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4元1杯的雪王柠檬水供应紧张,其他茶饮凭啥躲过一劫?
21世纪经济报道· 2025-09-26 08:08
Core Viewpoint - The recent shortage of lemon water at Mixue Ice City highlights significant industry risks, primarily due to rising lemon prices and supply chain vulnerabilities [1][2]. Group 1: Supply Chain and Pricing Issues - Multiple Mixue Ice City stores have reported a lack of lemon water, with staff indicating that the product is out of stock and expected to remain unavailable for several days [1]. - The average wholesale price of lemons in China has nearly doubled compared to the same period last year, reaching 15 RMB per kilogram as of September 17, 2025 [1]. - Mixue Ice City has a strong supply chain presence, controlling over 50% of high-quality fresh fruit resources in key lemon-producing areas, but this concentration poses risks when facing climate disasters or global supply chain disruptions [4][5]. Group 2: Market Dynamics and Competitor Strategies - The lemon crisis is exacerbated by climate issues affecting major production areas, with droughts in Sichuan and other regions leading to a projected 50%-60% reduction in yields [4]. - Other tea brands have avoided similar crises by diversifying their sourcing strategies, such as using different lemon varieties or establishing global procurement models [7][8]. - Mixue Ice City's low-price strategy has pressured its supply chain, making it difficult to pass on rising costs to consumers, which has contributed to the current supply issues [5][8]. Group 3: Financial Implications and Market Position - Mixue Ice City's lemon water is a significant revenue driver, with annual sales exceeding 1 billion cups, translating to approximately 4 billion RMB in sales, accounting for 13% of the company's total revenue in the first half of 2025 [3][4]. - The company's reliance on a single source for over 70% of its lemon supply has created vulnerabilities that are not present in more diversified competitors [5][6]. - The current crisis reflects a broader tension between capital concentration and diverse consumer demands, indicating a need for more resilient supply chain strategies in the tea beverage industry [8].
中国抢走美国稀土?鲁比奥:中国不喜欢赚钱,美国人做不到
Sou Hu Cai Jing· 2025-08-31 10:13
Group 1 - The U.S. has imposed tariffs of up to 54% on Chinese goods, indicating a shift towards a more pragmatic approach in trade relations with China [1] - Many U.S. companies rely heavily on Chinese supply chains, and increasing tariffs could lead to higher costs for these companies, affecting their competitiveness and potentially leading to higher prices for American consumers [1] - The U.S. Secretary of Commerce's comments on rare earths reflect a misunderstanding of the historical context and the current competitive landscape, as the U.S. once led in rare earth production but shifted focus due to higher costs and regulatory challenges [3] Group 2 - The contrasting statements from U.S. officials highlight a tension between recognizing the economic interdependence with China and the desire to maintain a competitive edge [5] - U.S. officials express concern over China's long-term strategic focus in key industries like rare earths, contrasting with the U.S. approach that prioritizes short-term profits [8] - The U.S. has lost its capabilities in rare earth processing due to outsourcing and a lack of investment in the necessary technologies, leading to vulnerabilities in critical resource supply [8][11]