产品矩阵调整
Search documents
业绩被汾酒反超,五粮液不得不变革了
Feng Huang Wang· 2025-12-19 00:03
"白酒第二"不稳,业绩被汾酒反超,五粮液不得不变革了 【中国白酒网】12月18日,以"新形势 新机遇 新征程"为主题的五粮液第二十九届"12•18"共识共建 共享大会在四川宜宾召开。 在白酒行业深度调整的当下,五粮液(000858.SZ)"白酒第二"宝座受到冲击,三季度业绩罕见遭 山西汾酒(600809.SH)反超。与此同时,公司还面临核心产品价格倒挂、终端动销不畅等一系列问 题。 面对这一局面,五粮液亟待开展新一轮变革,此次"12•18"经销商大会也颇受外界关注。自1997年 起,五粮液开始举办"12•18"大会,至今年已举办二十九届,该大会也成为白酒行业最受关注的大会之 一。 值得注意的是,今年"12•18"大会的名称略有改变。在举办之初,该大会以"厂商共建共赢"为名, 2017年后升级为"共商共建共享"。今年的会议名称则变为"共识共建共享","共商"变更为"共识"。 此次大会上,五粮液董事长曾从钦表示,五粮液将2026年定位为"营销守正创新年",营销方针 是"一核心三强化双目标",即以持续提升五粮液品牌价值为核心,强化营销变革、强化应市策略、强化 执行能力,全力推动高质量的市场动销、全力实现市场份额的有 ...
小米不发“16”,直接发“17系列”!雷军:全面对标 iPhone,正面迎战
Sou Hu Cai Jing· 2025-09-15 05:32
Group 1 - Xiaomi's President Lu Weibing announced the upcoming launch of the Xiaomi 17 series, which aims to compete directly with the iPhone [1][3] - The Xiaomi 17 series will include three models: Xiaomi 17, Xiaomi 17 Pro, and Xiaomi 17 Pro Max, featuring the world's first Snapdragon 8 Gen 2 mobile platform [3] - Over the past five years, Xiaomi has invested over 100 billion RMB in R&D, with plans to increase this investment to 200 billion RMB over the next five years [4] Group 2 - The renaming of the Xiaomi 16 to Xiaomi 17 has sparked significant online discussion, with some praising it as a challenge to Apple [5] - The recent Apple event introduced the iPhone 17 series, with significant upgrades, including pricing starting at 5099 RMB for the iPhone 17 [6] - Lu Weibing has already begun using the Xiaomi 17 Pro Max, indicating confidence in the new product [8]