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成都将举办世运会,要变赛事流量为经济增量
Core Viewpoint - The upcoming World Games in Chengdu is expected to significantly boost the local economy, particularly in tourism and sports-related sectors, while enhancing the region's cultural and sporting profile [1][2]. Group 1: Economic Impact - The Sichuan government aims to improve sports facilities, with a projected 27% increase in per capita sports area by 2024 compared to 2022 [2]. - The 2023 World University Games in Chengdu generated 12.6 billion yuan in tourism consumption, highlighting the potential economic benefits of hosting large-scale events [2]. - The World Games will attract over 4,000 athletes from more than 100 countries, potentially increasing local economic activity through tourism and related services [2]. Group 2: Tourism Promotion - The Sichuan government promotes the region as a cultural and tourism destination, leveraging its rich historical heritage and modern attractions [3]. - Chengdu is integrating various sectors, including commerce, culture, tourism, and sports, to create diverse consumption scenarios around the World Games [4]. Group 3: Service Enhancements for Visitors - Chengdu is enhancing inbound tourism services, including mobile payment options for international visitors through partnerships with major payment platforms [4][5]. - AI translation services are being implemented in key tourist areas to assist foreign visitors, along with bilingual menus in major restaurants [5]. - The city is expanding its tax refund services for departing tourists, increasing the number of refund stores to 429 [5].
成都世运会8月启幕,四川喊你“跟着赛事去旅行”
Xin Jing Bao· 2025-04-29 05:26
新京报讯(记者陈琳)第十二届世界运动会将于8月7日在成都开幕,今天(4月29日)是倒计时100天。 国新办当日举办新闻发布会,成都世运会组委会副主席、四川省副省长杨兴平现场推介四川文旅:"我 们诚挚邀请各位携家人'到成都观赛,来四川旅游',体验世运项目的激情、领略巴山蜀水的秀美、感受 幸福美好的成都。" 为此,四川加强整体规划,在全省范围内组织开展了"跟着赛事去旅行"系列活动,推动文体旅深度融合 发展。去年10月开行"世运"主题大篷车,沿着5条线路把21个市(州)串联起来,把世运会项目的推广 体验与各地赛事和节会结合起来,把赛场与景区景点、城市地标结合起来,累计吸引超20万市民和游客 深度参与,带动各个地方推出200多项"赛事+旅游"活动,推介旅游景点、商圈200多个,有力促进了赛 事经济和旅游经济的融合发展。 "四川的文旅资源非常丰富,开展'跟着赛事去旅行'活动,有很多打卡地值得品味。"杨兴平介绍,四川 自古就有"天府之国"的美誉,这里有三星堆、九寨沟,也是大熊猫的故乡。古蜀文明、三国文化、民族 文化交相辉映,川酒、川茶、川菜、川剧蜚声中外。省会成都是中国最具幸福感和活力的城市之一,街 头巷尾遍布的火锅店、 ...