文 | 李嘉珊 创意经济新浪潮：全球发展与中国实践 李嘉珊 著 中国发展出版社 2026年1月 近年来，中国创意产业跨国贸易发展势头强劲，规模持续扩大。2007年发布的《国家文化出口重点企业》目录包含142家企业， 至2025年已增长至404家，年均增长率达12.1%。同期，我国文化贸易在规模与效益上实现双提升。2007年，文化贸易进出口总 额仅为166.4亿美元；到2024年，已跃升至1.4万亿元（约合1943.28亿美元），增长超过十倍。从全球范围看，2007至2024年间， 我国文化贸易年均增速为12.7%，远超国际平均水平。2024年，我国文化贸易总额已占全球文化贸易总额的19.4%。 随着文化企业整体实力不断增强，市场经营主体结构也逐步优化，数字文化贸易企业增长尤为迅速。以数字出版、沉浸式娱 乐、网络视听为代表的新兴文化业态迅速崛起，成为推动增长的核心引擎，展现出强劲的创新活力与市场适应性。 编者按：创意经济已成为全球经济增长的重要动力。据联合国贸易和发展会议统计，创意经济占全球经济增加值的6.8%，在 英、美、韩等国表现尤为突出。与此同时，以中国为代表的发展中国家正积极开拓国际创意经济市场，但在创 ...

Core Insights - The article emphasizes the importance of intangible cultural heritage (ICH) as a living expression that evolves and adapts in contemporary society, rather than being a relic of the past [1][2][3] Group 1: Definition and Importance of ICH - ICH is redefined as a source of social energy that connects identity, memory, and community, rather than merely a nostalgic object [1][2] - The concept of "living heritage" was introduced by Mexican anthropologist Guillermo Bonfil Batalla, highlighting that heritage is a dynamic expression of beliefs and skills [2][3] Group 2: Latin America's Approach to ICH - Latin American scholars reject the "museumization" of culture, advocating for a view of heritage as a living, evolving entity that is continuously reinterpreted [3][4] - In Peru, the "Cultura Viva" initiative integrates ICH projects with community development, emphasizing the role of culture in improving social welfare and self-esteem [4] Group 3: Globalization and ICH - The article discusses how globalization can lead to the commodification of culture, but Latin America's experience shows that true globalization involves mutual learning and cultural resilience [5][6] - The Day of the Dead in Mexico exemplifies how ICH can be reinterpreted in global culture while retaining its core essence [6] Group 4: Lessons for China - Latin America's experience serves as a reference for China in understanding "living heritage," transitioning from mere protection to mutual learning and cultural exchange [7][8] - The integration of digital heritage and traditional craft revitalization in China highlights the importance of community participation in cultural preservation [7][8] Group 5: The Future of ICH - The article concludes that the future of ICH lies in maintaining its vitality and relevance in modern contexts, allowing for new interpretations and expressions [8]