转自：推广 7月13日—15日，由中国奶业协会主办的"第十六届奶业大会、奶业20强(D20)论坛暨2025中国奶业展览 会"在厦门国际会议展览中心盛大启幕。大会以"品质与品牌，奋进中的坚守；合作与共赢，变局中的选 择"为主题，凝聚行业共识，破解发展难题，探索奶业转型升级的有效路径，推动中国奶业在新时代新 征程上实现更高质量发展。 出席大会开幕式的领导和嘉宾主要有：原农业部常务副部长、中国奶业协会原会长刘成果，国务院参 事、农业农村部原副部长于康震，全国政协委员、农业农村部原副部长马有祥，中国农业科学院原党组 书记、国家食物与营养咨询委员会主任、中国奶业协会战略发展工作委员会名誉副主任陈萌山，原农业 部党组成员、中国奶业协会战略发展工作委员会名誉副主任毕美家，原农业部党组成员、总经济师，中 国农产品市场协会会长张玉香，中国工程院院士、中国奶业协会原会长李德发，中国工程院院士、中国 奶业协会代理会长沈建忠等领导，以及来自相关部委领导，各省农业农村部门，相关院校专家学者，各 产业企业负责人、相关协会等参加了本次大会，中国奶业协会副会长兼秘书长刘亚清主持会议。中央电 视台、新华社、人民日报、新华网、人民网等近百家媒体 ...

Core Viewpoint - New Dairy aims to maintain expansion amidst market fluctuations, focusing on revenue and profit growth, with a strategic plan to double net profit margin over five years [2][25]. Revenue and Profit Performance - In 2024, New Dairy reported revenue of 10.665 billion yuan, a year-on-year decline of 2.93%, primarily due to the exclusion of Chongqing New Niu Han Hong Industrial from consolidated revenue [4]. - Liquid milk revenue for New Dairy in 2024 was 9.836 billion yuan, showing a slight increase of 0.83% year-on-year [4]. - In Q1 2025, New Dairy's revenue grew by 0.42% to 2.625 billion yuan, with net profit increasing by 48.46% to 133 million yuan [5]. Market Trends and Competition - The overall dairy market is facing challenges, with Nielsen IQ reporting a 2.7% decline in dairy sales for 2024 [2]. - Major competitors like Yili and Mengniu are experiencing significant declines in liquid milk revenue, with Yili's liquid milk revenue dropping by 12.32% to 75.003 billion yuan in 2024 [2]. - The low-temperature fresh milk market remains relatively stable, with a 0.4% year-on-year growth in 2024, contrasting with a 7.5% decline in overall liquid milk sales [8][9]. Strategic Initiatives - New Dairy's growth is attributed to its focus on the low-temperature fresh milk segment, which has shown resilience and growth potential [8]. - The company has introduced a variety of products, including high-end fresh milk and low-temperature yogurt, with high-end fresh milk achieving double-digit growth in 2024 [16]. - New Dairy is expanding its distribution channels, including over 500 "24-hour fresh milk" stores and partnerships with major retailers like Sam's Club and Hema [17]. Future Directions - New Dairy is exploring new growth avenues, including expanding into the beverage market and enhancing its product offerings [22]. - The company is also considering international expansion, particularly in Southeast Asia, leveraging resources from New Hope Group [24].