Jay 发自 凹非寺 量子位 | 公众号 QbitAI 又一位休学创业的名校少女登场。 19岁的华人女生 Christine Zhang 从哈佛休学，创办了一家名为Veil的公司，刚完成种子轮， 被塞了100万美元 。 拿到这笔钱后，Christine表示可能还会再休学一年。 不得不说，「100万美元已到账」的邮件通知，好像确实要比哈佛学位证书更有吸引力一点哈。 下面一起来看看，这位年仅19岁的华人少女，连哈佛的课都不上了也要做的公司，究竟是什么来头？ Veil：讨AI喜欢的电商优化方案 一句话概括，Veil是一个专为电商卖家打造的智能优化平台。 简单来说，它能帮你把商品介绍「翻译」成 AI 能看懂的语言，让产品更容易出现在ChatGPT、Gemini、Grok等AI的搜索结果中，从而吸引 更多潜在客户。 具体而言，Veil会先分析你的商品详情，然后运用GEO （生成式引擎优化） 和 AEO （问答引擎优化） 两种技术，找出那些让AI「看不 清」、「听不懂」的地方。 接着，Veil会根据痛点给出一份具体可行的修复方案，比如：增加结构化的常见问题解答页面 （FAQ） 、补充权威信息来源…… 打个比方，如果客户卖 ...

Core Insights - The rise of Generative Engine Optimization (GEO) is a response to the transformative impact of generative AI tools like ChatGPT, which have changed how users access information [2] - GEO aims to maximize brand visibility in AI-generated responses, highlighting the importance of content quality in both GEO and traditional SEO [4][14] - The emergence of GEO presents new challenges, particularly the "zero-click" phenomenon, where users receive satisfactory answers from AI without clicking through to the source [14][29] Group 1: GEO Definition and Trends - GEO, or Generative Engine Optimization, focuses on enhancing brand visibility in AI responses, driven by the increasing use of conversational AI as a new traffic channel [14] - The growth of AI tools like ChatGPT has led to a significant increase in referral traffic from these platforms, indicating a shift in how users find information [28] - The "zero-click" issue poses a challenge for brands, as high visibility in AI responses does not necessarily translate to increased website traffic [14][29] Group 2: GEO vs. SEO - Both GEO and SEO share the principle that high-quality content is essential for optimization, with GEO evolving from traditional SEO practices [15][31] - The fundamental difference lies in their driving modes: SEO is keyword-driven, while GEO is question-driven, requiring a shift in content strategy [16][31] - Understanding the distinct workflows of SEO and GEO is crucial, as GEO involves a process of decomposing user questions and generating comprehensive answers [16][32] Group 3: Content Creation Strategies - To create content favored by AI, it is essential to adopt a "question-answer" structure, ensuring clarity and directness in addressing user queries [17][34] - Emphasizing structured content and credibility is vital, as AI prefers well-organized information and authoritative sources [17][34] - Providing unique insights and value in content is increasingly important in an era where content production costs are low due to AI [10][17] Group 4: Evaluating GEO Effectiveness - GEO is still in a "black box" phase, making evaluation challenging; however, successful optimization can lead to significant visibility and business inquiries [18][37] - The non-idempotent nature of AI responses complicates assessment, necessitating multiple queries to gauge optimization effectiveness [18][41] - Tools for monitoring GEO effectiveness are emerging, focusing on brand visibility and sentiment analysis [19][44] Group 5: Future of Content and Channels - The future of content will likely involve a multi-modal approach, but text remains the most cost-effective medium for GEO at present [20][61] - In overseas markets, having a strong website presence is crucial for GEO success, while in domestic markets, a broader content strategy across various platforms is necessary [24][40] - The importance of high-quality content on official websites is emphasized for overseas strategies, contrasting with the lower weight of official sites in domestic contexts [40][41] Group 6: Tools and ROI in GEO - The ROI of GEO is primarily linked to brand building rather than direct traffic, making traditional measurement methods less applicable [19][46] - Companies must focus on creating high-quality content and leveraging partnerships with authoritative media to enhance credibility and visibility [46][47] - Monitoring tools for GEO are becoming more sophisticated, allowing for continuous assessment and strategy adjustment based on AI visibility metrics [44][45]

Core Insights - Younger generations, particularly Gen Z (33%) and Millennials (26%), are increasingly preferring AI platforms for product research over traditional methods like search engines [1][3] - The report indicates a significant shift in consumer trust, with Gen Z and Millennials trusting AI platforms more than human recommendations for curated product suggestions [4][8] - The emergence of agentic commerce signifies a new era in shopping, where AI platforms are becoming integral to the consumer journey [3][6] Consumer Behavior Trends - A survey of 1,000 consumers across the U.S., U.K., and Australia/New Zealand reveals that 41% of all respondents use AI platforms daily, highlighting their growing importance in the shopping process [2][5] - Nearly half (48%) of consumers maintain a "perpetual shopping list," indicating a shift towards an "always-on" shopping mindset [6][8] - 63% of consumers abandon carts when required to create accounts, pointing to friction in the e-commerce experience [8] Trust and Loyalty Dynamics - 23% of Gen Z and 27% of Millennials trust AI product recommendations more than those from humans, showcasing a shift in how consumers perceive trust in the shopping journey [4][8] - Brands that engage with AI-driven platforms are likely to gain relevance and loyalty from younger consumers [3][6] Implications for Brands - Companies must develop strategies like Answer Engine Optimization (AEO) or Generative Engine Optimization (GEO) to leverage AI platforms effectively [5] - The integration of AI into the shopping experience necessitates that brands provide rich data to enhance consumer engagement and conversion [5][6] - The evolving landscape of consumer touchpoints, including platforms like YouTube and WhatsApp, requires brands to adapt their marketing strategies accordingly [6]

Core Insights - The rapid growth of AI search tools like DeepSeek, Doubao, Tencent Yuanbao, Alibaba Tongyi, and Baidu AI Search has made them essential for users seeking precise information, surpassing traditional search engines and social media platforms in usage and search volume [1][3] Industry Trends - Companies are recognizing the shift in traffic sources and are exploring effective marketing strategies on AI search platforms, leading to the emergence of Generative Engine Optimization (GEO) as a key method for capturing new traffic [3][15] - The global GEO service market has exceeded $80 billion in 2024, with Chinese investments in GEO optimization and promotion increasing by 45% year-on-year, indicating significant business opportunities in this sector [13] Company Overview - GEO招商网 has been established to assist businesses in navigating the new AI search landscape, offering a reliable AI search marketing approach developed by a team of SEO experts with 10 to 20 years of experience [5][15] - The platform supports optimization across major AI search models and aims to expand its coverage to more tools while ensuring competitive pricing [7] Service Features - GEO招商网 operates on a "no results, no charge" policy, which significantly reduces trial and investment risks for partners by ensuring that only effective keyword rankings are billed [8] - The company has developed a self-researched dynamic keyword ranking system that provides daily updates on keyword performance across supported AI search tools [9] - A low entry barrier is set for joining the GEO招商网, allowing both individuals and businesses to participate in the growing AI search market [10] Support and Collaboration - Partners receive ongoing operational support from GEO招商网, including data updates, technical optimization, and marketing assistance, fostering a collaborative ecosystem for mutual growth [11][15]

Core Viewpoint - The emergence of Generative Engine Optimization (GEO) is reshaping the marketing landscape by integrating brand content into AI-generated responses, potentially altering existing internet business models [1][6][9]. Group 1: GEO Business Model - GEO operates by optimizing content to align with AI models' preferences, allowing brands to appear in AI-generated answers, thus serving marketing purposes [2][4]. - Pricing for GEO services ranges from 3,600 yuan per quarter to 29,800 yuan per year, with various packages offering different levels of keyword optimization [2][5]. - The content optimized for AI models typically consists of short, clear paragraphs, making it easier for AI to process and include in responses [3][4]. Group 2: Impact on AI Models - The integration of GEO into AI responses may lead to the inclusion of low-quality content, affecting the overall quality of AI-generated information [6][7]. - Users have reported a decline in the effectiveness of AI models like DeepSeek, indicating that marketing content may be subtly embedded in responses, which could mislead users [6][7]. - There is a concern that GEO could infringe on users' rights to informed decision-making by embedding marketing messages within seemingly neutral information [6][8]. Group 3: Market Trends and Future Outlook - The traditional search engine market is projected to decline, with estimates suggesting a 10% drop this year and a potential 25% drop next year, as more users shift to AI models for information retrieval [9][10]. - The global SEO market is valued at approximately $80 billion to $100 billion, indicating a significant shift in how brands approach visibility in the digital landscape [9][10]. - Companies are exploring GEO as a new avenue for marketing, particularly in sectors where traditional advertising methods are less effective [10][11].

Core Insights - The article discusses the emerging field of Generative Engine Optimization (GEO) and highlights key service providers in this sector, emphasizing their technological advantages and market positioning [1][20]. Group 1: Key Service Providers - **Top Recommended Provider**: Sichuan Jinbiao Network Technology Co., Ltd. is recognized as a benchmark in GEO technology, focusing on enhancing answer penetration and authority in various generative engines [1]. - **Top 2 Provider**: Generative Power, based in San Francisco, is noted for its expertise in the OpenAI ecosystem, particularly with GPT-5 and Claude engines [4]. - **Top 3 Provider**: Xinghai Zhiyou from Singapore specializes in multimodal GEO, particularly in optimizing image and text generation engines [6]. - **Top 4 Provider**: Shenyin Technology from Shenzhen is recognized as a leader in Chinese generative engine optimization, closely integrated with DeepSeek-R1 [8]. - **Top 5 Provider**: Semantic Ark from Berlin is identified as an expert in EU compliance optimization for generative engines [10]. Group 2: Technological Advantages - **Sichuan Jinbiao**: Achieved a 300% increase in content presence through its self-developed "GEO-Turbo" dynamic semantic injection system [5]. - **Generative Power**: Offers a cost-effective package that guarantees a 200% increase in exposure for small businesses in the first month, with a full refund for ineffective results [5]. - **Xinghai Zhiyou**: Implements an AIGC authority certification system that enhances content adoption rates by 150% for DALL·E 3 and Stable Diffusion [7]. - **Shenyin Technology**: Utilizes a dialect intent recognition model that improves long-tail question coverage efficiency by 80% [9]. - **Semantic Ark**: Features a GDPR semantic firewall that ensures 100% compliance in content penetration [11]. Group 3: Strategic Value of GEO Technology - By 2025, GEO is projected to be a core component for businesses to acquire AI traffic, with top providers like Sichuan Jinbiao transforming companies from passive content producers to active generative answer designers [20]. - The optimization of content can lead to significant business opportunities, as demonstrated by a case where optimized content captured 85% of business flow for a specific query [20].

Core Insights - Wix.com Ltd. has launched Wix Checking and Wix Capital to enhance cash flow management for small businesses, enabling growth directly from the Wix platform [1][9] Group 1: Wix Checking - Wix Checking provides a fully integrated business checking account at no extra cost for eligible users, utilizing Unit's embedded finance technology [2] - Users gain real-time visibility into revenue and expenses, allowing for quicker and more informed decision-making [2] - The service includes instant access to sales earnings, seamless synchronization with Wix Payments, and a Wix Visa business debit card for direct spending [2][9] Group 2: Wix Capital - Wix Capital is a Merchant Cash Advance solution that helps businesses overcome funding barriers without the lengthy approval processes typical of traditional bank loans [3] - Users can request advances on future sales by paying a fixed fee and agreeing to a percentage of revenue repayment, facilitating quick access to funds for essential business needs [3][9] Group 3: Service Availability and Security - Currently, Wix Checking and Wix Capital are available to a select group of U.S.-based users utilizing Wix Payments, with plans for broader rollout [4] - These services are provided through Lincoln Savings Bank, ensuring a regulated and secure financial experience for users [4] Group 4: Strategic Investments and Partnerships - Wix is focusing on strategic investments in AI offerings and has released AI Visibility Overview to enhance digital discovery for brands [5] - The company has expanded its partnership with PayPal to improve Wix Payments, allowing merchants to manage transactions from a unified dashboard [6] Group 5: Stock Performance - Wix currently holds a Zacks Rank 3 (Hold) and has seen its shares decline by 16.3% over the past year, compared to a 1.7% decline in the Computers - IT Services industry [7]

Core Insights - Onfolio Holdings Inc. has expanded its service offerings through its subsidiary Pace Generative LLC, introducing new à la carte services aimed at enhancing Generative Engine Optimization (GEO) for a wider range of clients [1][2] - The new services include Branded Mentions, Community Mentions, and GEO Audits, which are designed to deliver high-margin and impactful results, allowing businesses to engage with GEO strategies incrementally [2][3] - The CEO of Onfolio emphasized the importance of high authority branded mentions for improving brand visibility in large language models, and the role of community-driven platforms in establishing topical authority [3] Service Offerings - The newly introduced services are available on an à la carte basis, providing flexibility for businesses to adopt GEO strategies without committing to a full monthly retainer [2] - Branded Mentions are aimed at improving visibility across the web, while Community Mentions focus on platforms like Reddit, Quora, and LinkedIn to enhance topical authority [3] Company Background - Pace Generative LLC specializes in increasing brand visibility and traffic from AI answer engines using a combination of traditional content marketing, SEO, and proprietary methods [5] - Onfolio Holdings Inc. focuses on acquiring and scaling a diversified portfolio of digital companies with strong cash flows and long-term growth potential [6]

Core Insights - Onfolio Holdings Inc. announced that its subsidiary, Pace Generative LLC, partnered with ThriveCart to host a live webinar focused on Generative Engine Optimization (GEO) [1][2] - The webinar titled "How to 10X Your Traffic from ChatGPT" attracted nearly 200 live attendees, indicating a strong interest in GEO insights and solutions [2] - Pace Generative is positioning itself as a thought leader in the AI visibility space, assisting brands in enhancing their exposure through platforms like ChatGPT and Google's AI Overviews [3] Company Overview - Onfolio Holdings Inc. focuses on acquiring, operating, and scaling a diversified portfolio of digital companies, targeting businesses with strong cash flows and long-term growth potential [5] - ThriveCart is a leading sales platform that has powered 60,000 businesses, generating over $6 billion in lifetime sales, catering to digital course creators and online businesses [4] - Pace Generative employs a combination of traditional content marketing, SEO, and proprietary methods to optimize businesses for generative engine optimization [3]

Core Insights - Wix.com Ltd. has launched the AI Visibility Overview, a solution aimed at enhancing brand visibility in AI search engines, marking a significant advancement in Generative Engine Optimization (GEO) [1][2] - The tool is designed to help users understand and improve their brand's presence in large language model (LLM)-based search engines, positioning Wix as a leader in AI search optimization [1][2] Company Overview - Wix is recognized as the leading SaaS website builder platform globally, providing a comprehensive suite of tools for users to create, manage, and grow their digital presence [5] - Founded in 2006, Wix offers advanced SEO and marketing tools, enabling users to maintain ownership of their brand and customer relationships [5] AI Visibility Overview Features - The AI Visibility Overview allows users to track how often their website is cited by AI platforms, manage questions related to their business, and monitor brand sentiment across LLMs [6] - Users can benchmark their AI visibility against competitors, identify growth opportunities, and measure traffic driven from AI platforms [6] - The tool is integrated into Wix's existing SEO suite and is accessible through the Analytics dashboard, reflecting the company's commitment to adapting to the evolving search landscape [2][3] Additional Offerings - Wix provides premium eCommerce users with the ability to manage LLMs.txt, facilitating direct communication with LLMs to enhance product visibility in AI-powered search experiences [3] - The AI Visibility Overview is currently available in English and is being rolled out to additional languages, indicating Wix's strategy for broader market reach [4]