10月30日至31日，由山东省畜牧兽医局主办的2025山东畜牧业高质量发展大会暨第40届山东畜牧业博览会在济南 黄河国际会展中心隆重举行。来自山东省各市及部分畜牧大县畜牧兽医主管部门负责同志、高校科研院所专家学 者、行业相关企业等300余人齐聚一堂，共同探讨山东畜牧业高质量发展新路径。得益乳业作为山东乳企代表、中 国低温奶领军企业受邀参会，在本次盛会中以其卓越的综合实力和创新发展成果，赢得了行业内外的高度赞誉。 载誉前行：七大奖项彰显卓越实力 在本次畜牧行业盛会上，得益乳业凭借卓越的产品品质和深入践行社会责任的企业担当，赢得社会各界高度认 可，一举荣获七项行业大奖，成为展会现场备受瞩目的焦点！ 会上，得益乳业董事长王培亮荣获"耕耘畜牧行业40年功勋企业家"荣誉称号。这一荣誉不仅是对其个人四十年来 执着坚守、开拓创新的崇高礼赞，更是对得益乳业专业专注低温奶领域，构建"七维自控"全产业链模式，推动山 东奶业转型升级、打造现代畜牧业齐鲁样板过程中作出卓越贡献的权威认可。 在产品创新维度，得益乳业旗下鲜境鲜牛奶、畅润酸牛奶双双荣获"第40届山东畜牧业博览会优质畜产品金奖"， 充分展示了得益乳业在技术创新和产品升级方面 ...

Core Viewpoint - The event "Good Products from Shandong - Special Agricultural Products" held in Shanghai highlighted the achievements of Deyi Dairy, showcasing its high-quality products and strong market presence, which received significant recognition from government officials and consumers [3][4][7]. Group 1: Event Highlights - The event took place from April 25 to 27, organized by the Shandong Provincial Department of Agriculture and Rural Affairs, and the Shandong Provincial Government Office in Shanghai [3]. - Deyi Dairy was the only dairy company to receive the "Shandong Provincial Governor Quality Award," emphasizing its leadership in the industry [4][7]. - Government officials, including the Vice Governor of Shandong, praised Deyi Dairy's products, particularly the high-quality Chuangrun IU-100 probiotic yogurt [4][7]. Group 2: Product Features - Deyi Dairy's star products include: - Xianjing Fresh Milk, which contains 300 mg/L of native immunoglobulin, significantly higher than regular milk [10]. - Chuangrun Yogurt, developed in collaboration with an academic team, featuring a unique probiotic strain that enhances immune and gut health [10]. - Youmai Yogurt, combining whole oats and fruit pearls, appealing to younger consumers with its smooth taste [10]. Group 3: Market Strategy - Deyi Dairy employs a full industry chain strategy from "field to table," ensuring high-quality fresh milk for consumers [10][14]. - The company has integrated an online and offline retail model, providing next-day delivery services from Shandong to Shanghai, enhancing consumer accessibility [14]. - The launch of the Shanghai Promotion Center aims to expand the "Good Products from Shandong" brand nationwide, promoting nutritional upgrades for consumers [17].