事件评论 展望：2025 年基本面筑底，期待2026 年起的基本面弹性回升+估值改善。短期，新客高增、老客相对 稳定下预计2025 年仍可维持较优增速。中期，老客调整企稳叠加（次)新客户持续放量有望驱动新一轮 成长，积极产能扩张保障顺势时业绩弹性向上，行业格局优化叠加利润率恢复下，估值有望提升。预计 2025-2027 年归母净利润为40.3、46.7、54.8亿元，同比+5%、+16%、+17%，现价对应PE 为16、14、 12X，按70%分红比例下，2025 年对应股息率为4.3%，维持"买入"评级。 风险提示 1、海外宏观经济波动； 2、品牌库存去化不及预期； 3、产能投放进度不及预期。 收入：销量延续增长，产品结构调整下单价提升。2025Q1 人民币口径，公司营收为53.5亿元（人民币 同比+12.3%/美元同比+11.2%），次新&新客归母净利润7.6 亿元（人民币同比-3.2%/美元同比-4.2%）， 归母净利率同比-2.3pct/环比-1.1pct 至14.2%。量价拆分来看，Q1 销量0.49 亿双（同比+8.2%），新（次 新）客户放量下销量延续增长，部分老客户预计承压；单价约108.4 ...

Investment Rating - The report maintains a "Buy" rating for the company [6]. Core Views - The company's fundamentals are expected to stabilize in 2025, with a rebound in performance and valuation anticipated starting in 2026. Short-term growth is supported by a significant increase in new customers, while existing customers remain stable, allowing for a favorable growth rate in 2025. In the medium term, the stabilization of existing customers combined with the continued growth of new customers is expected to drive a new growth cycle. Active capacity expansion is anticipated to enhance performance elasticity, and improvements in industry dynamics and profit margins are likely to lead to valuation uplift. The projected net profits for 2025-2027 are 40.3 billion, 46.7 billion, and 54.8 billion yuan, representing year-on-year growth of 5%, 16%, and 17%, respectively. The current price corresponds to a PE ratio of 16, 14, and 12 times for the respective years, with a projected dividend yield of 4.3% for 2025 based on a 70% payout ratio [2][4][6]. Financial Performance - In Q1 2025, the company achieved revenue of 5.35 billion yuan, a year-on-year increase of 12%, while net profit attributable to the parent company was 760 million yuan, reflecting a decrease of 3% year-on-year. The gross profit margin for Q1 2025 was 22.9%, down 5.5 percentage points year-on-year, primarily due to the ramp-up of a new factory. The company maintained strong cost control, with a decrease in expense ratios despite the pressure on profit margins [4][9].