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利润下滑超三成,马斯克的“AI大饼”难充饥
Core Insights - Tesla's Q3 financial results show a paradox with record revenue but a significant drop in net profit, indicating a shift in growth dynamics [1][4][10] Financial Performance - Total revenue for Q3 reached $28.1 billion, a 12% year-over-year increase, marking a historical high [1][4] - Net profit fell to $1.37 billion, down 37% year-over-year, with an operating margin of 5.8%, the lowest in nearly five years [1][4][6] Automotive Business - Global vehicle deliveries hit 497,000 units, a record, but the growth rate slowed to 7.4% year-over-year [2][3] - Production was lower than deliveries at 447,000 units, indicating inventory clearance [3][4] - The U.S. market saw a surge in deliveries due to the impending expiration of federal EV tax credits, leading to a temporary spike in sales [5][6] Market Dynamics - Tesla faces increasing competition in China from local brands like BYD and NIO, which are gaining market share through rapid product iteration and localized services [7][8] - In Europe, traditional automakers are intensifying their electric vehicle strategies, posing challenges to Tesla's market share [7] Energy Business - Tesla's energy storage business saw a significant increase, with installations reaching 12.5 GWh, a 44% year-over-year growth, contributing to a new growth pillar for the company [2][4] - The gross profit from energy products reached $1.1 billion, indicating strong performance in this segment [4] Strategic Shift - CEO Elon Musk emphasized a strategic pivot towards artificial intelligence, moving away from traditional automotive discussions [2][10] - Tesla is investing heavily in AI and robotics, with plans to expand its Robotaxi service and develop humanoid robots, which Musk believes will be central to the company's future value [10][12][13] - The company aims to balance short-term profitability with long-term strategic investments in AI and robotics [13]