拼好假

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不当旅游冤种,年轻人开始在美团上「拼好团」了
3 6 Ke· 2025-08-26 02:24
从年假和病假中抠出两天,再加上双休日,人造一个"暑期小长假",秦皇岛、大连、青岛的海边挤满了看海的年轻人,还有的特种兵直接打飞的跨国短途 游,魔都白领甚至把大阪和东京逛成了后花园。 根据美团旅行发布的《2025暑期热点及趋势报告》,7月以来,美团App机票搜索量同比飙升99%,酒店住宿搜索量增长48%,周边游搜索量增长48%,旅 游团搜索量上升42%。 把工位搬到没有天花板的地方,邪修度假的年轻人把假期也玩出了花。 撰文|锅包柚 01 这届年轻人,靠"拼"休假 没有暑假的年轻人,开始给自己拼好假了。 工作第4年的CC,一共有8天年假。作为一名旅游爱好者,CC几乎每个季度都会和朋友约着去旅行放松心情。但碍于年假的稀缺,又不想走马观花、浅尝 辄止地去各地打卡,CC只能和朋友们在日历上精细化研究每年的法定假日,在假日的夹缝中,算出请假性价比最高的日子,拼假出行。 今年跨年,CC和朋友凑上两个周末和一天元旦假期,拼了个9天的小长假来了次云南省内的跨年之旅。去年9月,工作压力大的CC又和朋友凑着周末请了 3天假,和朋友开启了为期5天的粤港吃喝之旅。 CC和朋友在云南 越来越多的年轻人都在拼好假。即将到来的国庆假期,就有 ...
不当旅游冤种,年轻人开始在美团上「拼好团」了
后浪研究所· 2025-08-26 02:05
邪修度假的年轻人,把假期玩出花。 有人喜欢慢节奏的休假,也有人追求休假的高效率。或是凑个四天三夜来次新疆特种兵之旅,想吃的饭一顿也没落下,该逛的景点也一个都没错过;或是搭 乘红眼航班飞到曼谷,用4天的时间去曼谷吃泰餐打泰拳,再在工作日当天早起返程,主打一个休假上班两不误。 而这种拼假的方式,在互联网上还有个统称——拼好假。 当贫瘠的假期遇上打工人出行放松的需求,如何在有限的年假内更高频地出行,成为了许多打工 人在KPI和OKR之外要计划和研究的事情。 撰文| 锅包柚 这届年轻人,靠"拼"休假 没有暑假的年轻人,开始给自己拼好假了。 从年假和病假中抠出两天,再加上双休日,人造一个"暑期小长假",秦皇岛、大连、青岛的海边挤满了看海的年轻人, 还有的特种兵直接打飞的跨国短途 游,魔都白领甚至把大阪和东京逛成了后花园。 根据美团旅行发布的《2025暑期热点及趋势报告》,7月以来,美团App机票搜索量同比飙升99%, 酒店住宿搜索量增长48%,周边游搜索量增长48%, 旅游团搜索量上升42%。 把工位搬到没有天花板的地方,邪修度假的年轻人把假期也玩出了花。 杭漂女孩梁颖就在7月末的一个周五请了一天年假,到云南的避暑胜地 ...
年轻人,爱上「拼好假」
36氪· 2025-05-15 23:48
Core Insights - The article highlights the evolving travel preferences of young people, emphasizing a shift from quantity to quality in vacation experiences, particularly during the May Day holiday [5][22]. Group 1: Travel Trends - During the May Day holiday, domestic travel reached 314 million trips, a 6.4% increase year-on-year, with a notable rise in travel to less popular destinations [5][22]. - Young travelers are increasingly avoiding crowded tourist spots, opting for lesser-known locations, with booking volumes for destinations like Xinjiang and Tibet seeing over 100% growth compared to last year [5][6]. - The trend of "拼好假" (strategically planning vacations) is gaining traction, allowing young people to maximize their travel time and experiences [22]. Group 2: Accommodation Preferences - Budget-friendly accommodations are becoming popular, with 50% of hotel bookings during the holiday being under 200 yuan, while higher-end options are also being sought at competitive prices [6][10]. - The average rental car consumption during the holiday increased by 24%, with a significant portion of travelers opting for self-driving experiences [8]. Group 3: Outdoor and Experiential Travel - Young travelers are engaging in outdoor activities, with a surge in interest in beach cities and adventure sports, reflecting a desire for unique and immersive experiences [12][13]. - The popularity of "micro extreme sports" and activities like diving and hiking is on the rise, indicating a shift towards more active and engaging travel experiences [16]. Group 4: Cultural and Entertainment Travel - The demand for cultural experiences is evident, with a notable increase in family travel to historical sites, as parents seek educational opportunities for their children [10][20]. - Concerts and large-scale events are becoming integral to travel plans, with significant ticket sales and audience turnout during the holiday, particularly in major cities [18][20]. Group 5: Redefining Travel Meaning - Young people are redefining travel as a means of breaking away from routine, seeking deeper connections and experiences rather than mere sightseeing [22][23]. - The article suggests that travel is evolving into a "spiritual ritual" against mundane life, emphasizing the importance of meaningful experiences over traditional tourism [23].
“拼好假”的年轻人,今年有哪些旅游新玩法?
Xin Lang Cai Jing· 2025-05-10 09:26
Group 1: Travel Trends - The "May Day" holiday saw a significant increase in domestic travel, with 314 million trips taken, representing a 6.4% year-on-year growth [2] - Young travelers are increasingly opting for less popular destinations, with booking volumes for places like Xinjiang and Tibet seeing over 100% growth compared to last year [2] - The trend of "picking quality over quantity" in travel experiences is evident, as young people prioritize unique and personalized travel experiences [1][14] Group 2: Accommodation Preferences - During the "May Day" holiday, 50% of hotel bookings in smaller cities were for accommodations priced below 200 yuan, highlighting a shift towards budget-friendly options [2] - The average rental car consumption increased by 24% compared to last year, with 85% of rentals being for out-of-town trips [4] Group 3: Outdoor Activities - There is a notable rise in outdoor activities among young travelers, with significant increases in interest for activities like snorkeling and hiking, as reflected in the high view counts on social media platforms [8][10] - Coastal cities are experiencing a surge in bookings, with places like Jinjiang seeing a 328% increase in orders [7] Group 4: Cultural and Entertainment Integration - The integration of travel with cultural events is becoming popular, as evidenced by the increase in attendance at large-scale performances, with over 200 million attendees and ticket sales reaching 1.212 billion yuan during the holiday [10][12] - Young travelers are combining their travel experiences with entertainment, such as attending concerts while on vacation, creating a new "after party" economy [12][13] Group 5: Redefining Travel Experience - The concept of travel is evolving from mere sightseeing to immersive experiences, with young people seeking to break free from routine and engage in meaningful activities [14] - The focus is shifting towards experiences that provide personal growth and enjoyment, rather than just visiting popular tourist spots [14]