为一场演出沸腾，为一次赛事呐喊，为一个展览驻足，为一场讲座奔赴——跨越山海来到北京，拥抱这座城的古往今来、沉浸这座城的生命脉动，诗和远方 有了鲜活的注脚。 沿着习近平总书记指引的方向，北京坚持以文商旅体展深度融合为引擎，不断激发城市创新活力，为全球超大型城市的可持续发展提供了"北京实践"，贡献 了"中国智慧"。 北京中轴线赓续文脉、重塑风貌，引得游客拍照留念。 本报记者 武亦彬摄 一座城，文化遗产从"出圈"走向"长红" "历史文化是城市的灵魂，要像爱惜自己的生命一样保护好城市历史文化遗产。"这是习近平总书记考察北京时提出的重大命题，面对这一时代命题，北京交 出了一份集"保护""活化"与"共生"于一体的精彩答卷。 立春时节，先农坛里格外热闹，来自五湖四海的游客沿着昔日古人的"亲耕路线"，漫步于一处处古建院落，祈愿新年风调雨顺。 随着"北京中轴线——中国理想都城秩序的杰作"成功列入《世界遗产名录》，位于先农坛的北京古代建筑博物馆变"大"了——从2024年底庆成宫开放，到 2025年底北京育才学校先农坛原校址交接，先农坛内坛区域和外坛庆成宫区域恢复贯通，历史格局与风貌进一步恢复。 如今，从观耕台东侧通往庆成宫院落的 ...

中新社澳门2月14日电 题：澳门"马"力全开 喜迎濠江新春 中新社记者 郑嘉伟 随着农历马年新春临近，澳门街头巷尾年味渐浓。从大三巴牌坊到议事亭前地，从氹仔官也街到路环渔 村，各类节庆装饰陆续布置完成，吸引不少市民和游客驻足留影。 除此之外，更多精彩节庆活动陆续展开：澳门特区政府旅游局将呈献3场无人机烟花汇演，采用无人机 融合烟花的形式，以无人机编队配合音乐及激光效果演出；文化局将在三盏灯圆形地、妈阁庙前地等上 演新疆舞蹈与重庆"耍锣鼓"等民俗特色表演；中国煤矿文工团也将到澳门，在多个社区上演《新春艺暖 喜洋洋》，展示系列传统表演技艺。 澳门特区政府旅游局局长文绮华说，今年尝试从演出体验、科技与艺术融合和延伸节庆氛围等多个维度 进一步丰富澳门"旅游＋"内涵与夜间魅力。"希望市民与旅客在澳门能有不一样的过年体验，玩得开 心！" 完善配套服务 乐享新春佳节 街头装饰一新 营造浓厚年味 记者走访澳门中区，发现主要街道已换上马年"新装"。议事亭前地及大三巴牌坊附近，以红色和金色为 主色调的节庆灯饰与"骏马"元素相互映衬，营造出喜庆热闹的节日氛围。在主要商业区，许多店铺门口 摆放桃花、年桔以及爆竹装饰，增添传统年味。 ...

（来源：新安晚报） 转自：新安晚报 "十四五"期间，西递夜游入选"全国文化和旅游装备技术提升优秀案例"，西递、宏村接待量屡创新高，集团获 评"安徽省现代服务业30强"……这些成绩，是黟县徽黄旅游集团推进文旅产业高质量发展生动实践。 匠心筑基，让古村活在当代 徽黄旅游集团坚守"保护优先、合理利用"初心，以"微改造、精提升"为密钥，总投入1.26亿元，完成西递、宏村 等核心景区300余处基础设施、景观绿化升级，古村落的青砖黛瓦在岁月积淀中焕发新生，宜居宜游的品质与原真 风貌相映成趣。西递景区先后斩获安徽省最干净景区景点、安徽省旅游服务质量标杆单位等殊荣。 业态创新让旅游体验从"走马观花"迈向"沉浸漫游"。集团打造80余处景观小品与网红打卡点。西递、宏村非遗体 验馆解锁文化深度体验，石林水世界填补夏季产品空白，《宏村·阿菊》实景演出与古城街区点亮夜间经济……20 余个特色项目落地生根，文旅消费活力持续迸发。 五年来，集团持续迭代"徽黄游"平台，分时预约、AI智能体等创新功能让"一键畅游"成为现实，并向外辐射，成 功承接黄鹤楼等标杆项目。旗下徽黄智能科技公司获评省级高新技术企业。 依托黟县得天独厚的生态优势，集团承办 ...

Core Insights - Hainan has set an ambitious target of an 8% increase in domestic and international tourist arrivals by 2026, following a significant milestone of over 100 million visitors and total spending exceeding 200 billion yuan [1][4] - The confidence in achieving this target is backed by strong data, including a 31.3% increase in inbound and outbound travelers in the first month of border reopening, with an average of 28.91 million travelers [1][5] Group 1: Tourism Growth and Strategy - Hainan's tourism growth is not limited to specific areas but is a comprehensive effort across the province, with plans for 600 large-scale tourism events in 2025 [3] - Haikou aims to become an "International Performing Arts Capital," planning to host 30 major concerts and music festivals in 2025, attracting over 635,100 visitors and generating 3.065 billion yuan in tourism revenue [3] - Sanya is focusing on building a "Safe Travel" brand, implementing rapid complaint handling and transparent service standards to enhance visitor trust and satisfaction [3][9] Group 2: Inbound Tourism and Policy Support - The most notable aspect of Hainan's tourism in 2025 is the expected 35.2% year-on-year growth in inbound overnight visitors, reaching over 1.5 million [5] - The government plans to implement more convenient entry and exit management policies, expand the list of visa-free countries, and increase international flight routes, which will further boost inbound tourism [6] Group 3: Collaborative Development and Unique Offerings - Hainan is restructuring its tourism landscape with a focus on complementary functions and unique developments across cities, such as Haikou and Sanya as international consumption centers, and other cities focusing on specific themes like cultural entertainment and medical tourism [7] - The appeal of Hainan is growing beyond Sanya, with increasing interest in the central mountainous areas and coastal regions, showcasing diverse cultural attractions [8] Group 4: Service Quality and Governance - Hainan is enhancing its tourism governance through a legal, standardized, and digital framework, leading to a decrease in complaints and an increase in visitor satisfaction [9] - The establishment of a "Safe Travel Hainan" service brand is supported by 108,000 trusted consumption units and a smart regulatory platform [9] Group 5: Integration of Tourism with Other Sectors - The government report emphasizes the need to enrich tourism-related activities, promoting the integration of tourism with culture, sports, and education, transforming local resources into experiential and consumable offerings [10] - Challenges remain, such as accelerating the implementation of large projects and enhancing the proportion of inbound tourists, which the government aims to address through various initiatives [10]

与生态资源相辅相成的，是龙虎山深厚的文化底蕴。作为中国"道"的发源地，这里拥有道教祖庭天师 府、上清古镇等，传承近2000年的道文化在此积淀。同时融合古越文化、心学文化、红色文化等多元文 化资源。这些文化资源并未孤立展示，而是通过"道文化研学体验线""古越文化探秘线"等主题线路，更 打造了《龙虎问道，山水逍遥》全域沉浸微演出，让游客步步见景、处处品文化。 不仅如此，龙虎山还通过全域联动，让资源"活起来"。突破空间边界，构建"一带·两核·三区·八村"布 局，推动全域旅游发展。其中，泸溪河文化休闲景观带作为核心串联轴线，整合沿线生态、文化与产业 资源;龙虎山5A景区与上清国家级旅游度假区构成两大核心引擎，分别聚焦丹霞文化体验与道文化度假; 应天山、马祖岩、圣井山-天门山三大片区形成差异化支撑;同时带动无蚊村、沙湾村等周边8个特色乡 村发展"一村一品"旅游集群，实现景区流量向乡村辐射、文化生态资源向全域覆盖，最终达成"景村共 生、全域共赢"的发展格局。 基于全域协同的先天优势，龙虎山进一步打破传统山地景区单一的观景模式，解锁"旅游+文化""旅游 +体育""旅游+农业""旅游+科技"等发展新模式，推出丰富业态，让龙虎 ...

（来源：财闻） 官方日前公布的数据显示，2025年澳门入境旅客突破4000万人次，同比上升14.7%，创历史新高。在多 重利好因素影响下，澳门旅游市场呈现稳中有进、量质齐升的发展态势。世界旅游休闲中心招牌愈加夺 目，成色十足。 入境旅客创新高 据澳门特区政府统计暨普查局统计，2025年入境旅客4006.9万人次，同比上升14.7%，创历史新高；前 11个月，酒店业场所客房平均入住率同比上升3.2个百分点至89.3%，住客增加0.6%至1331.3万人次。 "成绩背后既有全球旅游市场复苏的外部推动，更有澳门近年来'旅游+'供给升级的内在驱动。"澳门城 市大学国际旅游与管理学院执行副院长李玺认为，2025年是澳门旅游业恢复与转型并行的里程碑。 按客源分析，2025年中国内地旅客2901.7万人次，在来澳旅客中仍占主导。国际旅客数据表现令人惊 喜：2025年国际旅客275.5万人次，同比增加13.7%。具体而言，短途客源如菲律宾、印度尼西亚、马来 西亚、泰国、印度、韩国和日本旅客等，均录得不同程度增长；长途客源中，美国旅客增幅近双位数， 达16.2万人次。 业内人士认为，2025年澳门传统客源市场稳固，国际客源呈复 ...

刚刚过去的2025年，澳门旅游业交上一份亮眼成绩单：2025年，澳门各口岸出入境总人次达2.35亿，同 比上升9.8%，创历史新高。其中，入境澳门的旅客达4006万人次，同比增长14.7%，也刷新历史最高纪 录。 "这是政策护航、融合赋能、多元提质产生的综合效应，得益于中央一系列惠澳政策和澳门特区政府的 有力施政，澳门旅游业界也团结协作、主动作为，推动旅游业实现由复苏性增长向高质量发展的转 型。"澳门酒店旅业商会会长、澳门旅游商会理事长、澳门旅游发展智库会长张健中表示。 澳门特区2025年施政报告中，提出提升综合旅游休闲业优势的目标。如今，澳门"旅游+"跨界融合发展 进一步深化，持续加强全球推广，澳门旅游业呈现魅力独特、活力迸发、动力十足的良好发展态势，世 界旅游休闲中心备受青睐。 "旅游+"精彩纷呈，呈现良好态势 "旅游形象、旅游人群发生变化的同时，消费趋势也在深度变革，非博彩消费稳步提升。"张健中分析认 为。数据显示，2025年前三季度访澳旅客非博彩总消费达582.5亿澳门元，同比增长3.6%。其中，第三 季度同比增长10.7%，彰显旅游消费潜力。 澳门旅游消费，正在向体验化、场景化、主题化转型，以会展、 ...

走在澳门街头，无论是旅游景点还是有故事的老街小巷，总能见到来自世界各地的旅客。很多年轻旅客 青睐City Walk（城市漫步），选择自助游、休闲游。 澳门特区2025年施政报告中，提出提升综合旅游休闲业优势的目标。如今，澳门"旅游+"跨界融合发展 进一步深化，持续加强全球推广，澳门旅游业呈现魅力独特、活力迸发、动力十足的良好发展态势，世 界旅游休闲中心备受青睐。 "旅游+"精彩纷呈，呈现良好态势 "专程来澳门解馋，美食之都不能辜负。"前不久，从美国回国休假的张先生第一站选择澳门，还约了几 位身在浙江温州、广东深圳等不同城市的同学，共聚澳门，一起跨年。 2026年元旦，澳门单日出入境总量数据再次被刷新，达86.6万人次，为澳门盛事之都鲜明形象添加人气 注脚。"澳门正在摆脱既有的刻板印象，呈现多元旅游魅力。"张健中表示。立足世界旅游休闲中心定 位，澳门以"旅游+"创新理念为引领，做优做精做强综合旅游休闲业： "旅游+美食"成为"王牌"，2025澳门国际美食之都嘉年华吸引全球35个"创意城市美食之都"参与，数量 为历届之最；"旅游+会展"走向成熟，第十三届澳门国际旅游（产业）博览会上，70个国家及地区参 展，设15 ...

Core Insights - In 2025, Macau's total entry and exit volume reached 235 million people, a 9.8% increase from 2024, with inbound tourists exceeding 40 million for the first time, marking a 14.7% year-on-year growth, setting new historical records for both metrics [1][3][8] Group 1: Tourism Growth and Events - The New Year's holiday in 2026 saw a record single-day entry and exit of 866,000 people, highlighting Macau's vibrant tourism scene with various events such as concerts and fireworks [2][3] - Macau's tourism is evolving beyond traditional perceptions, showcasing diverse attractions and activities that appeal to a broader audience [2][4] Group 2: Innovative Tourism Strategies - The "Tourism+" innovation strategy has strengthened Macau's comprehensive tourism and leisure industry, with "Tourism+Food" becoming a key highlight, attracting global participation in events like the International Food Carnival [3][4] - The integration of sports and tourism has gained momentum, with major events like the National Games and international racing events being hosted in Macau, promoting a new paradigm of "watching events + tourism" [3][4] Group 3: Consumer Trends and Spending - In the first three quarters of 2025, non-gaming total spending by visitors reached 58.25 billion Macau Patacas, reflecting a 3.6% increase year-on-year, indicating strong tourism consumption potential [4][6] - The shift towards experiential, thematic, and scenario-based consumption is evident, with significant spending by visitors attending exhibitions and performances, averaging 4,398 and 3,811 Macau Patacas respectively [6][8] Group 4: Future Development and Market Strategies - Macau aims to enhance its tourism offerings by focusing on quality and precision targeting, with plans to develop family-oriented and youth-centric products [7][8] - The government is set to align with national planning to expand high-quality tourism products and services, leveraging Macau's strengths and the Greater Bay Area's advantages [8]

Core Insights - The Hainan Free Trade Port officially launched its first international large-scale exhibition, the 2025 China International Tourism Trade Fair, attracting over 1,000 international travel merchants from 101 countries and regions, showcasing Hainan's global connectivity [1][2]. Group 1: Event Overview - The event marked a significant gathering of global travel merchants, emphasizing collaboration opportunities beyond traditional tourism packages [2][3]. - The exhibition featured a diverse array of international exhibitors, expanding Hainan's global network to include participants from Europe, South America, and Central Asia [4]. Group 2: Industry Trends - There is a noticeable shift in focus among international exhibitors, moving from merely showcasing their offerings to exploring what Hainan can provide in terms of platforms for new product development [3][4]. - Discussions at the fair have evolved to include topics such as cross-border payment facilitation, data compliance, and joint talent development, reflecting a higher level of openness and collaboration [4]. Group 3: Hainan's Strategic Positioning - Hainan showcased a 12,000 square meter exhibition area, highlighting its comprehensive industrial landscape and consumer scenarios, with a focus on providing a "one-stop" solution for global tourists and businesses [4]. - The exhibition's thematic areas included "City Leisure and Aerospace Education" and "Vibrant Sports and Health Care," aiming to present Hainan as a holistic travel destination rather than a collection of isolated locations [4]. Group 4: Opportunities in Tourism - The fair illustrated the potential for integrating tourism with various industries, such as healthcare and e-commerce, with examples including a cross-border e-commerce center and a comprehensive health solution combining advanced diagnostics and insurance [7][8]. - Various innovative tourism models were presented, including "Tourism + High-tech Industry" and "Tourism + Modern Service Industry," showcasing how tourism can serve as a catalyst for broader economic development [8]. Group 5: Future Prospects - The conclusion of the fair marks the beginning of new collaborative opportunities, with the tourism sector in Hainan poised for significant growth and potential [10].