面对旺盛的市场需求，各大冰箱品牌纷纷投身净味技术研发，形成了一场"百家争鸣"的技术竞赛。从最初简单的活性炭吸附，到光触媒分解，再到等离子杀 菌，冰箱净味技术经历了从物理吸附到化学分解的进化之路。 不同的技术路径各有优势，也各有局限。有的擅长去除特定异味但覆盖面窄，有的效果显著但能耗较高，有的成本低廉但需要频繁更换滤芯。 打开冰箱，扑鼻而来的不再是混杂的饭菜味，而是始终如一的清新。这场看似简单的气味变化，背后是中国家庭对健康生活的重新定义。 近年来，随着消费者对健康饮食关注度的提升，冰箱净味技术从边缘功能走向核心卖点，成为消费者选购冰箱的重要考量因素。 需求觉醒：从 " 将就 " 到 " 讲究 " 的冰箱使用革命 中国家庭对冰箱净味的需求觉醒，源于消费升级与健康意识的双重驱动。在过去，冰箱异味被视为难以避免的"生活常态"，剩菜、水果、海鲜等不同食材气 味混杂，不仅影响食欲，更潜藏健康风险。消费者对冰箱气味的要求，正经历从"无臭味"到"无气味"的升级。这种需求的细化，倒逼整个冰箱行业加快技术 创新步伐。 市场研究数据显示，大多 消费者在选购冰箱时，将净味功能列为前三大考虑因素 ，其重要性甚至一度超过传统的能耗指标 ...

Core Insights - Rongsheng Refrigerator has officially launched its "100 kinds of deodorization" technology, addressing the growing consumer demand for health-oriented home appliances and marking a new phase in the refrigerator industry focused on precise deodorization and health protection [1][3]. Product Innovation - The company has collaborated with Qingdao Agricultural University to complete a systematic testing and purification verification report for 100 types of food spoilage odors, demonstrating the effectiveness of its IDP Dual Deodorization 2.0 technology [3]. - The new Rongsheng 572 Dual Deodorization 2.0 refrigerator features a capacity of 572 liters, catering to the real needs of Chinese families by combining efficient deodorization with ample storage space [3][4]. - The IDP Dual Deodorization 2.0 system releases up to 30 million/cm³ of negative ions in both the refrigeration and freezing zones, achieving a remarkable "seven-in-one" cleanliness effect, including a sterilization rate of 99.9999% and a deodorization rate of 99.9% [4]. Market Performance - According to AVC data, Rongsheng's two new products have performed exceptionally well, with the flagship Rongsheng Sugar Cube refrigerator ranking first in offline sales and the Rongsheng 515 Sugar Cube refrigerator leading online sales in the French four-door category [6]. - The strong market performance reflects the brand's commitment to enhancing the dietary health of Chinese families through innovative technology and a focus on real user needs [6].