文商旅体展多元业态融合
Search documents
跨界融合新地标 “湾里”有什么
Bei Jing Shang Bao· 2025-12-28 16:11
Core Insights - The opening of the "Wai Li" commercial complex in Beijing's sub-center has generated significant consumer interest, with over 160,000 visitors on the first day and more than 250,000 on the second day, indicating strong market demand [1][4] - The complex integrates various sectors including commerce, culture, tourism, and hospitality, aiming to create a comprehensive consumer experience [3][6] Group 1: Project Overview - "Wai Li" covers a total construction area of approximately 500,000 square meters, featuring three main components: "Wai Li Wangfujing WellTown," "Wai Li Tingyun Town," and "Wai Li Nuolan Hotel" [3][4] - The project includes over 100 first-store brands across diverse categories such as apparel, dining, and entertainment, enhancing the commercial landscape in the Tongzhou area [4][7] Group 2: Economic Impact - The proximity to Universal Studios, which attracts over 10 million visitors annually, provides a solid customer base for "Wai Li," creating a consumption loop of daytime visits to the theme park and nighttime shopping at the complex [5][6] - The opening of "Wai Li" is expected to stimulate the local economy by attracting both local and out-of-town consumers, thereby enhancing Beijing's overall consumption market [7][8] Group 3: Transportation and Accessibility - "Wai Li" is strategically located above the Huazhuang Station on Beijing's subway lines 1 and 7, with future connections to the S6 line, improving regional accessibility and expanding the commercial influence [6][8] - The integration of transportation and commercial services is designed to enhance the area's attractiveness and support the development of a vibrant consumer hub [6][7] Group 4: Future Prospects - The project is anticipated to contribute to the growth of Beijing's international consumption market, aligning with the city's goals of becoming a global consumption center [7][8] - The ongoing development of the "Wai Li" complex is expected to create a positive cycle of industry, consumption, and population growth in the Tongzhou area, further solidifying its role as a key commercial center [6][8]
“世运有礼 成都等你”成都成华区悦动成华消费月活动启动
Mei Ri Jing Ji Xin Wen· 2025-08-07 08:06
8月7日,借势成都2025年第12届世界运动会(以下简称"成都世运会")开幕和2025年成都国际车展契 机,成都市成华区举办"世运有礼成都等你"悦动成华消费月活动,进一步激发市场活力和大宗商品消费 潜力。 据介绍,本次成华消费月联动全区市场主体,通过打造一场集"线下车展+线上直播+乐动世运音乐会 +跃动世运闯关赛+悦动成华消费攻略+N场促消费主题活动"为一体的消费嘉年华,着力激发入境消费、 研学旅游、美食休闲、夏日消暑等消费需求,营造"产业可兴、消费可享、惠民可感"的消费氛围。 在激发汽车大宗消费潜力方面,8月8日-10日龙潭汽车城线下车展与第二届龙潭汽车城上新直播将在 FUN星悦广场举行。同时,成华区2025年第三轮汽车消费补贴活动同步启动。在龙潭汽车城线下车展环 节,现场将汇聚"成都龙潭汽车城"知名汽车品牌企业,涵盖主推新车、特惠让利车、上新车型等多个品 类。同时,第二届龙潭汽车城上新直播活动围绕"畅享世运·驾遇未来"主题,采用"线下车展+云直播+音 乐游戏嘉年华"三维融合的创新模式,整合政企资源推出亿元级购车补贴。 成华区商务局相关负责人表示,抢抓成都世运会和暑期黄金窗口期,成华全区上下联动,将有持续不 ...