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香港文体旅局局长罗淑佩:继续推动文体旅协同发展 打造香港旅游新面貌
智通财经网· 2025-09-29 06:05
去年《施政报告》公布成立的"发展旅游热点工作组"已于今年五月公布九个有特色的热点项目。其中会 打造18区主题花木园区,以及推广香港工业旅游、旧城中环、九龙城、维园市集、开放旧油麻地警署等 多个深度热点旅游项目。 亦会推广红色旅游,包括与深圳合作的"中国文化名人大营救"路线,以历史为主题,作为红色体验研学 新路线,加深市民和旅客对香港抗战历史的认识。 智通财经APP获悉,9月29日,香港文化体育及旅游局局长罗淑佩出席立法会经济发展事务委员会政策 简报会,就《施政报告》有关旅游政策措施进行开场发言。她表示,香港旅游业今年取得亮眼佳绩,今 年《施政报告》旅游的篇章,除了文体旅局外,其他政策局和部门亦有推出新政策措施,配合旅游发 展,贯彻落实香港"无处不旅游"。 数据显示,截至8月底,访港旅客达约3320万人次,比2024年同期大幅上升12%。其中内地旅客占2550 万人次,非内地旅客录得765万人次,比去年分别录得11%及16%的双位数增长。这些数字反映《香港 旅游业发展蓝图2.0》的各项策略渐渐开始取得成效。 今年《施政报告》提出发展游艇经济。去年,《施政报告》建议在香港仔、南丫岛等地点兴建游艇泊 位,这方面的工 ...
香江观澜:独特“港味”提升香港旅游吸引力
Zhong Guo Xin Wen Wang· 2025-08-17 12:41
中新社香港8月17日电 题:独特"港味"提升香港旅游吸引力 8月12日,香港尖沙咀码头及星光大道一带人流如织。 中新社记者 李志华 摄 一方面,香港以"盛事之都"的独特魅力吸引全球目光。今年3月启用的启德体育园,为本地及国际盛事 活动提供全新舞台;截至7月31日,启德体育园主场馆已举办27场国际大型体育赛事和文娱盛事,吸引 逾百万观众入场。香港通过"文化+旅游""体育+旅游""盛事+旅游"等多元形式,提升旅客活动体验的同 时,亦创新性地整合文化、艺术、美食等多元资源,促进住宿、餐饮、零售等领域的发展,为香港聚集 可观的人气与财气。 另一方面,中西文化底蕴与自然资源相结合,造就香港的城市魅力。从维港烟花到浪漫山海,从老街风 韵到摩登都市,香港汇聚中西文化的传统与精髓,以独特的国际都市气质,吸引越来越多旅客。随着旅 客需求逐渐转变,越来越多旅客更注重以"深度游"为主的体验式出游方式,特区政府与业界积极创新, 整合旅游资源。 此前,特区政府"发展旅游热点工作组"推出9个旅游热点项目,涵盖特色游、生态游、文化游、深度 游、打卡游和地道美食游等多种类型,充分展示香港旅游资源的丰富性与多样性。这些项目不仅整合现 有旅游资 ...
香港文体旅局:香港旅游业正强劲复苏 世界级首选旅游目的地的地位持续巩固
智通财经网· 2025-05-22 07:28
Core Insights - Hong Kong's tourism industry is set to benefit from the release of the "Hong Kong Tourism Development Blueprint 2.0" by the end of 2024, which outlines four development strategies and 133 specific measures aimed at reinforcing Hong Kong's status as a world-class tourist destination [1][2] - The tourism sector has shown strong recovery, with approximately 16.08 million visitors recorded from January to April 2025, marking a 10% increase compared to the same period last year [1] - During the recent Labor Day holiday, inbound travelers reached about 1.1 million, a significant year-on-year increase of approximately 22%, indicating robust demand for Hong Kong as a travel destination [2] Group 1 - The "Blueprint 2.0" emphasizes a "quality over quantity" approach to tourism, focusing on enhancing service quality and leveraging Hong Kong's unique advantages as an international tourism city [2] - The number of mainland visitors has remained stable, with 12.06 million recorded, while non-mainland visitors reached 4.02 million, reflecting increases of about 8% and 17% respectively [1] - The Southeast Asian market has shown particularly strong growth in visitor numbers, contributing to the overall positive trend in Hong Kong's tourism recovery [1] Group 2 - The government and industry stakeholders are actively responding to the strategies outlined in the "Blueprint 2.0," focusing on product innovation, market expansion, smart tourism, and improving service quality [1][2] - On May 2, 2025, a record high of approximately 303,000 inbound travelers was recorded, with mainland visitors accounting for about 267,000, representing a year-on-year increase of 39% [2] - The government aims to enhance traditional tourism strengths while exploring new resources through events and festivals to invigorate the city's tourism atmosphere [2]