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刘强东:尊重王兴,不是仇人,酒旅不打价格战,还有大招
21世纪经济报道· 2025-09-17 02:57
Core Viewpoint - The article emphasizes the importance of healthy competition among private enterprises, urging them to focus on strategic and value-driven competition rather than personal grievances [2][3]. Group 1: Competition Among Enterprises - The company advocates for a straightforward approach among private enterprises, encouraging open dialogue and collaboration rather than animosity [3]. - It stresses that competition should be based on strategy, business models, value creation, and reputation to win consumer trust [3]. - The company expresses respect for competitors while promoting a culture of openness and simplicity in business interactions [3]. Group 2: Platform Competition - The article discusses two types of competition: downward competition that leads to lower quality and upward competition that focuses on better quality and fair pricing [4][5]. - The company calls for a shift towards upward competition in certain industries, particularly in food delivery and hospitality [5]. Group 3: Hotel Industry Strategy - The company plans to avoid price wars in the hotel sector, aiming to protect service quality and profit margins for hotel operators [7][8]. - A new hotel development plan is expected to be announced soon, focusing on innovation rather than price competition [8]. Group 4: Entry into Food Delivery - The company entered the food delivery market due to the high commission rates of 25% charged by existing platforms, which negatively impact food safety and quality [9][10]. - It highlights the importance of providing full social insurance for delivery personnel, a practice not previously adopted by other platforms [8][10]. Group 5: Self-Operated Business Model - The company’s self-operated food delivery service, "Seven Fresh Kitchen," has seen significant demand, with daily orders exceeding 1,500 and a 30% increase in sales for nearby restaurants [11][13]. - The company asserts that its self-operated model does not harm local businesses but rather complements them by driving more traffic and consumer interest [12][13]. Group 6: Entrepreneurial Journey - The company reflects on its entrepreneurial journey, emphasizing the importance of addressing market pain points through innovative business models [14][16]. - It recounts its initial success in the electronics market by implementing transparent pricing and quality assurance, which laid the foundation for its expansion into other sectors [15][16].
刘强东炒菜敬酒:尊重王兴,不是仇人,酒旅不打价格战,还有大招
Core Viewpoint - Liu Qiangdong emphasizes the importance of healthy competition among private enterprises and advocates for respect among entrepreneurs, stating that business competition should not turn into personal grudges [1][2]. Group 1: Competition and Business Strategy - Liu Qiangdong calls for private enterprises to focus on strategic competition rather than personal conflicts, highlighting the need for a simple and straightforward approach in business [4][5]. - He encourages companies to compete based on strategy, business models, value creation, and reputation, rather than engaging in price wars [4][6]. - The company aims to avoid price wars in the hotel industry and will announce a new hotel development plan in the coming weeks [1][10]. Group 2: Platform Competition - Liu Qiangdong differentiates between two types of competition: downward competition that leads to lower quality and upward competition that focuses on quality and fair pricing [6][8]. - He advocates for innovation in the food delivery and hotel sectors, promoting a model that allows for sustainable growth for all parties involved [9][10]. Group 3: Industry Pain Points - The company entered the food delivery market due to the high commission rates (up to 25%) charged by existing platforms, which negatively impact food safety and quality [14][16]. - Liu Qiangdong highlights the importance of addressing industry pain points, stating that many restaurant operators struggle to survive under current commission structures [16][18]. Group 4: Business Innovations - The company’s new initiative, "Seven Fresh Kitchen," has seen significant success, with daily orders exceeding 1,500 and contributing to a 30% increase in sales for nearby restaurants [17][18]. - Liu Qiangdong asserts that the company’s self-operated model does not harm other businesses but rather complements them, creating a mutually beneficial ecosystem [17][18]. Group 5: Entrepreneurial Journey - Liu Qiangdong reflects on his entrepreneurial journey, emphasizing the importance of innovative business models and addressing customer pain points [19][21]. - He shares insights from his early experiences in the computer retail industry, which laid the foundation for the company's growth into various sectors, including electronics and home appliances [21][23].