截至2025年10月15日 10:33，中证A500指数上涨0.41%，成分股上海家化上涨9.29%，通威股份上涨 7.57%，盛和资源上涨7.24%，大全能源上涨6.94%，胜宏科技上涨6.41%。A500ETF嘉实(159351)上涨 0.26%。拉长时间看，截至2025年10月14日，A500ETF嘉实近3月累计上涨16.45%。 截至10月14日，A500ETF嘉实近1年净值上涨20.54%。从收益能力看，截至2025年10月14日，A500ETF 嘉实自成立以来，最高单月回报为11.71%，最长连涨月数为5个月，最长连涨涨幅为28.61%，上涨月份 平均收益率为4.15%。截至2025年10月14日，A500ETF嘉实近6个月超越基准年化收益为5.12%。 国庆假期前，成长与周期风格阶段性走强。节后市场受短期利空因素影响，出现震荡整理。业内人士表 示，尽管市场面临一定波动，但企业盈利改善的预期依然明确，同时政策层面继续释放积极信号，有望 对市场形成支撑，短期利空因素对整体运行趋势的制约相对有限。 国信证券指出，对A股而言，海外贸易不确定性虽带来情绪扰动，但政策对冲预期之下依然有乐观前 景。当前政策前 ...

Group 1 - The beauty and personal care sector is experiencing significant growth, with Shanghai Jahwa reaching its daily limit increase [1] - Shuiyang Co., Ltd. has seen an increase of over 8% in its stock price [1] - Other companies such as Kesi Co., Jiaheng Jiahua, Jinbo Biotechnology, and Babi Co. are also witnessing stock price increases [1]

Core Insights - The cosmetics sector experienced a slight increase of 0.31% on October 14, with Shanghai Jahwa leading the gains [1] - The Shanghai Composite Index closed at 3865.23, down 0.62%, while the Shenzhen Component Index closed at 12895.11, down 2.54% [1] Company Performance - Shanghai Jahwa (600315) closed at 26.59, up 5.10%, with a trading volume of 102,700 shares and a transaction value of 270 million yuan [1] - Lafang (603630) closed at 24.65, up 4.05%, with a trading volume of 90,200 shares and a transaction value of 221 million yuan [1] - Qingdao Kingway (002094) closed at 7.97, up 1.92%, with a trading volume of 413,400 shares and a transaction value of 329 million yuan [1] - Other notable performers include Bawei (920123) at 17.83 (+1.54%) and Jinsong New Materials (300849) at 13.53 (+0.97%) [1] Fund Flow Analysis - The cosmetics sector saw a net outflow of 13.28 million yuan from institutional investors, while retail investors experienced a net outflow of 46.69 million yuan [2] - Conversely, speculative funds recorded a net inflow of 59.98 million yuan [2] Individual Stock Fund Flow - Shanghai Jahwa had a net inflow of 29.86 million yuan from institutional investors, while retail investors saw a net outflow of 24.90 million yuan [3] - Lafang recorded a net inflow of 21.89 million yuan from institutional investors, with retail investors experiencing a net outflow of 21.61 million yuan [3] - Qingdao Kingway had a net inflow of 16.80 million yuan from institutional investors, while retail investors saw a net outflow of 18.67 million yuan [3]

Core Insights - The report from CICC indicates that the consumption data for the National Day and Mid-Autumn Festival holidays in 2025 shows strong performance, driven by longer holiday periods and a high level of domestic and outbound travel [1] Group 1: Consumption Trends - Overall consumption data reflects a youthful and experience-oriented trend, with notable performance in discretionary categories such as home appliances and outdoor sports [1] - The average daily flow of cross-regional personnel in mainland China from October 1 to 8 increased by 6.2% year-on-year, indicating a robust travel environment [1] - The average spending per trip during the holiday increased by 14.6% year-on-year, attributed to the ongoing recovery of outbound tourism and a rise in long-distance and segmented travel within the country [1] Group 2: Retail Performance - The Ministry of Commerce's monitoring of 78 key business districts showed a year-on-year increase in foot traffic and sales of 4.2% and 4% respectively during the first three days of the holiday [1] - Data from the National Immigration Administration revealed that the average daily number of inbound and outbound travelers exceeded 2 million, marking a 15% year-on-year increase [1] Group 3: Investment Recommendations - CICC recommends focusing on sectors benefiting from self-indulgent consumption trends, such as trendy toys and e-cigarettes, highlighting companies like Pop Mart (09992), Blucor (00325), and Smoore International (06969) [1] - The report also suggests investing in domestic brands in the beauty and personal care sectors, recommending companies like Mao Geping (01318), Giant Bio (02367), and Shanghai Jahwa (600315) [1] - Attention is drawn to retail sectors that may benefit from supportive domestic policies and seasonal catalysts [1]

Investment Rating - The report gives a "Buy" rating for the cosmetics and medical beauty industry, particularly highlighting the potential of specific companies like Water Sheep Co., Ltd. [13] Core Insights - The cosmetics and medical beauty sector has underperformed the market recently, with the Shenwan Beauty Care Index rising by 1.3% from September 29 to October 10, 2025, which is lower than the overall market performance [3][4] - The upcoming Tmall Double 11 event is expected to boost sales, with domestic brands actively participating with competitive discounts [8] - Water Sheep Co., Ltd. is identified as a leading technology-driven beauty company, with stable revenue projections and improving profit margins [9][10] Summary by Sections Industry Performance - The cosmetics and medical beauty sector has shown weaker performance compared to the market, with the Shenwan Cosmetics Index increasing by 1.2%, lagging behind the Shenwan A Index by 0.4 percentage points [3][4] - The top-performing stocks in the sector include Jiaheng Home Care (+35.0%), Yiyi Co., Ltd. (+18.6%), and Yanjing Co., Ltd. (+15.6%) [5] Upcoming Events - Tmall's Double 11 sales event is set to begin on October 15, 2025, with major domestic brands like Proya and Maogeping expected to participate actively [8] Company Focus: Water Sheep Co., Ltd. - Water Sheep Co., Ltd. has a dual business model of proprietary and CP agency brands, with projected revenues stabilizing between 4 to 5 billion yuan from 2021 to 2024 [9] - The company is expected to achieve net profits of 258 million, 331 million, and 398 million yuan for the years 2025, 2026, and 2027, respectively, reflecting significant growth [10][13] Market Trends - The overall retail sales of cosmetics in August 2025 grew by 5.1%, indicating a recovery in consumer demand [17] - The domestic market is seeing a shift in market share, with local brands gaining ground against international competitors [25] E-commerce Insights - Data shows that domestic brands are performing well on platforms like Douyin and Tmall, with significant growth in GMV for brands like Proya and Maogeping [14][15] Company Developments - Proya has filed for an IPO in Hong Kong, with stable revenue growth and a strong online presence [19] - The report highlights the strategic moves of various companies, including partnerships and new product launches, to enhance their market positions [24][23]

Core Viewpoint - The domestic cosmetics industry is experiencing a significant transformation, focusing on the innovation of plant-based ingredients and the development of proprietary technologies for extracting and utilizing these ingredients effectively [1][4][14]. Group 1: Technological Advancements - Since 2022, the domestic cosmetics industry has gradually mastered the full-process technology of "active substance labeling, impurity separation, and purity control" [10]. - Companies like Yunnan's Betaini have successfully extracted beneficial components from plants, such as the Qingci fruit, which has shown efficacy in skin barrier repair and anti-aging [2][11]. - The use of AI technology has accelerated the identification and extraction of effective plant components, allowing for higher purity and better efficacy in products [12]. Group 2: Market Trends - There is a growing trend among domestic cosmetics companies to utilize plant-based ingredients as a key differentiator in product offerings, with many brands showcasing their latest research and development at industry conferences [3][6]. - The number of new plant-based raw materials registered has increased significantly, from 3 in 2022 to 42 in 2024, indicating a shift towards plant-based ingredients dominating the market [7]. - The market for domestic cosmetics is expanding, with local brands capturing over 55.2% of the market share, surpassing foreign brands [15]. Group 3: Investment and Capital Market - Several companies focusing on plant-based ingredients have initiated IPO processes, reflecting increased investor interest in the sector [14]. - Notable investments have been made in companies with capabilities in plant raw material research, indicating a strong market confidence in the potential of domestic plant-based cosmetics [14]. Group 4: Future Outlook - The domestic cosmetics industry is expected to continue its shift towards using local plant resources, with predictions that domestic raw materials will account for over 80% of the market share in the future [15]. - As the industry matures, the purity, stability, and efficacy of domestic raw materials are approaching or even surpassing international standards, enhancing brand confidence in local sourcing [15].

再过一个多月，生长在海拔1800-3200米高原地区的青刺果将渐次进入开花期，这种植物受积雪融水灌 溉，盛开时满树白花，被当地人称为"百花之王"。 青刺果寒冬开花，春季结果，全株均可入药，云南少数民族将其嫩尖捣烂，外敷可消炎止痛、促进伤口 愈合。2015年，云南本土美妆企业贝泰妮（300957）发现了青刺果在人体皮肤上的效用：青刺果含有的 不饱和脂肪酸具有皮肤屏障修复作用；青刺果仁经萃取后得到的青刺果油含有黄酮提取物，具有抗衰老 作用。 2018年，贝泰妮旗下品牌薇诺娜将青刺果应用于护肤品中，推出青刺果修护保湿喷雾，宣称起到屏障修 护与舒缓功效，该产品在2019年"双11"期间通过直播间售出1.7万套。2024年3月，薇诺娜通过提取青刺 果多糖(PROMAX)，将其明星产品舒敏保湿特护霜升级为2.0版本。当年财报显示，该产品在天猫"双 11"大促活动期间的敏感肌面霜赛道中蝉联销售榜首。 像贝泰妮一样，用"植物成分"打造爆品的逻辑，如今成为国内化妆品企业的共同选择。 在9月25日到9月27日举行的2025年中国香料香精化妆品行业年会上，多家化妆品企业展示最新研发成 果，其中，中国本土植物成分成为各化妆品企业展示 ...

再过一个多月，生长在海拔1800-3200米高原地区的青刺果将渐次进入开花期，这种植物受积雪融水灌溉，盛开时满树白花，被当地人称为"百花之王"。 青刺果寒冬开花，春季结果，全株均可入药，云南少数民族将其嫩尖捣烂，外敷可消炎止痛、促进伤口愈合。2015年，云南本土美妆企业贝泰妮发现了青刺 果在人体皮肤上的效用：青刺果含有的不饱和脂肪酸具有皮肤屏障修复作用；青刺果仁经萃取后得到的青刺果油含有黄酮提取物，具有抗衰老作用。 2018年，贝泰妮旗下品牌薇诺娜将青刺果应用于护肤品中，推出青刺果修护保湿喷雾，宣称起到屏障修护与舒缓功效，该产品在2019年"双11"期间通过直播 间售出1.7万套。2024年3月，薇诺娜通过提取青刺果多糖（PROMAX），将其明星产品舒敏保湿特护霜升级为2.0版本。当年财报显示，该产品在天猫"双 11"大促活动期间的敏感肌面霜赛道中蝉联销售榜首。 像贝泰妮一样，用"植物成分"打造爆品的逻辑，如今成为国内化妆品企业的共同选择。 在9月25日到9月27日举行的2025年中国香料香精化妆品行业年会上，多家化妆品企业展示最新研发成果，其中，中国本土植物成分成为各化妆品企业展示产 品功效与差异化竞争的" ...

中国香妆行业面临从增量竞争转向存量博弈的竞争格局。 虽然中国香妆行业市场规模从2023年开始已连续两年超万亿元，成为全球第一大化妆品消费市场，但如今的中国美妆市场也迎来全新的竞争格局：从"增量 竞争"转向"存量博弈"，从渠道驱动转向品牌驱动。 在近期举办的2025CAME上，记者在走访一些企业后了解到，如今的中国化妆品行业在原料创新、功效验证、技术转化等方面都有了突破。 不少业内人士表示，从核心技术攻关到品牌价值重构，从单点竞争到生态共建，中国香妆产业正通过深化科技驱动、重塑品牌逻辑、构建协同网络，培育新 质生产力，重塑其在全球价值链中的话语权。 突破原料"卡脖子"，企业进入"收获期" "很多人说化妆品没什么用，只是一个安慰品，其实不是的。化妆品一定是有价值的，它要真正为皮肤健康提供帮助，让消费者切实感受到获得感。" 华熙 生物科技股份有限公司董事长兼总裁赵燕日前在2025CAME上接受媒体采访时表示。 一位来自广东的参展商告诉记者，自从有了电商直播，国内美妆企业更卷，在一些社交平台上，贴牌的新品牌很容易将业绩在短时间内做上去，但过两年回 头去看，这家企业就没有了。"做化妆品需要做品牌讲故事，但不只是做品牌讲 ...

GMV目标：抖音增速领跑天猫稳中有进 天猫/淘宝：全品类GMV目标同比增长20%-25%(约6000亿元)，美妆品类增速略缓，目标约20%；头部KOL直 播GMV预计增长10%-12%，达240-260亿元。 抖音：全平台GMV目标同比增长超40%，美妆品类增速超30%，成为增长主力。 退货率优化：实际销售表现或优于目标——天猫退货率从去年15%-20%降至15%以下，抖音从35%-40%降至 25%，平台618后收紧退货政策、打击滥用规则是核心原因。 高盛在报告中看好中国本土美妆品牌，预测以上海家化（600315）、毛戈平等为首的本土品牌将在本次双11 中位列高增长梯队。 01 10月8日，高盛邀请中国美妆行业电商解决方案专家，就即将开启的双11购物节展开深度解读。根据历史数 据，双11通常贡献美妆行业四季度线上GMV的60%以上、全年GMV的20%，本次调研核心聚焦增长预期、平 台策略、品牌表现等关键维度。 02 天猫促销力度加码，抖音增量逻辑凸显 高盛邀请的专家指出，天猫本次目标高于此前618，核心源于"更激进的定价策略"；抖音则凭借内容电商与直 播优势，持续吸引品牌增量投入，成为本土品牌的核心增长阵地 ...