Financial Performance - For the fiscal year ending March 31, 2022, the company reported a revenue of HKD 3,412.7 million, representing a year-on-year increase of 12.1%[9] - The gross profit margin improved by 2.3 percentage points to 36.9%, with gross profit amounting to HKD 1,260.5 million, up 19.8% year-on-year[9] - The company recorded a net loss of HKD 343.7 million, an improvement from the previous year's loss of HKD 359.3 million[9] - The total revenue for the fiscal year ending March 31, 2022, was HKD 3,412.7 million, representing a 12.1% increase from HKD 3,043.0 million in 2021[69] - Gross profit for continuing operations was HKD 1,260.5 million, with a gross margin of 36.9%, up from 34.6% in the previous year[69] - The operating loss for continuing operations was HKD 328.1 million, an improvement from a loss of HKD 391.5 million in 2021[69] - The net loss attributable to continuing operations was HKD 343.7 million, compared to a loss of HKD 359.3 million in the prior year[69] - The company reported a net profit margin of -10.1% for continuing operations, an improvement from -11.8% in 2021[69] - The group recorded a loss of HKD 343.7 million, an improvement from a loss of HKD 351.4 million in the previous year, representing a 2.0% reduction[116] - The group received approximately HKD 40.9 million in government subsidies and temporary rent reductions related to the COVID-19 pandemic[117] Retail and Sales Performance - Retail sales in Hong Kong and Macau increased by 12.6%, while sales in Malaysia grew by 23.7%[13] - The total retail sales in Hong Kong and Macau increased by 12.6% to HKD 2,161.3 million, but still decreased by 69.2% compared to the fiscal year 2018/19[134] - Same-store sales in Hong Kong increased by 12.6% year-on-year, while retail sales grew by 6.1%, reflecting a significant recovery despite a 74.8% decline compared to the pre-pandemic fiscal year 2018/19[133] - In Macau, same-store sales rose by 26.2% year-on-year, with retail sales increasing by 27.9%, although both metrics are down 45.6% compared to pre-pandemic levels[134] - The online business accounted for 20.4% of total sales, with a significant focus on integrating online and offline operations[12] - The online business revenue for the fiscal year reached HKD 695.6 million, representing a year-on-year increase of 38.8% and a growth of 77.5% compared to the 2018/19 fiscal year[143] - Online business accounted for 20.4% of the group's total revenue, up from 16.5% last year, with a profit of HKD 6.9 million compared to HKD 8.8 million in the previous year[143] Strategic Initiatives - The company aims to enhance its product mix by introducing popular beauty products and expanding categories such as health and personal care[14] - The strategy emphasizes a customer-centric approach, utilizing multiple touchpoints for a seamless shopping experience[22] - The company is committed to sustainable growth and enhancing stakeholder value through responsible business practices[19] - The company plans to focus on market expansion and new product development to drive future growth[69] - The company is exploring strategic partnerships and potential acquisitions to enhance its market position[69] - The company aims to enhance customer understanding through big data analytics, integrating online and offline (OMO) operations to provide a customer-centric omnichannel shopping experience[31] - The company plans to integrate customer databases across physical stores in Hong Kong, Macau, and mainland China to enhance customer interaction and loyalty[36] - The company is focusing on exclusive agency products to enhance brand value and improve product competitiveness and gross margins[157] Operational Efficiency - Sasa is focusing on supply chain automation and digitalizing operational processes to improve inventory management and overall operational efficiency[36] - The group implemented strict cost and inventory management measures to improve profitability and preserve working capital[88] - The company continues to close unprofitable stores and negotiate for temporary rent reductions to alleviate cost burdens[95] - The company plans to close unprofitable stores or relocate them to areas with higher foot traffic or lower rent to reduce overall rental costs and improve operational efficiency[154] - The company has begun live streaming sales on third-party platforms to attract younger consumers and expand online reach[98] Market Expansion and Future Outlook - The company is expanding its market presence, targeting an increase in retail locations by 10% across Asia-Pacific regions[187] - The company is investing in new technology for e-commerce platforms, aiming to improve user experience and increase online sales by 25%[187] - A new marketing strategy is being implemented, focusing on digital channels to reach younger demographics, with a budget increase of 30% for digital advertising[187] - The company has set a positive outlook for the next fiscal year, projecting a revenue growth of 10% to 15% based on current market trends and consumer demand[187] - The company plans to launch three new product lines in the upcoming quarter, focusing on skincare and cosmetics[200] - The company anticipates a gradual normalization of the retail market in Malaysia, following the easing of quarantine measures, but remains cautious about opening new stores due to rising operational costs[160] Awards and Recognition - The company achieved recognition as the "Best Investor Relations Company" in the small-cap category at the Hong Kong Investor Relations Awards, highlighting its commitment to transparency and communication[50] - The company received multiple awards for its annual reports, including "Best Annual Report (Small Cap)" at the Greater China Awards, showcasing its excellence in corporate governance[50] - The company was awarded the "Outstanding Corporate Social Responsibility Award" for its continuous efforts in community engagement and social responsibility[63]

2020/21年報 數碼美麗世 界 莎莎國際控股 有 限 公 司 股份代號：178 莎莎國際控股有限公司 2020/21 年報 關於我們 莎莎於1978年成立，為亞洲具領導地位的美粧產品零售集團。 集團於1997年於香港聯合交易所有限公司主板上市（股份代號：178），現時業務遍及香港及 澳門特區、中國內地及馬來西亞。我們以「美」為業務重心，並以一站式美粧產品專門店的定位 為顧客提供多元化的產品組合，當中包括逾600個國際品牌，約12,000種護膚品、香水、 化粧品、護髮、身體護理產品及美容營養食品等，其中逾150個為我們自家品牌及獨家代理的 國際品牌產品。 我們的多元化電子商貿平台為不同國家的顧客提供全天候24小時的網上零售服務，以及最新 產品資訊。為配合新零售時代，我們正積極整合實體店及線上業務，致力為顧客締造無縫的 線上線下購物體驗。 願 景 使 命 締造美麗人生 實現莎莎 「締造美麗人生」 的願景，我們矢志： • 為股東創造最大回報 • 賦予員工機會提升自我及追求卓越 • 與供應商保持策略性的合作夥伴關係 • 為顧客提供最優質的產品及最佳購物體驗 • 與社區時刻保持溝通以了解不同人士的需要 目錄 | 財 ...

莎莎國際控股有限公司 美麗新境界 股份代號 : 178 2019/20 年 報 LOG IN 實現莎莎「締造美麗人生」的願景，我們矢志： >> 為股東創造最大回報 >> 賦予員工機會提升自我及追求卓越 >> 與供應商保持策略性的合作夥伴關係 >> 為顧客提供最優質的產品及最佳購物體驗 >> 與社區時刻保持溝通以了解不同人士的需要 關於我們 願 景 使 命 締造美麗人生 莎莎於1978年成立，為亞洲具領導地位的美粧產品零售集團。 集團於1997年於香港聯合交易所有限公司主板上市（股份代號：178），現時業務遍及香港及澳門 特區、中國內地及馬來西亞。我們以「美」為業務重心，並以一站式化粧品專門店的定位為顧客 提供多元化的產品組合，當中包括逾700個國際品牌，約18,000種護膚品、香水、化粧品、護髮、 身體護理產品及美容營養食品等，其中逾180個為我們自家品牌及獨家代理的國際品牌產品。 我們的多元化電子商貿平台為全球逾100個國家的顧客提供全天候24小時的網上零售服務，以及 最新產品資訊。為配合新零售時代，我們正積極整合實體店及電子商貿業務，致力為顧客締造無 縫的線上線下購物體驗。 設計概念 秉承「締造美麗人生」 ...

莎莎國際控股有限公司 瞬間美麗 年 報 2018/19 股份代號 : 178 關於莎莎 莎莎國際控股有限公司於1978年成立，為亞洲具 領導地位的化粧品零售集團。 集團於1997年於香港聯合交易所有限公司主板 上市（股份代號：178），現時業務遍及香港及澳門、 中國內地、新加坡及馬來西亞。我們以「美」為 業務重心，並以一站式化粧品專門店的定位為顧客 提供多元化的產品組合，當中包括逾700個國際品牌， 約18,000種護膚品、香水、化粧品、護髮及身體 護理產品，以及美容營養食品等，其中逾180個為 我們自家品牌及獨家代理的國際品牌產品。 我們的電子商貿平台sasa.com及手機應用程式，為 全球逾100個國家的顧客提供全天候24小時的網上 零售服務以及最新產品資訊。為配合新零售 時代，我們正積極整合實體店及電子商貿業務，致力 為顧客締造無縫的線上線下購物體驗。 1. 在Apple App Store或Google Play Store 下載WedCam。 2. 開啟WedCam，並用鏡頭掃描年報封面。 3. 立即體驗隱藏在年報封面內的擴張實境（AR） 效果！ 無論何處、何物、何人，我們都看到世界的美。 我們的願 ...