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农产品出海
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中国地标农产品加速“出海”
Core Viewpoint - Geographic indication products are becoming a key to opening international markets, accelerating the global expansion of China's high-quality agricultural products [2][3]. Group 1: Geographic Indication Products - As of the end of 2024, China has recognized a total of 2,544 geographic indication products, with a direct output value exceeding 960 billion yuan [1]. - The core competitiveness of geographic indication products lies in their inherent uniqueness and high added value, which is essential for agricultural exports [3][4]. - The total agricultural trade volume in China increased from 175.6 billion USD in 2012 to 336.1 billion USD in 2023, with an average annual growth rate of 6.7% [3]. Group 2: Export Performance - In the first five months of 2023, China's agricultural exports reached 41.21 billion USD, a year-on-year increase of 3.5% [3]. - Exports to countries involved in the Belt and Road Initiative showed remarkable performance, growing by 8.3% to 20.81 billion USD, accounting for approximately 50.5% of total agricultural exports [4]. Group 3: Market Trends and Opportunities - The increasing public awareness of health and food safety is driving international market interest in geographic indication products [4]. - The signing of the China-EU Geographic Indication Protection and Cooperation Agreement supports the technical standards and brand reputation of geographic indication products [7]. Group 4: Challenges and Strategic Recommendations - Current challenges include low industrial concentration, weak international brand reputation, and an incomplete industrial chain [8][9]. - A comprehensive approach involving local governments, enterprises, and industry associations is necessary to address these challenges and enhance the competitiveness of geographic indication products [9].