Financial Data and Key Metrics Changes - The company's total revenue for the second half of 2024 was RMB 128.7 million, a decrease from RMB 200.3 million in the same period of 2023. For the full year, total revenue was RMB 231.1 million, down from RMB 340.2 million in the previous year [38] - Online advertising services revenue for the second half of 2024 was RMB 100.2 million, compared to RMB 139.8 million in the same period of 2023. For the full year, it was RMB 180.6 million, down from RMB 238.7 million [38] - Gross profit for the second half of 2024 was RMB 66.9 million, with a gross margin of 52%, compared to RMB 112.2 million and 56% in the same period of 2023. For the full year, gross profit was RMB 112.3 million, with a gross margin of 48.6%, down from RMB 182 million and 53.5% in the previous year [39][40] - Operating expenses decreased by 50% year-over-year in the second half of 2024, totaling RMB 73.1 million, and by 31.2% for the full year, totaling RMB 119.1 million [40] Business Line Data and Key Metrics Changes - Revenue from enterprise value-added services was RMB 19.4 million in the second half of 2024, down from RMB 40.5 million in the same period of 2023. For the full year, it was RMB 32.8 million, compared to RMB 67.3 million in the previous year [38] - Subscription services revenue was RMB 9 million in the second half of 2024, down from RMB 20 million in the same period of 2023. For the full year, it was RMB 17.6 million, compared to RMB 34.2 million in the previous year [39] Market Data and Key Metrics Changes - The company reported a significant increase in live streaming revenue, which surged by 68.5% year-over-year [19] - The number of followers across various content accounts reached over 35.9 million, marking 16 consecutive quarters of growth [15] Company Strategy and Development Direction - The company focused on optimizing its advertising operations and enhancing its content ecosystem, which included launching new content-specific accounts and engaging younger audiences through diverse media formats [10][12] - Global expansion was identified as a crucial opportunity, with the establishment of a presence in Japan and Southeast Asia, and the launch of the 36 Kr European Central Station [26][27] Management's Comments on Operating Environment and Future Outlook - Management expressed cautious optimism regarding advertising growth in 2025, despite macroeconomic headwinds, emphasizing the importance of maintaining strong partnerships with key accounts [47] - The company plans to continue refining its product offerings and organizational structure to enhance overall profitability in 2025 [52] Other Important Information - The company has a cash and cash equivalent and short-term investments totaling RMB 92.5 million as of December 31, 2024 [43] - The company launched several AI-powered tools in 2024, including AI text-to-image and AI financial report interpretation, to enhance content production efficiency [32][34] Q&A Session Summary Question: What is the company's outlook for its advertising business moving forward? - Management noted that while overall advertising revenue declined, they maintained strong partnerships with key accounts and are cautiously optimistic about advertising growth in 2025 [46][47] Question: What progress has the company made in reducing costs and improving efficiency? - Management highlighted rigorous cost control measures, including relocating to lower-cost office spaces and streamlining teams, which led to a significant reduction in operating expenses [50][52] Question: What led to the decline in revenue from enterprise value-added services? - The decline was attributed to economic uncertainties affecting small and medium enterprises and government institutions, along with a strategic restructuring of regional operations [56][57] Question: How does the company position itself in generative AI across content and product offerings? - Management emphasized their early engagement with AI technologies and the launch of AI-powered products, maintaining a strong position in the AI content ecosystem [60][62]

Financial Data and Key Metrics Changes - The company's total revenue for the second half of 2024 was RMB 128.7 million, down from RMB 200.3 million in the same period of 2023, and for the full year 2024, total revenue was RMB 231.1 million compared to RMB 340.2 million in 2023 [31] - Online advertising services revenue decreased to RMB 100.2 million in the second half of 2024 from RMB 139.8 million in the same period of 2023, and for the full year, it was RMB 180.6 million compared to RMB 238.7 million in the previous year [31][32] - The net loss for the second half of 2024 was RMB 44.9 million, compared to RMB 36.6 million in the same period of 2023, and for the full year, the net loss was RMB 140.8 million compared to RMB 89.2 million in the previous year [40] Business Line Data and Key Metrics Changes - Revenue from enterprise value-added services was RMB 19.4 million in the second half of 2024, down from RMB 40.5 million in the same period of 2023, and for the full year, it was RMB 32.8 million compared to RMB 67.3 million in the previous year [32] - Subscription services revenue decreased to RMB 9 million in the second half of 2024 from RMB 20 million in the same period of 2023, and for the full year, it was RMB 17.6 million compared to RMB 34.2 million in the previous year [33] Market Data and Key Metrics Changes - The company reported a significant reduction in operating expenses, which were RMB 73.1 million in the second half of 2024, down 50% from RMB 147.5 million in the same period of 2023, and for the full year, operating expenses were RMB 119.1 million compared to RMB 276.2 million in the previous year [35] - The gross profit margin for the second half of 2024 was 52%, down from 56% in the same period of 2023, and for the full year, the gross margin was 48.6% compared to 53.5% in the previous year [34] Company Strategy and Development Direction - The company focused on optimizing its advertising operations and enhancing its content ecosystem, which included broadening media reach and leveraging AI technology for operational efficiency [6][7] - Future initiatives include expanding global presence, particularly in Southeast Asia and Japan, and enhancing partnerships with foreign institutions to support Chinese businesses in international markets [20][22] Management's Comments on Operating Environment and Future Outlook - Management expressed cautious optimism regarding advertising revenue growth in 2025, despite macroeconomic challenges, emphasizing the importance of maintaining strong partnerships with key accounts [44][45] - The company plans to continue refining its product offerings and customer base to enhance overall profitability and sustain growth in enterprise value-added services [49][50] Other Important Information - The company launched several AI-powered tools in 2024, including AI text-to-image and AI financial report interpretation, which are expected to enhance content production efficiency [25][26] - The company has established a significant presence in the AI sector, being the first to report on key developments and hosting influential AI product summits [52][53] Q&A Session Summary Question: What is the company's outlook for its advertising business moving forward? - The company has optimized its advertising products and customer base, maintaining strong partnerships with key accounts, and is cautiously optimistic about advertising growth in 2025 despite macroeconomic headwinds [44][45] Question: What progress has the company made in reducing costs and improving efficiency? - The company implemented rigorous cost control measures, leading to a significant reduction in operating expenses and an improved gross margin, with plans to continue refining its organizational structure for better profitability [46] Question: What led to the decline in revenue from enterprise value-added services? - The decline was attributed to macroeconomic uncertainties affecting small and medium enterprises and a strategic restructuring that scaled down low-margin projects, but future initiatives are expected to support revenue growth [48][49] Question: How does the company position itself in generative AI across content and product offerings? - The company has been proactive in the AI space, launching various AI-powered products and maintaining a strong focus on covering the latest AI trends, with plans to further integrate AIGC technology into its content production [52][54]

Core Viewpoint - 36Kr Holdings Inc. reported a significant decline in revenues and increased net losses for the fiscal year 2024, while also achieving operational efficiency improvements and a 10% increase in followers year-over-year [1][5][6]. Financial and Operational Highlights for the Second Half of 2024 - Total revenues were RMB128.7 million (US$17.6 million) in the second half of 2024, down from RMB200.3 million in the same period of 2023 [5][9]. - Revenues from online advertising services decreased to RMB100.2 million (US$13.7 million) from RMB139.8 million [5][10]. - General and administrative expenses were reduced by 58% to RMB30.3 million (US$4.1 million) compared to RMB72.2 million in the same period of 2023 [5][18]. - Net loss was RMB44.9 million (US$6.1 million), compared to RMB36.6 million in the same period of 2023 [5][14]. Financial and Operational Highlights for the Fiscal Year 2024 - Total revenues for fiscal year 2024 were RMB231.1 million (US$31.7 million), down from RMB340.2 million in fiscal year 2023 [5][17]. - Revenues from online advertising services decreased to RMB180.6 million (US$24.7 million) from RMB238.7 million [5][19]. - The net loss for fiscal year 2024 was RMB140.8 million (US$19.3 million), compared to RMB89.2 million in fiscal year 2023 [5][24]. - Operating expenses decreased by 31.2% to RMB190.1 million (US$26.0 million) from RMB276.2 million in fiscal year 2023 [5][21]. Selected Operating Data - The number of online advertising services end customers decreased from 488 in 2023 to 411 in 2024, with average revenue per customer dropping from RMB489.1 thousand to RMB439.4 thousand [4]. - The number of enterprise value-added services end customers fell from 306 to 158, with average revenue per customer decreasing from RMB219.9 thousand to RMB207.8 thousand [4]. - The number of individual subscribers dropped from 46 to 16, with average revenue per subscriber declining from RMB143,091 to RMB24,637.5 [4]. Other Key Metrics - The number of followers increased by 10% year-over-year to 35.9 million as of December 31, 2024 [5][6]. - The gross profit margin for the second half of 2024 was 52.0%, compared to 56.0% in the same period of 2023 [10][11]. - Cash, cash equivalents, and short-term investments totaled RMB91.7 million (US$12.6 million) as of December 31, 2024 [16].

Core Viewpoint - The article emphasizes the rapid integration of AI applications into daily life, marking the arrival of the AI super application era, with DeepSeek being a leading example of this trend [2][6]. Group 1: AI Application Trends - AI applications have increasingly permeated various sectors, including smart manufacturing, fintech, healthcare, and supply chain management, transitioning from large model development to practical applications [2]. - DeepSeek R1 has achieved over 110 million downloads and is being adopted by major companies like Alibaba, Huawei, and Baidu, showcasing its high-density reasoning capabilities [2]. - The upcoming 2025 AI Partner Conference will explore the next potential super applications and their impact on existing industry models [3][5]. Group 2: AI Partner Initiatives - The AI Partner initiative, launched by 36Kr in 2024, focuses on AI application scenarios and has successfully organized multiple events, attracting over 1,500 industry participants [4]. - The 2025 AI Partner Conference will feature discussions on the emergence of super applications and will release a list of innovative AI native application cases [5]. - The conference will take place at "Mosu Space," a major AI incubation hub in Shanghai, aimed at fostering a competitive AI industry cluster [5].

Core Viewpoint - The article emphasizes the transformative impact of "happy technology" through the integration of artificial intelligence (AI) with home appliances, enhancing user experience and emotional connection with devices [1][4]. Group 1: Event Overview - The China Household Appliances and Consumer Electronics Expo (AWE) will take place from March 20-23, 2025, in Shanghai, focusing on "AI Technology, AI Life" [1]. - AWE will showcase the latest technological breakthroughs in AI within the home appliance and consumer electronics sectors, highlighting improvements in quality of life [1]. Group 2: 36Kr's Role - 36Kr will act as both an industry observer and an innovator at AWE, leading five smart enterprises to create the first "robotics specialty exhibition area" [2]. - The exhibition will feature a "36Kr Future + Interview Room," utilizing video interviews and live broadcasts to explore the concept of "happy technology" powered by AI [2][14]. Group 3: Embodied Intelligence - The article discusses the breakthrough development of embodied intelligence, merging AI with robotics to create physical robots that enhance daily life [4]. - Various robots, including humanoid robots and collaborative arms, will be showcased, demonstrating the significant advantages and market potential of embodied intelligence in the home appliance industry [4]. Group 4: Featured Companies - Cyan Qingxinyichuang, established in late 2023, focuses on the design and development of general-purpose humanoid robots, showcasing the Orca I humanoid robot at AWE [6]. - Elephant Robotics, founded in 2016, will present three product series, including the Mita Star Pet and lightweight six-axis collaborative robotic arms [8]. - Gaoqing Electromechanical, established in 2022, aims to provide high-performance humanoid robot platforms for developers, featuring products like Mini π & Mini Hi at AWE [10]. - Yunjike Technology, founded in 2014, will introduce the UP robot, a novel service robot capable of multi-task collaboration across various scenarios [12]. - Qinglang Intelligent, established in 2010, will showcase several service robots designed for commercial cleaning, hotel services, and food delivery [13]. Group 5: Live Broadcast and Interviews - The "Future + Interview Room" will feature live broadcasts and video interviews, providing insights into the latest trends and developments in the smart home appliance industry [15][17]. - The broadcast will cover topics such as technological innovation, scene reconstruction, and industry trends, with expert guests discussing the evolution of the industry [16][17].

Core Viewpoint - 36Kr Holdings Inc. is set to report its unaudited financial results for the second half and fiscal year 2024 on March 11, 2025, before U.S. market opening [1] Group 1: Earnings Conference Call - The management will host an earnings conference call at 8:00 a.m. U.S. Eastern Time on March 11, 2025 [2] - Participants can join the call by pre-registering and must dial in 5 minutes prior to the scheduled start time [2][3] - A live and archived webcast of the conference call will be available on the Company's investor relations website [3] Group 2: Company Overview - 36Kr Holdings Inc. is a leading platform serving New Economy participants in China, focusing on empowering them to achieve more [4] - The Company began with high-quality New Economy-focused content and has expanded to include business services such as online advertising and enterprise value-added services [4] - 36Kr is supported by a comprehensive database and strong data analytics capabilities, positioning it to capture growth in China's New Economy [4]

Financial Data and Key Metrics Changes - Total revenues for the first half of 2024 were RMB102.4 million, down from RMB139.9 million in the same period last year, indicating a decrease of approximately 26.7% [22] - Online advertising services revenue decreased to RMB80.4 million from RMB98.9 million, a decline of about 18.6% [22] - Gross profit was RMB45.5 million, down from RMB69.8 million, with a gross profit margin of 44.4% compared to 49.9% in the previous year [24] - Net loss increased to RMB95.9 million from RMB52.7 million, with a basic and diluted net loss per ADS of RMB2.245 compared to RMB1.258 in the same period last year [26] Business Line Data and Key Metrics Changes - Enterprise value-added services revenues fell to RMB13.4 million from RMB26.8 million, a decrease of approximately 50% [23] - Subscription services revenues decreased to RMB8.6 million from RMB14.2 million, reflecting a decline of about 39.4% [23] - The company reported a significant reduction in operating expenses by 9% to RMB117 million, with sales and marketing expenses decreasing by 29.9% [24] Market Data and Key Metrics Changes - The company had over 33.28 million followers, a 9% increase year over year, indicating sustained growth in user engagement [7] - Short video followers surpassed 9.2 million, with 2.3 million on Bilibili alone, showcasing strong performance in the short video segment [10] Company Strategy and Development Direction - The company is focusing on premium original content and enhancing its content supply capabilities, aiming to meet diverse customer needs and explore AI applications [8] - A three-step strategy of positioning, expansion, and collaboration is being implemented to drive operational efficiency and diversified development [9][20] - The company is expanding its customer segments, particularly in sectors like food and beverage, sports, and beauty, with notable new customer ratios exceeding 40% in beauty and personal care [16] Management's Comments on Operating Environment and Future Outlook - Management expressed cautious optimism regarding future advertising growth, emphasizing the importance of optimizing products and services to navigate macroeconomic challenges [30] - The company plans to continue enriching its content ecosystem and expanding its reach to new channels while integrating AI technology into content production [30] Other Important Information - The company recognized an investment loss of approximately RMB25.5 million due to fair value changes of long-term investments [26] - Cash and cash equivalents decreased to RMB96.9 million from RMB116.9 million as of December 31, 2023, primarily due to net cash outflow from operating activities [27] Q&A Session Summary Question: Could management outline the expected growth trajectory for the advertising business? - Management remains cautiously optimistic about future advertising growth, focusing on optimizing products and services to support core customers, which has driven a 20% increase in ARPU [30] Question: What are the latest developments in short and long video segments? - The company has expanded its short video content offerings and established high visibility commercialization collaborations, with short video followers surpassing 9.2 million [34] Question: What key strategies will the company implement to drive growth in enterprise value-added services and subscription services? - The company launched a successful event IP and plans to enhance value-added consulting services while refining its service architecture for governmental and public service systems [39]

Core Viewpoint - 36Kr Holdings Inc. reported a decline in total revenues for the first half of 2024, attributed to a challenging macroeconomic environment and reduced advertising spending, while maintaining a solid operational performance with an increase in followers and average revenue per user in certain segments [2][5][6]. Financial and Operational Highlights - The number of followers reached 33.3 million, a 9.2% increase from 30.5 million in the same period of 2023 [2]. - Total revenues were RMB102.4 million (US$14.1 million), down from RMB139.9 million in the first half of 2023 [5]. - Revenues from online advertising services decreased to RMB80.4 million (US$11.1 million) from RMB98.9 million [6]. - Revenues from enterprise value-added services fell to RMB13.4 million (US$1.8 million) from RMB26.8 million [6]. - Subscription services revenues decreased to RMB8.6 million (US$1.2 million) from RMB14.2 million [6]. Selected Operating Data - The number of online advertising services end customers decreased from 330 to 222, while the average revenue per customer increased from RMB299.7 thousand to RMB362.1 thousand [3]. - The number of enterprise value-added services end customers decreased from 90 to 56, with average revenue per customer dropping from RMB297.4 thousand to RMB239.0 thousand [3]. - The number of individual subscribers decreased from 71 to 16, with average revenue per subscriber decreasing from RMB27,105.6 to RMB24,637.5 [3]. Cost and Expenses - Cost of revenues decreased to RMB57.0 million (US$7.8 million) from RMB70.0 million [7]. - Gross profit was RMB45.5 million (US$6.3 million), with a gross profit margin of 44.4%, down from 49.9% [7]. - Operating expenses were RMB117.0 million (US$16.1 million), down from RMB128.7 million [7]. - Sales and marketing expenses decreased by 29.9% to RMB45.4 million (US$6.2 million) [8]. - General and administrative expenses increased by 79.9% to RMB62.8 million (US$8.6 million) [8]. Net Loss and Financial Position - The net loss was RMB95.9 million (US$13.2 million), compared to a net loss of RMB52.7 million in the same period of 2023 [10][11]. - Cash, cash equivalents, and short-term investments as of June 30, 2024, were RMB96.9 million (US$13.3 million) [12].

Core Viewpoint - 36Kr Holdings Inc. is set to report its unaudited financial results for the first half of 2024 on September 3, 2024, before U.S. market opening, with a conference call scheduled for the same day [1]. Company Overview - 36Kr Holdings Inc. is a leading brand and platform focused on serving New Economy participants in China, aiming to empower them to achieve more [4]. - The company began with high-quality content offerings related to the New Economy and has expanded into business services, including online advertising, enterprise value-added services, and subscription services [4]. - 36Kr is supported by a comprehensive database and strong data analytics capabilities, positioning it to capture growth opportunities in China's New Economy [4]. Conference Call Details - The earnings conference call will take place at 8:00 a.m. U.S. Eastern Time on September 3, 2024, which corresponds to 8:00 p.m. Beijing/Hong Kong Time on the same day [1]. - Participants can join the call by completing pre-registration and dialing in 5 minutes before the start time [1][2]. - A live and archived webcast of the conference call will be available on the company's investor relations website [2]. Replay Information - A replay of the conference call will be accessible for one week following the event, with specific telephone numbers provided for different regions [3].

BEIJING, Aug. 09, 2024 (GLOBE NEWSWIRE) -- 36Kr Holdings Inc. ("36Kr" or the "Company" or "We") (NASDAQ: KRKR), a prominent brand and a pioneering platform dedicated to serving New Economy participants in China, today announced that Ms. Lin Wei has resigned from her roles as the Company’s Chief Financial Officer and member of the Board of Directors for personal reasons, effective August 9, 2024. Mr. Xiang Li has been appointed as the Company’s new Chief Financial Officer and director, effective immediately. ...