - The stock of Damai Entertainment (01060) has increased by over 6%, currently up 7.08% at HKD 1.21, with a trading volume of HKD 232 million [1] Group 1: Financial Performance - Sanrio reported a revenue of RMB 376 million for Q1 of FY2026 in China, representing a year-on-year growth of 120% [1] - The licensing business revenue for Sanrio in China reached RMB 251 million, showing a year-on-year increase of 158% [1] Group 2: Strategic Partnerships - CITIC Securities noted that the collaboration between Alibaba's YU and Sanrio has positively impacted the performance of both parties [1] - The partnership is expected to lead to explosive growth in licensing revenue for both Sanrio and Damai Entertainment in FY2025, with projections indicating that over 50% of YU's revenue will come from Sanrio [1] Group 3: Marketing and Events - The collaboration has seen steady progress in online and offline activities, with successful events like "Hi Fan Festival" and "Super Product Day" being held for the second time [1] - Sanrio's strong performance in China, highlighted in their financial report, indicates a solid and positive partnership, with future collaborations focusing on long-term operations and steady development [1] Group 4: Future Prospects - Marketing activities planned by YU for Sanrio are expected to provide valuable experience for the development and operation of other collaborative IPs such as Chiikawa, Crayon Shin-chan, and Universal Studios in China [1] - This experience is anticipated to serve as a strong foundation for the growth of the company's licensing business and may lead to signing more new IPs in the future [1]