Group 1: Holiday Travel Trends - The upcoming Mid-Autumn Festival and National Day holidays are expected to create a "super long holiday" opportunity, with consumers able to take 3 days off and enjoy a total of 12 days off [1] - Travel bookings for this year's holidays have started approximately 3.5 days earlier than last year, with significant increases in bookings for flights, hotels, tickets, car rentals, and tour packages compared to previous years [1][2] - Over 60% of consumers plan to travel across provinces, and nearly 30% intend to travel abroad, with many opting for "staggered leave" to maximize their holiday time [2] Group 2: Booking Insights - In Shanghai, holiday travel bookings have increased by over 40% year-on-year, with average spending per customer rising by 5.2%, and car rental bookings up by 89% [2] - The trend of multi-destination travel is becoming more pronounced, with popular domestic travel cities including Beijing, Shanghai, and Chengdu, while cities like Luzhou and Ma'anshan are experiencing over threefold growth in hotel bookings compared to last year [3] Group 3: Cultural and Event-Driven Travel - There is a notable trend of integrating cultural events with travel, as searches for hotels and attractions near popular performance venues have surged by 1.5 times year-on-year [4] - Travel products are increasingly combining cultural and commercial elements, with events like the "2025 Longing District Autumn Cultural and Commercial Tourism Carnival" being developed to enhance travel experiences [4] Group 4: International Travel Growth - The long-distance outbound travel market is booming, with the top ten countries for international hotel bookings being Japan, Thailand, and South Korea, among others [5] - The mutual visa exemption policy between China and Russia is expected to significantly boost travel to Russia, with cities like Moscow and St. Petersburg seeing a dramatic increase in search and booking activity [5][6] Group 5: Demographic Insights - The 25-29 age group is emerging as the primary demographic for travel, with a notable increase in group travel among young professionals [6] - Lesser-known destinations are gaining popularity, with significant increases in search interest for places like Ostend in Belgium and Crete in Greece [6]

Core Insights - The upcoming Mid-Autumn Festival and National Day holidays are expected to see a significant increase in travel bookings, with consumers taking advantage of the "拼假" (staggered leave) strategy to extend their holidays [2][4] Travel Booking Trends - Travel bookings for the upcoming holidays are approximately 3.5 days ahead of last year, with substantial increases in reservations for flights, hotels, tickets, car rentals, and tour packages [2] - In Shanghai, travel bookings for the holiday period have increased by over 40% year-on-year, with car rental bookings rising by 89% [4] Consumer Behavior - Over 60% of consumers plan to travel across provinces, and nearly 30% intend to travel abroad, with many opting for staggered leave to maximize their holiday time [4] - The trend of multi-destination travel is becoming more pronounced, with popular domestic cities including Beijing, Shanghai, and Chengdu seeing significant interest [5] Cultural and Event-Driven Travel - There is a notable trend of integrating cultural events with travel, as searches for hotels and attractions near popular performances and exhibitions have increased by 1.5 times year-on-year [7] - Companies are actively promoting travel packages that combine cultural and commercial elements, enhancing the overall travel experience [8] International Travel Insights - International hotel bookings have expanded to cover 2,852 cities, with Japan, Thailand, and South Korea being the top destinations [10] - The mutual visa exemption policy between China and Russia is expected to boost travel to Russia, with significant increases in search and booking activity for cities like Moscow and St. Petersburg [10][11] Inbound Tourism - Inbound tourism is also experiencing growth, with foreign tourists booking stays in nearly 100 domestic cities, with Shanghai and Beijing being the most popular [11]

Group 1 - The upcoming long holiday during the Mid-Autumn Festival and National Day is expected to see a significant increase in travel bookings, with consumers able to create a "3 days off, 12 days rest" scenario by taking additional leave [1][2] - Travel booking trends indicate that this year's holiday bookings are ahead of last year by approximately 3.5 days, with substantial increases in various travel products including flights, hotels, and rental cars [1][2] - Major cities such as Shanghai, Beijing, and Chengdu are among the most popular travel destinations, with some smaller cities experiencing over threefold growth in hotel bookings compared to last year [3] Group 2 - Over 60% of consumers plan to travel across provinces, with nearly 30% intending to travel abroad, utilizing "staggered leave" strategies to maximize their holiday time [2] - The peak travel periods are expected to be concentrated from September 29 to October 1 and again from October 7 to 8, with the first period anticipated to account for over 30% of the holiday's total travel volume [2] - The integration of cultural and tourism activities is evident, with significant increases in hotel searches near popular event venues, indicating a trend towards travel experiences linked to performances and exhibitions [4] Group 3 - The international travel market is thriving, with the top ten countries for hotel bookings being Japan, Thailand, and South Korea, among others, and notable growth in bookings for destinations like Egypt and Vietnam [5][6] - The mutual visa exemption policy between China and Russia is expected to boost travel to Russia, with cities like Moscow and St. Petersburg seeing a dramatic increase in search and booking activity [5][6] - The trend of young professionals aged 25-29 leading travel bookings is notable, with a growing interest in less conventional destinations, such as the coastal town of Ostend in Belgium, which has seen a search increase of over 30 times [6]

超长假期即将来临，你准备好出游了吗？ 被消费者称为"拼假友好型"的中秋节、国庆节超长假期临近，往前请3天假、往后请3天假都能凑成"请3休12"超长假期。目前，旅游市场已进入预订高峰 期。 今年中秋国庆假期的旅游预订节奏较去年提前约3.5天，根据各大旅游平台数据显示，截至目前包括机票、酒店、门票、租车、线路游等在内的假期出游商 品预订量均大幅超越去年和同为8天连休的前年。 超三成打工人"拼假错峰" 文旅商体联动 去哪儿国庆出行用户调研显示，超六成消费者打算跨省游，近三成消费者打算出境游。为了玩得时间更长，更具性价比，不少打工人选择"拼假错峰"出行， 国庆假期+年假连休。用户调研显示，超三成打工人选择"错峰拼假"。"请3休12"可享受超长假期，是最多"拼假"打工人的选择。 同程旅行表示，今年国庆中秋假期，不少消费者选择"拼假"提前至9月29日出发，这使得假期出行客流高峰提前。受长假期间居民周边出游及探亲需求带 动，长三角地区、珠三角地区以及各大都市圈的城际高铁热门车次的车票也较为紧俏。 同程旅行预测，今年国庆中秋长假期间，全国铁路的客流高峰预计相对集中在9月29日至10月1日以及10月7日至8日两个时间段。其中， ...