Core Insights - Rongsheng Refrigerator officially launched its "100 kinds of odor removal" technology, addressing the growing consumer demand for health-oriented home appliances and marking a new phase in the refrigerator industry focused on precise odor removal and health protection [2][3] Product Innovation - The newly released Rongsheng 572 Double Purification 2.0 refrigerator features a capacity of 572 liters, combining efficient odor removal with ample storage space, catering to modern families' dual expectations for healthy eating and sufficient storage [3][4] - The IDP Double Purification 2.0 system releases up to 30 million/cm³ of negative ions, effectively capturing and decomposing odor molecules, achieving a remarkable "seven-in-one" cleanliness effect with a sterilization rate of 99.9999% and an odor removal rate of 99.9% [4][6] Market Performance - According to AVC data, Rongsheng's two new products have performed exceptionally well, with the flagship Rongsheng Sugar Refrigerator 506 topping offline sales and the Rongsheng 515 Sugar Refrigerator leading online sales in the French four-door category, indicating strong consumer recognition and preference [6] Brand Commitment - The successful launch event highlighted Rongsheng's leading position in proactive odor removal technology and its commitment to enhancing the dietary health of Chinese families by focusing on real user needs [6][7]

Core Insights - The core focus of the event was the launch of the "100 kinds of odor removal" technology by Rongsheng Refrigerator, addressing the common issue of odors in modern household refrigerators [1][3] Group 1: Technology and Innovation - Rongsheng Refrigerator introduced the "100 kinds of odor removal" technology, which aligns with the growing consumer demand for health-oriented home appliances [3] - The IDP Dual Purification 2.0 technology can effectively purify odors from over a hundred types of food spoilage, as validated by a systematic testing report in collaboration with Qingdao Agricultural University [3][4] - The IDP Dual Purification 2.0 system releases up to 30 million/cm³ concentration of negative ions, which actively capture and decompose odor molecules, achieving a remarkable 99.9999% sterilization rate and 99.9% odor removal rate [5] Group 2: Product Launch and Market Performance - The new Rongsheng 572 Dual Purification 2.0 refrigerator features a large capacity of 572 liters, catering to the storage needs of modern families while providing effective odor removal [4] - The flagship model of the Rongsheng Sugar Refrigerator series achieved the highest offline sales revenue for new products, while the Rongsheng 515 Sugar Refrigerator topped online sales for French-style four-door models, indicating strong market acceptance [6]

Core Insights - Rongsheng Refrigerator has officially launched its "100 kinds of deodorization" technology, addressing the growing consumer demand for health-oriented home appliances and marking a new phase in the refrigerator industry focused on precise deodorization and health protection [1][3]. Product Innovation - The company has collaborated with Qingdao Agricultural University to complete a systematic testing and purification verification report for 100 types of food spoilage odors, demonstrating the effectiveness of its IDP Dual Deodorization 2.0 technology [3]. - The new Rongsheng 572 Dual Deodorization 2.0 refrigerator features a capacity of 572 liters, catering to the real needs of Chinese families by combining efficient deodorization with ample storage space [3][4]. - The IDP Dual Deodorization 2.0 system releases up to 30 million/cm³ of negative ions in both the refrigeration and freezing zones, achieving a remarkable "seven-in-one" cleanliness effect, including a sterilization rate of 99.9999% and a deodorization rate of 99.9% [4]. Market Performance - According to AVC data, Rongsheng's two new products have performed exceptionally well, with the flagship Rongsheng Sugar Cube refrigerator ranking first in offline sales and the Rongsheng 515 Sugar Cube refrigerator leading online sales in the French four-door category [6]. - The strong market performance reflects the brand's commitment to enhancing the dietary health of Chinese families through innovative technology and a focus on real user needs [6].