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Adobe to buy Semrush for $1.9 billion, sending marketing platform's shares up 70%
CNBC· 2025-11-19 16:06
Group 1 - Adobe has reached a deal to acquire Semrush for $1.9 billion to enhance its marketing tools in the AI era [1][2] - The acquisition will be an all-cash transaction at a price of $12 per share, with the deal expected to close in the first half of 2026 [2] - Semrush, which provides search engine optimization tools, went public in 2021 and counts major companies like Amazon and TikTok among its largest customers [2] Group 2 - Following the announcement, Semrush shares surged over 70%, while Adobe's shares fell approximately 2% [1] - Adobe's president of digital experience emphasized the importance of adapting to generative AI for brand visibility and customer engagement [3]
Adobe Plans to Acquire Semrush to Add GEO Capabilities
PYMNTS.com· 2025-11-19 15:50
Core Insights - Adobe plans to acquire Semrush for a total equity value of $1.9 billion to enhance its marketing tools with generative engine optimization (GEO) capabilities [2][3] - The acquisition has been approved by both companies' boards and is expected to close in the first half of 2026, pending customary closing conditions [2] Company Strategies - Semrush provides GEO and search engine optimization (SEO) solutions that help marketers manage brand visibility and audience reach, which aligns with Adobe's offerings in content supply chain and customer engagement [3][4] - The integration of Semrush's capabilities will allow Adobe to offer marketers a comprehensive understanding of brand visibility across various channels, including AI-driven search tools [4] Market Trends - The rise of generative AI is reshaping brand visibility, with a reported 1,200% year-over-year increase in traffic to U.S. retail sites driven by generative AI platforms as of October [5] - Companies must adapt to the evolving digital landscape, as brands that do not embrace generative AI risk losing relevance and revenue [5][6]
Adobe to buy Semrush for $1.9 billion
TechCrunch· 2025-11-19 15:42
Core Insights - Adobe has agreed to acquire Semrush for approximately $1.9 billion in cash, offering $12 per share, nearly double Semrush's closing price of $6.89 prior to the announcement [1][2] - The acquisition aims to enhance Adobe's marketing offerings, capitalizing on the growing trend of companies investing in search engine optimization to improve visibility in the context of increasing AI usage [2][4] Company Overview - Semrush had a market capitalization of about $1 billion as of the close on Tuesday before the acquisition announcement [1] - The company has been focusing on "generative engine optimization" and has recently launched tools to track and enhance website performance using both traditional SEO and AI optimization techniques [3] Market Trends - Traffic to retail websites from generative AI chatbots surged by 1,200% year-over-year as of October, indicating a significant shift in consumer behavior towards AI tools [3] - The integration of Semrush into Adobe's offerings is seen as a strategic move to unlock new growth channels for marketers, enhancing brand visibility and customer engagement in the evolving digital landscape [4]
Nuclear Power Surge, $10M Buyback, and a $1.9B SEO Bombshell
Globenewswire· 2025-11-19 14:46
Energy Sector - Constellation secured a $1 billion loan from the U.S. Department of Energy to advance its Crane Clean Energy Center, which aims to bring 835 MW of new baseload nuclear power online [2][3] - The funding is part of the Energy Dominance Financing Program and is expected to lower Constellation's cost of capital, supporting infrastructure for the digital economy and increasing power capacity for AI workloads [3][4] Technology Sector - Adobe announced its acquisition of Semrush for $12.00 per share, valuing the company at approximately $1.9 billion, marking a significant move in digital marketing [10][20] - The acquisition aims to enhance Adobe's customer experience orchestration capabilities in the context of generative AI, addressing challenges in brand visibility and engagement [11][12] Oncology Sector - Kazia Therapeutics reported a patient with stage IV triple-negative breast cancer achieved an initial immune-complete response under an expanded-access protocol, a notable outcome given the low response rates in such cases [6][7] - The company highlighted its plans for upcoming presentations and progress in its drug development pipeline, including a request for a Type C meeting with the FDA [9]
SHAREHOLDER NOTICE: Brodsky & Smith Announces an Investigation of Semrush Holdings, Inc. (NYSE – SEMR)
Globenewswire· 2025-11-19 14:42
Core Viewpoint - The law firm Brodsky & Smith is investigating potential claims against the Board of Directors of Semrush Holdings, Inc. for possible breaches of fiduciary duty related to the company's sale to Adobe for $12.00 per share, totaling approximately $1.9 billion [1][2]. Group 1 - The investigation focuses on whether the Semrush Board failed to conduct a fair process and whether the sale price represents fair value for shareholders, especially since it is below the 52-week high of $18.74 for Semrush shares [2]. - The sale price of $12.00 per share indicates a significant discount compared to the company's recent trading performance, raising concerns about the adequacy of the offer [2]. Group 2 - Brodsky & Smith is a litigation law firm with a strong track record in representing shareholders in securities and class action lawsuits, having successfully recovered millions for clients [4]. - The firm is offering to discuss the legal implications of the investigation with Semrush shareholders without any obligation or cost [3].
美股异动丨软件公司Semrush暴涨超74%,Adobe据报接近以约19亿美元收购该公司
Ge Long Hui· 2025-11-19 14:41
Group 1 - Semrush (SEMR.US) shares surged over 74%, reaching $11.8, following news of a potential acquisition by Adobe (ADBE.US) [1] - Adobe is reportedly nearing a deal to acquire Semrush for approximately $1.9 billion, with an agreement possibly being finalized today [1] - The acquisition offer from Adobe is at $12 per share, representing a premium of about 77.5% compared to Semrush's closing price of $6.76 on Tuesday [1]
Adobe To Buy Semrush For $1.9 Billion. Generative AI Shift Drove Deal.
Investors· 2025-11-19 14:27
Core Insights - Adobe announced the acquisition of Semrush for $1.9 billion in cash, paying $12 per share, which represents a significant premium over Semrush's recent trading price of $6.76 [1] Group 1: Acquisition Details - The acquisition price of $1.9 billion indicates Adobe's strategic move to enhance its digital media and marketing capabilities [1] - Semrush is recognized as a leading brand visibility platform, which aligns with Adobe's focus on digital marketing solutions [1] Group 2: Market Reaction - Following the announcement, Semrush's stock is expected to react positively in premarket trading, reflecting investor confidence in the acquisition [1]
Market Minute 11-19-25- Markets Awaiting Nvidia, Jobs Data
Yahoo Finance· 2025-11-19 14:15
Market Overview - Wall Street has experienced volatility recently, with stocks attempting to stabilize. Gold and silver prices are rising, while crude oil is declining. Treasuries and the dollar remain mostly flat [1]. Nvidia Corp. (NVDA) - Nvidia is set to report its quarterly results, with analysts expecting earnings per share of $1.25 and revenue of approximately $55 billion for Q3. The performance of Nvidia is critical as it may influence the broader AI stock market, which has faced significant declines recently [2]. Employment Data - The September jobs report is scheduled for release, with expectations of a job gain of about 50,000. This report was delayed due to the government shutdown, leaving investors and policymakers with limited information [3]. Lowe's Cos. (LOW) - Lowe's reported better-than-expected earnings per share, exceeding estimates by six cents. The company highlighted strong digital and contractor sales. Recently, Lowe's acquired Foundation Building Materials for $8.8 billion to enhance sales to contractors [5]. Target Corp. (TGT) - Target reported disappointing results, with same-store sales declining more than anticipated. The company has reduced its full-year earnings per share forecast and plans to invest $5 billion in store remodels and increasing shelf space for lower-priced seasonal items to regain momentum [6]. Adobe Inc. (ADBE) - Adobe is reportedly acquiring Semrush Holdings for $1.9 billion, translating to $12 per share, which is a significant premium over Semrush's previous closing price of $6.76. This acquisition aims to enhance Adobe's product offerings in online advertising and social media research [6].
SEMR Stock Alert: Halper Sadeh LLC is Investigating Whether the Sale of Semrush Holdings, Inc. is Fair to Shareholders
Businesswire· 2025-11-19 14:08
Nov 19, 2025 9:08 AM Eastern Standard TimeSEMR Stock Alert: Halper Sadeh LLC is Investigating Whether the Sale of Semrush Holdings, Inc. is Fair to ShareholdersShareShareholders should contact the firm immediately as there may be limited time to enforce your rights.NEW YORK--(BUSINESS WIRE)--Halper Sadeh LLC, an investor rights law firm, is investigating whether the sale of Semrush Holdings, Inc. (NYSE: SEMR) to Adobe for $12.00 per share is fair to Semrush shareholders.Halper Sadeh encourages Semrush share ...
营销软件服务商SEMrush(SEMR.US)盘前暴涨!获Adobe(ADBE.US)19亿美元收购
Zhi Tong Cai Jing· 2025-11-19 13:41
Group 1 - Adobe has agreed to acquire marketing software provider SEMrush for $1.9 billion, marking its first acquisition announcement since the failed $20 billion deal for Figma in 2022 [1] - The all-cash transaction values SEMrush at $12 per share and is expected to be completed in the first half of 2026 [1] - Following the announcement, SEMrush's stock surged over 74% in pre-market trading, reaching $11.79 [1] Group 2 - Adobe is known for its creative software like Photoshop and also offers a suite of marketing and analytics tools that are increasingly contributing to its revenue [2] - The company's stock has faced pressure this year due to market concerns that advancements in artificial intelligence may undermine its core business, resulting in a market value loss of about 25% year-to-date [2] - Adobe abandoned its proposed acquisition of Figma in 2023 due to disagreements with European and UK regulators, which would have been one of the largest acquisitions in the history of private software manufacturing if completed [2]