经济观察网2月9日，Sensor Tower最新报告指出，得益于头部游戏在运营活动上的加码，以及商业化策 略的持续优化，2022至2025年间，全球TOP100手游收入保持稳步增长，2025年已逼近466亿美元，占全 球手游总收入的份额也从2022年的51%提升至57%。预计2026年TOP100手游收入将进一步攀升至约530 亿美元，占全球手游总收入的近58%。 ...

每经AI快讯，2月9日，Sensor Tower报告指出，得益于头部游戏在运营活动上的加码，以及商业化策略 的持续优化，2022至2025年间，全球TOP100手游收入保持稳步增长，2025年已逼近466亿美元，占全球 手游总收入的份额也从2022年的51%提升至57%。预计2026年TOP100手游收入将进一步攀升至约530亿 美元，占全球手游总收入的近58%。 ...

Core Insights - In 2025, global mobile game revenue is projected to see a slight increase of 1.3% to reach $82.3 billion [1] - The top 30 Chinese mobile game publishers are expected to generate $23.3 billion, remaining stable compared to 2024, accounting for 35% of the total revenue of the top 100 mobile game publishers globally [1] Company Performance - Tencent continues to lead as the top global mobile game publisher, driven by strong performances from titles such as "Honor of Kings," "Peacekeeper Elite," and "PUBG MOBILE" [1] - "Honor of Kings" is projected to generate over $2 billion in revenue in 2025 (excluding third-party Android channels in China), reflecting a robust year-on-year growth of 5%, setting a new historical high [1]

Core Insights - In July, 32 Chinese mobile game companies ranked in the global revenue TOP100, generating a total of $1.95 billion, which is approximately 14.016 billion RMB, accounting for 34% of the total revenue of the global TOP100 mobile game publishers [1] Group 1: Revenue Performance - The top-performing games such as "Honor of Kings," "Peacekeeper Elite," and "PUBG Mobile" saw strong revenue growth in July, contributing to a 20% month-over-month increase in global game revenue [1] - Point Point Interactive's games "Kingshot" and "Tasty Travels: Merge Game" experienced revenue increases of 34% and 52% respectively in July, leading to a 10% overall revenue growth and securing the second position in the publisher revenue ranking [1] - "Egg Party" celebrated its third anniversary at the end of June, resulting in a doubling of revenue in July, which contributed to a 23% increase in global revenue and maintained the third position in the publisher revenue ranking [1] - miHoYo's "Honkai: Star Rail" saw a revenue surge of 325% in July due to the launch of version 3.4 and the introduction of a limited 5-star character, marking a new high for 2025 and boosting miHoYo's revenue by 28%, placing it fourth in the publisher revenue ranking [1]