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大众、小鹏合作再升级:从纯电到燃油和插混的突破
2 1 Shi Ji Jing Ji Bao Dao· 2025-08-15 06:05
Core Viewpoint - The strategic cooperation agreement between XPeng Motors and Volkswagen Group aims to expand their collaboration from pure electric vehicles to include fuel and plug-in hybrid models, enhancing both companies' market positions and technological capabilities [1][3]. Group 1: Previous Collaborations - Prior to the new agreement, XPeng and Volkswagen had collaborated four times, including a $700 million investment from Volkswagen for a 4.99% stake in XPeng and joint development of two B-class electric vehicle models [2]. - In February 2024, they signed a platform and software strategic technology cooperation agreement to accelerate the development of B-class electric vehicles and initiated a joint procurement plan [2]. - The electronic and electrical architecture technology cooperation agreement was signed in April 2024, focusing on the development of the China Electronic Architecture (CEA) [2]. - In July 2024, the cooperation was expanded to include Volkswagen's CMP and MEB platforms, enhancing XPeng's supply chain capabilities and market valuation [2]. Group 2: Implications of the New Agreement - The new agreement solidifies Volkswagen's position in the traditional fuel vehicle market while accelerating its transition to electric vehicles, leveraging XPeng's CEA architecture across its extensive product range [3]. - For XPeng, this agreement allows for participation in the global supply chain and potential brand promotion through Volkswagen's overseas sales network [3]. Group 3: Financial Projections and Performance - The agreement is expected to directly support XPeng's goal of achieving profitability by Q4 2025, with technical service revenue reaching 1.44 billion yuan in Q1 2025, a 43.6% year-on-year increase [4]. - Goldman Sachs predicts that the technical service revenue share for XPeng will rise from 9.1% in Q4 2024 to 15% in Q4 2025, contributing to an overall gross margin exceeding 17% [4]. - XPeng has launched several successful models, with the G6 and G9 seeing sales growth after price adjustments, and the Mona M03 maintaining strong sales performance [4]. - The company has achieved 66.8% of its annual sales target of 350,000 units, leading among new car manufacturers [5].