Core Insights - The "super golden week" during the National Day and Mid-Autumn Festival saw a significant increase in travel, with an estimated 2.432 billion trips made, reflecting a 3.2% growth compared to the previous year [1] - Emerging travel trends include long-distance travel and immersive experiences, with domestic, outbound, and inbound travel orders reaching new highs [1] Group 1: Travel Trends - Long-distance travel demand surged, with flights over 3200 kilometers seeing a 14% increase year-on-year, making it the fastest-growing segment [2] - Popular long-distance destinations included Urumqi, Hohhot, and Lhasa, with overall order growth close to 30% for these locations [2][3] - The trend of "lazy tourism" and deep experiential travel became prominent, especially among younger generations, with 25% of travelers being born between 1995 and 1999 [4][5] Group 2: Emerging Destinations - Lesser-known cities like Jingdezhen saw a 40% increase in tourism orders, driven by social media influences [3] - High-quality hotel bookings in non-first-tier cities grew over 90%, indicating a shift in travel preferences [3] Group 3: Outbound and Inbound Travel - Outbound long-distance group tours nearly doubled, with European tours seeing a 140% increase from non-first-tier city users [7] - Inbound travel also thrived, with a 33% increase in flight bookings by non-Chinese passport holders, highlighting a growing interest in China as a travel destination [8][9]

Core Insights - Young people are increasingly utilizing their limited vacation days by creatively combining annual leave and weekends to maximize their travel experiences, a trend referred to as "拼好假" (Pīn hǎo jià) [1][2][6] - The demand for travel among young professionals is rising, with significant increases in flight and hotel searches, indicating a strong interest in domestic and international travel [1][2] Group 1: Travel Trends - The search volume for flights on Meituan App has surged by 99% year-on-year since July, while hotel accommodation searches have increased by 48% [1] - Young travelers are opting for various travel styles, from leisurely solo trips to efficient group excursions, reflecting diverse preferences in vacation planning [2][6] - The upcoming National Day holiday has prompted many young people to plan trips, with strategies to maximize time off by taking minimal leave [5][6] Group 2: Travel Experience - Young travelers are increasingly participating in small group tours, which offer a more personalized and enjoyable experience compared to traditional large tour groups [8][10] - Small group tours typically consist of 10 or fewer participants, focusing on popular destinations and social media-friendly itineraries, catering to the preferences of younger travelers [8][10] - The emergence of small group tours has allowed young people to enhance their travel experiences, providing opportunities for social interaction and deeper cultural engagement [10][14] Group 3: Market Response - The rise in demand for small group travel has led to a proliferation of diverse tour options, with travel agencies and influencers creating tailored experiences for specific interests [14][15] - Meituan has launched a "Small Group Tour" service that guarantees competitive pricing and flexible itineraries, addressing the needs of young travelers seeking convenience and value [15][17] - The platform also offers a comprehensive travel experience, allowing users to explore local cuisine and activities through a single app, enhancing the overall travel experience [16][18]

Core Viewpoint - The article discusses the trend of young people creatively utilizing their limited vacation days by "拼好假" (拼假), which translates to "picking good holidays," to maximize their travel experiences and escape work stress [3][9]. Group 1: Travel Trends - Young people are increasingly combining annual leave and weekends to create extended vacations, leading to a surge in travel activity [4][5]. - According to Meituan Travel's report, there has been a 99% year-on-year increase in flight searches and a 48% increase in hotel searches since July [4]. Group 2: Travel Experiences - Different travel styles are emerging among young people, with some preferring leisurely trips while others opt for high-efficiency travel, maximizing their experiences within a short time frame [5][9]. - The concept of "小团游" (small group travel) is gaining popularity, allowing young travelers to enjoy personalized experiences with peers rather than larger, less flexible tour groups [11][18]. Group 3: Social Dynamics - Small group travel fosters social connections among participants, enhancing the travel experience through shared activities and emotional support [14][17]. - Young travelers are increasingly seeking out small group tours that cater to their interests and social needs, leading to a rise in diverse travel offerings [19][20]. Group 4: Travel Planning - Young people are meticulously planning their vacations, often researching public holidays and strategically requesting leave to optimize their travel time [6][8]. - The emergence of platforms like Meituan Travel, which offers curated small group tours, provides a sense of security and convenience for young travelers [21][22]. Group 5: Lifestyle and Values - The trend reflects a broader desire among young people to reclaim control over their lives and prioritize experiences over material possessions, emphasizing the importance of maximizing enjoyment during limited vacation time [23].