证券代码：300081 证券简称：恒信东方 恒信东方文化股份有限公司 投资者关系活动记录表 | --- | --- | --- | |--------------------|---------------|----------------| | | | 编号：2023-001 | | | □特定对象调研 | □分析师会议 | | | □媒体采访 | 业绩说明会 | | 投资者关系活动类别 | □新闻发布会 □ | 路演活动 | | | □现场参观 | | □其他 参与单位名称及人员姓名 线上参与公司2022年度网上业绩说明会的投资者 时间 2023 年 5 月 11 日 15:00-17:00 地点 价值在线（https://www.ir-online.com.cn/）网络互动 董事长兼总经理 孟楠 独立董事 吴灵犀 上市公司接待人员姓名 副总裁兼董事会秘书 宫泽茹 财务总监 王林海 投资者关系活动主要内容 介绍 详见附件 附件清单（如有） 恒信东方 2022 年度网上业绩说明会问题列表 日期 2023 年 5 月 11 日 附件：恒信东方 2022 年度网上业绩说明会问题列表 1.请问: 2022 年第 ...

出席本次网上业绩说明会的人员有：公司董事长兼总经理孟楠先生、独立董 事吴灵犀先生、副总裁兼董事会秘书宫泽茹女士、财务总监王林海先生。欢迎广 大投资者积极参与。 1 证券代码：300081 证券简称：恒信东方 公告编号：2023-047 恒信东方文化股份有限公司 关于举办2022年度网上业绩说明会的公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚 假记载、误导性陈述或重大遗漏。 恒信东方文化股份有限公司（以下简称"公司"）已于2023年4月28日在巨潮 资讯网（http://www.cninfo.com.cn/）上披露了《2022年年度报告》及《2022年年 度报告摘要》。 为了使广大投资者能够进一步了解公司经营业绩等方面的情况，公司将于 2023年5月11日（星期四）下午15：00至17：00在"价值在线"（www.ir-online.cn） 举办2022年度网上业绩说明会。投资者可于2023年5月11日（星期四）15：00-17： 00通过网址https://eseb.cn/145QhvhQHew或使用微信扫一扫以下小程序码即可进 入参与互动交流。投资者可于2023年5月11日前进行访 ...

Financial Performance - The company's operating revenue for 2022 was ¥489,278,927.02, representing a slight increase of 0.51% compared to ¥486,798,921.39 in 2021[33]. - The net profit attributable to shareholders for 2022 was -¥420,671,302.29, an improvement of 18.06% from -¥513,372,364.79 in the previous year[33]. - The net cash flow from operating activities was ¥29,577,915.27, a significant increase of 463.25% compared to -¥8,142,490.73 in 2021[33]. - The total assets at the end of 2022 were ¥2,117,989,582.76, down 17.42% from ¥2,564,861,338.07 at the end of 2021[33]. - The net assets attributable to shareholders decreased by 15.21% to ¥1,839,095,009.72 from ¥2,168,887,410.73 in 2021[33]. - The basic earnings per share for 2022 was -¥0.6956, an improvement of 28.28% from -¥0.9699 in 2021[33]. - The weighted average return on equity was -21.06%, an improvement of 7.24% from -28.30% in the previous year[33]. - The company reported a net loss for each quarter in 2022, with the fourth quarter loss being the largest at -¥295,551,511.03[36]. - The net profit attributable to shareholders after deducting non-recurring gains and losses for 2022 was -32,962,450.16 CNY, compared to -58,010,208.29 CNY in 2021, indicating a significant improvement[37]. - The company reported a significant decrease in the cost of sales for digital creative products, which dropped by 65.56% to CNY 60,644,883.53[97]. Business Operations and Strategy - In 2022, the company experienced significant operational losses due to underperformance in LBE, preschool education products, and VR gaming business[5]. - The company successfully launched the intelligent computing system integration business and completed the construction of the Hengtong Chain BaaS platform based on POA consensus algorithm for digital identity and asset management in the metaverse[6]. - The company is focusing on the integration of IP, CG, and VR digital creativity, anticipating deep cooperation with multiple cities in metaverse application scenarios and infrastructure in 2023[10]. - The company aims to leverage cultural IP to create long-term emotional connections with users in the metaverse, distinguishing its approach from competitors[7]. - The company is focusing on expanding its presence in the AI+ surveillance market, which is increasingly penetrating various sectors such as finance and public safety[46]. - The company is actively exploring new business systems and profit models in the integration of virtual reality and cultural tourism, aiming to enhance its competitive strength in the industry[86]. - The company is committed to enhancing its product offerings and technological advancements to meet the evolving demands of the digital economy[134]. - The company is exploring market expansion opportunities through strategic partnerships and acquisitions in the digital content sector[134]. Research and Development - The company accumulated over 1 PB of high-quality digital assets and holds 50 technology patents in areas such as image semantic segmentation and panoramic video compression[4]. - The company has developed a complete VR interactive creation system, enhancing its product innovation and user experience through advanced technologies[77]. - The company has developed a smart virtual environment that combines VR and AI technologies, completing all development work by year-end[102]. - The company aims to explore the integration of VR and AI technologies for batch generation of VR content, providing low-cost solutions[102]. - R&D investment in 2022 amounted to ¥76,517,886.92, accounting for 15.64% of operating revenue, a decrease from 16.40% in 2021[105]. Market Trends and Industry Insights - The digital creative industry is rapidly developing, with significant growth potential driven by advancements in AI, IoT, cloud computing, and big data[44]. - The demand for AI computing power is experiencing explosive growth, driven by the rise of AI-generated content (AIGC), which is expected to account for 10% of all generated data by 2025[47]. - The overall market for digital creative industries is characterized by intense competition and a growing number of enterprises, indicating a strategic direction for future growth[44]. - The Chinese government has initiated a cultural digitalization strategy, aiming to establish a comprehensive cultural service supply system by the end of the 14th Five-Year Plan period[45]. Governance and Management - The company has established a governance structure that complies with relevant laws and regulations, ensuring independent operation from its controlling shareholder[155]. - The company has undergone significant management changes, with multiple executives resigning for personal reasons, including the former Chairman Wang Bing and Vice General Manager Fu Wei[166][168]. - The company has a diverse board with members holding advanced degrees and extensive experience in various sectors, including finance, management, and technology[169][171]. - The company is focusing on enhancing its management structure to align with its current development needs, leading to the dismissal of non-independent director Pan Chao[167][168]. - The company has implemented a structured decision-making process for determining executive compensation, involving both the board and shareholders[182]. Employee and Talent Management - The total number of employees at the end of the reporting period was 639, with 72 in the parent company and 567 in major subsidiaries[192]. - The company has established a scientific talent management system to enhance recruitment, training, and incentive mechanisms to boost employee productivity and creativity[137]. - The company has a total of 34 employees with a master's degree or above, and 353 employees with a bachelor's degree[192]. - The company has implemented a stock incentive plan, with 4.365 million shares of restricted stock repurchased and canceled at a price of 6.30 yuan per share due to unmet performance targets[196]. Future Outlook - The company aims to leverage existing IP resources to expand its VR IP offerings, with a focus on children's original and co-produced IPs that include VR adaptation rights[84]. - The company plans to enhance its digital immersive cultural tourism projects, focusing on VR/CG content production and LBE urban entertainment operations, aiming to increase revenue through upgraded VR entertainment products and new product development[135]. - The company is committed to steadily advancing its fundraising project investments to ensure that the raised funds generate benefits as planned[147].

恒信东方文化股份有限公司 2023 年第一季度报告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、误导性陈述或重大遗漏。 恒信东方文化股份有限公司 2023 年第一季度报告 证券代码：300081 证券简称：恒信东方 公告编号：2023-039 重要内容提示： 1.董事会、监事会及董事、监事、高级管理人员保证季度报告的真实、准确、完整，不存在虚假记载、误导性陈述或重大 遗漏，并承担个别和连带的法律责任。 2.公司负责人、主管会计工作负责人及会计机构负责人(会计主管人员)声明：保证季度报告中财务信息的真实、准确、完 整。 3.第一季度报告是否经过审计 □是 否 1 恒信东方文化股份有限公司 2023 年第一季度报告 一、主要财务数据 （一） 主要会计数据和财务指标 公司是否需追溯调整或重述以前年度会计数据 是 □否 追溯调整或重述原因 会计政策变更 □会计差错更正 □同一控制下企业合并 □其他原因 | | 本报告期 | 上年同期 | | 本报告期比上年同期 | | --- | --- | --- | --- | --- | | | | | | 增减（%） | | | | 调整前 | 调 ...

Group 1: Company Overview - Hengxin Mobile is positioned as a technology company within the film industry, focusing on CG production and virtual reality content [3] - The company has a comprehensive business model that includes full CG film production, virtual reality experiences, and IP commercial operations [3] Group 2: Business Operations - Hengxin Mobile's main business segments include IP-based CG film and animation production, virtual reality content creation, and organization of children's animation events [3][4] - The subsidiary Huakai Film's technical team is developing a social production platform to leverage artistic and software talent for project execution [4] Group 3: Talent and Resources - The company acknowledges a perpetual need for talent and is working on a social production platform to facilitate talent sharing [4] - Zhongke Pangu, another subsidiary, focuses on venue system integration and holds 44 software copyrights and 4 patents [4] Group 4: Valuation and Financial Assessment - The valuation of the recent transaction was determined using the income approach, considering future revenue projections and various factors affecting shareholder equity value [5]

Group 1: Company Overview - The company focuses on the development of a digital creative industry driven by "artistic creativity + visual technology" [2] - Main business areas include VR and CG content production, children's industry chain development, and location-based entertainment (LBE) [3] Group 2: VR Product Development - The VR game "Drunken Iron Fist VR" was launched in January 2021 on the STEAM platform for global users [3] - The company has developed over 70 VR educational videos and more than 20 interactive VR teaching contents covering various subjects [3][4] Group 3: VR Education Market - Plans to launch VR educational products targeting preschool, primary and secondary education, and adult education markets [4] - VR educational products include "Space Academy - VR Future Classroom" and patriotic education experiences [4] Group 4: Competitive Advantages - The company has early positioning in the VR/AR field with rich experience and technical reserves, providing a market first-mover advantage [4] - It integrates IP creation, VR/CG content production, and business expansion, making it one of the few listed companies in this sector [4] Group 5: Fundraising and Project Investment - The company plans to raise up to 985 million yuan through a targeted stock issuance, with funds allocated for VR development projects including an AI virtual ecosystem engine and VR digital asset production [5]

Financial Performance - The company's operating revenue for the first half of 2022 was ¥141,229,875.24, a decrease of 44.97% compared to ¥256,646,058.82 in the same period last year[20]. - The net profit attributable to shareholders of the listed company was -¥85,320,105.40, representing a decline of 908.58% from ¥10,551,843.83 in the previous year[20]. - Basic and diluted earnings per share were both -¥0.1411, a decrease of 798.51% from ¥0.0202 in the previous year[20]. - The company achieved operating revenue of ¥141,229,875.24, a year-on-year decrease of 44.97%[45]. - The net profit attributable to shareholders, after deducting non-recurring gains and losses, was -¥90,972,658.45, a decline of 102.76% year-on-year[45]. - Revenue from digital creative products and services was ¥19,454,529.13, down 82.37% year-on-year, primarily due to project delays caused by the pandemic[45]. - Internet video application products and services generated revenue of ¥121,038,851.00, a decrease of 16.04% year-on-year, attributed to pandemic-related order and shipment controls[46]. - The company reported a total comprehensive income attributable to the parent company for the first half of 2022 was CNY -84,542,090.15, compared to CNY 9,775,258.18 in the previous year, indicating a substantial drop in profitability[198]. Cash Flow and Assets - The net cash flow from operating activities improved by 30.77%, amounting to -¥39,697,763.03 compared to -¥57,340,875.08 in the same period last year[20]. - Total assets at the end of the reporting period were ¥2,447,776,094.67, down 4.56% from ¥2,564,861,338.07 at the end of the previous year[20]. - The total monetary funds decreased by 11.10% to CNY 389,863,584.59, primarily due to operational expenditures and investments in financial products[74]. - The company reported a decrease in cash and cash equivalents from approximately CNY 693.18 million at the beginning of the year to CNY 389.86 million by June 30, 2022, a decline of about 44%[189]. - The company's total assets decreased from approximately CNY 2.56 billion at the beginning of the year to CNY 2.45 billion by June 30, 2022, a reduction of about 4.4%[190]. Investment and Development - The company plans to launch multiple new products in the second half of the year to improve profitability and competitiveness[46]. - The company signed a partnership agreement with Beijing Hetu Innovation Technology Co., Ltd. to enhance market expansion in digital product applications[47]. - A framework agreement was signed with Huawei Cloud to collaborate on various digital content and technology projects[47]. - The company has developed a complete VR interactive creation system and possesses high-quality R&D capabilities in VR and CG products, enhancing its production efficiency and expanding application areas[52]. - The company is focusing on expanding sales channels and product offerings in response to the ongoing pandemic challenges[45]. Strategic Initiatives - The company emphasizes the importance of understanding the differences between plans, forecasts, and commitments, highlighting investment risks[3]. - The company has established a comprehensive service matrix in new cultural tourism and entertainment sectors, offering one-stop services from top-level design to project management[39]. - The company is exploring operational directions for its LBE model, aiming to replicate successful projects and expand its service offerings in the cultural and entertainment sectors[39]. - The company aims to strengthen its team and implement a comprehensive incentive mechanism to achieve its market expansion goals[104]. - The company is actively seeking to adjust its industrial structure in response to market uncertainties and regulatory changes in the K12 education sector[104]. Challenges and Risks - The company faced risks and challenges as detailed in the management discussion and analysis section, which investors should be aware of[3]. - The company has identified risks related to industry development and macroeconomic factors, including potential impacts from government budget cuts and ongoing pandemic effects[104]. - The company has reported a credit impairment loss of CNY 14,708,285.86, an increase of 17.47%[73]. - The company has faced significant challenges in market expansion for its "Stai Classmate" and VR Future Classroom products due to ongoing pandemic risks[106]. Shareholder and Equity Information - The company plans not to distribute cash dividends or issue bonus shares[4]. - The company issued 82,352,941 shares to 20 specific investors, increasing total shares from 529,157,876 to 611,510,817[158]. - The company’s total share capital after the issuance was 611,510,817 shares, with 99% held by domestic investors[164]. - The company’s stock was listed on December 10, 2021, following the approval of the stock issuance[158]. - The company has maintained compliance with regulatory requirements regarding the use of raised funds[160]. Social Responsibility - The company emphasizes its commitment to social responsibility and aims to promote harmonious development with society under its corporate vision of "Digital Creativity, Beautiful Life"[125]. - 恒信东方积极践行社会责任，持续开展公益活动，支持特殊人群成长[128]. - 公司在2022年与河南省儿童希望救助基金会等机构合作，帮助脑瘫儿童和心智障碍青年学生[128].

恒信东方文化股份有限公司 2020 年第三季度报告 2020-105 2020 年 10 月 1 恒信东方文化股份有限公司 2020 年第三季度报告 恒信东方文化股份有限公司 2020 年第三季度报告 第一节 重要提示 公司董事会、监事会及董事、监事、高级管理人员保证季度报告内容的真 实、准确、完整，不存在虚假记载、误导性陈述或者重大遗漏，并承担个别和 连带的法律责任。 所有董事均已出席了审议本次季报的董事会会议。 公司负责人孟宪民、主管会计工作负责人王林海及会计机构负责人(会计主 管人员)王林海声明：保证季度报告中财务报表的真实、准确、完整。 2 恒信东方文化股份有限公司 2020 年第三季度报告 第二节 公司基本情况 一、主要会计数据和财务指标 公司是否需追溯调整或重述以前年度会计数据 □ 是 √ 否 | | 本报告期末 | 上年度末 | | 本报告期末比上年度末增 | | --- | --- | --- | --- | --- | | | | | | 减 | | 总资产（元） | 3,109,207,627.04 | | 3,153,703,319.58 | -1.41% | | 归属于上市公司股东的净 ...

Financial Performance - Total revenue for Q1 2017 was ¥78,413,934.87, a decrease of 4.57% compared to ¥82,169,433.84 in the same period last year[8] - Net profit attributable to shareholders was -¥7,842,199.24, representing a decline of 63.56% from -¥4,794,592.66 year-on-year[8] - Net cash flow from operating activities was -¥46,806,416.71, down 81.79% from -¥25,747,405.92 in the previous year[8] - The company achieved operating revenue of 78.41 million yuan, a decrease of 4.57% compared to the same period last year[26] - Sales and service revenue from mobile information products declined by 29.29% to 57.33 million yuan[26] - The professional technical service business for cultural, sports, and entertainment sectors saw a significant increase in revenue, up 1834.79% to 21.08 million yuan[26] - The net profit for the current period is -9,451,937.86, compared to -8,626,548.45 in the previous period, indicating a worsening of approximately 9.6%[58] - The net profit attributable to the parent company is -7,842,199.24, compared to -4,794,592.66 in the previous period, reflecting an increase in losses of about 63.5%[58] - Basic and diluted earnings per share for the current period are both -0.0177, compared to -0.0143 in the previous period, indicating a decline in earnings[59] Assets and Liabilities - Total assets increased by 74.45% to ¥2,230,395,939.92 from ¥1,278,503,016.11 at the end of the previous year[8] - Total current liabilities decreased from CNY 119,455,047.81 to CNY 104,354,911.13, a reduction of approximately 12.6%[51] - The company's total liabilities decreased from CNY 120,853,381.06 to CNY 104,518,244.37, a decline of about 13.5%[51] - The company's equity attributable to shareholders increased from CNY 1,134,973,880.92 to CNY 2,104,811,680.05, reflecting an increase of about 85.3%[52] - Cash and cash equivalents increased by 308.91% to approximately 1.20 billion yuan due to the influx of funds from the asset restructuring[24] Business Transformation and Risks - The company is undergoing a business transformation, leading to a decline in sales and services of mobile information products, which poses a risk of continued revenue decrease[10] - The company is facing risks related to industry regulation, technology development, and integration challenges following acquisitions[36][37][35] - Integration risks are present due to acquisitions, which may affect normal business operations during the integration process[12] - The company faces regulatory and policy risks in the cultural, sports, and entertainment technology service industry, which could impact its competitive advantage[13] - The company is implementing a scientific R&D management model to mitigate technology development risks and ensure alignment with market demands[14] Shareholder Information - The major shareholder, Meng Xianmin, holds 32.72% of the shares, totaling 145,272,966 shares, with 108,954,724 shares pledged[17] - The top ten unrestricted shareholders collectively hold 86,000,000 shares, with Meng Xianmin alone holding 36,318,242 shares[18] - The company has a total of 201,892,564 restricted shares, with no changes during the reporting period[21] - The company has a limit on the release of restricted shares, with 25% being released annually for certain executives[20] - The company has no plans for financing or margin trading activities among its major shareholders[18] - The report indicates that there are no related party transactions among the top shareholders[18] - The total number of shares held by the top ten shareholders is 201,892,564, indicating a concentrated ownership structure[21] Cash Flow and Investments - Operating cash inflow totaled ¥139,979,234.96, down 45% from ¥254,810,469.77 in the previous period[66] - Operating cash outflow amounted to ¥186,785,651.67, a decrease of 33.5% compared to ¥280,557,875.69 last period[66] - Cash inflow from investment activities was ¥32,126,075.78, down 16.5% from ¥38,520,303.07 last period[67] - Net cash flow from investment activities was -¥6,560,457.53, an improvement from -¥63,825,896.66 in the previous period[67] - Cash inflow from financing activities reached ¥1,006,619,998.37, significantly up from ¥197,000,000.00 last period[67] - The net increase in cash and cash equivalents was ¥902,817,161.05, compared to an increase of ¥56,737,614.09 last period[67] - The ending balance of cash and cash equivalents was ¥1,195,075,278.49, up from ¥533,156,196.08 in the previous period[67] Development and Projects - The company has completed fundraising for major asset restructuring and is investing in projects such as the Eastern Dream Holographic Animation Park and copyright film production[11] - The company is in the process of developing a family-oriented VR interactive entertainment education platform, with initial prototypes completed[29] - The digital imaging social production platform development is on track, focusing on meeting the professional needs of the CG industry[29] - The company has entered into strategic partnerships for brand licensing related to the "Space Academy" project, enhancing its market presence[27] - Development expenses rose by 39.18% to 13.84 million yuan, driven by increased R&D spending on new projects[24] Procurement and Customer Concentration - The total procurement amount from the top five suppliers was ¥21,144,602.15, representing an increase of 8.68% compared to ¥19,455,895.66 in the same period last year[31] - The top five suppliers accounted for 32.69% of the total procurement amount, up from 20.24% in the previous year, indicating a 12.45% increase in concentration[31] - The total sales amount from the top five customers was ¥30,452,273.44, a decrease of 6.24% from ¥32,477,244.18 in the same period last year[32] - The top five customers represented 38.84% of total sales, slightly down from 39.52% year-on-year, reflecting a 0.68% decrease in concentration[32]