暖消费
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寒潮催热家纺市场,原料价格分化企业积极应对
Xin Lang Cai Jing· 2025-12-21 13:34
Group 1 - The core viewpoint of the articles highlights a significant divergence in raw material prices for 2025, with down feathers increasing by approximately 20% year-on-year, while long-staple cotton prices have decreased by around 15% year-on-year [1][2] - As temperatures drop, the demand for winter products, particularly down comforters, has risen in Shanghai, coinciding with a peak in sales of traditional Chinese-style home textile products due to the upcoming Spring Festival [1][2] - The home textile industry in Nantong, Jiangsu, is experiencing a surge in online sales as companies adjust their business strategies in response to the changing raw material costs, successfully stabilizing the market [2] Group 2 - The Nantong International Home Textile Industry Park reported that in 2024, the combined transaction volume of the two major home textile markets, Die Shiqiao and Zhihao, exceeded 240 billion yuan, with a production output of over 1.2 billion pieces [2] - The production lines are currently focused on fulfilling domestic orders, with foreign winter goods already prepared and being shipped to ports [2] - The production capacity is impressive, with an average output of 1,350 sets of bedding, 670 comforters, and 340 pillows produced every minute [2]
“暖消费”悄然升温 “国风”款走俏家纺市场产销两旺
Yang Shi Wang· 2025-12-21 07:17
这几天气温走低,上海南京东路商圈多家家纺门店的羽绒被销售开始升温。余女士选购了一款鹅绒被,她觉得羽绒又暖又轻,能用很久,品质 好价格高点也能接受。 央视网消息:随着气温走低,上海冬季的"暖消费"悄然升温,羽绒被销量有所增加。同时,临近春节,带有中式提花、刺绣等传统工艺的家纺 产品,销售也迎来了一波高峰。 除了冬被,床品套件在年底也迎来了热销。其中,长绒棉做的全棉产品特别受欢迎。不少年轻顾客在挑选时,最看重的还是款式,以及能不能 帮家里布置出想要的温馨氛围。 随着新一轮寒潮南下,家纺产品的供应情况如何,面对原材料市场"羽绒涨、长绒棉降"的价格分化,家纺企业又如何应对? 在江苏南通叠石桥国际家纺城内,磨毛、绒类等面料的暖冬产品占据显要位置。来自连云港的采购商武女士正在选购棉被,为即将开业的线下 门店做准备。 从事家纺行业近30年的胡明亮介绍,2025年原材料价格出现明显分化。羽绒成本同比上涨约20%,而长绒棉的价格则同比下降了15%左右。为 此,企业迅速调整经营策略,不仅稳住了市场,线上渠道的销量还获得了显著增长。 临近春节,带有中式元素和专为婚庆设计的床品套件,销量增长明显。其中,运用了提花、刺绣等传统工艺的产 ...
广州“暖”餐饮迎来热消费
Guang Zhou Ri Bao· 2025-11-23 02:05
餐馆里人头攒动。 远景路的御口福餐厅迎来了一波点单高峰。"今天很多食客一进门就直接询问有没有羊腩煲,点单率飙 升。"餐厅负责人表示,这种现象与小幅降温和小雪节气的关联度极高,"小雪吃羊"的氛围在广州餐饮 市场愈发浓厚。 为了应对这波消费需求,餐饮企业早有准备。御口福餐厅方面称,厨房多备了60%的羊腩和相关食 材,"备料消耗速度超出预期,我们完全能满足这波消费需求。" 耀华集团推出的葱油白贝鲜虾焖锁骨鱼、胡椒花胶煲猪肚等暖胃焖煲菜品,成了食客们的热门选 择。"入冬之后,顺德大盘鱼、焖煲类菜品销量环比增长三成。"耀华集团相关负责人马先生透露,"我 们增加了牛腩牛杂煲、焖鱼、支竹等秋冬食品的准备量,像大闸蟹焖鸡、焖鹅这类菜肴,入冬后点餐量 明显增加。" "全运热"积累高人气 微凉天气带旺火锅、煲类餐厅 十五运会闭幕后的第一个周末,恰逢小雪节气,双重因素叠加催生了广州餐饮市场的消费小高潮。赛事 带来的消费动能仍在持续释放,与节气饮食需求形成完美共振,对广州餐饮消费形成拉动效应,广州餐 饮市场迎来一波"暖消费"。11月22日,记者走访市场见到,城中各大餐馆食肆人头攒动,热腾腾的火 锅、滋补的养生餐品成为周末餐桌上的"主 ...