Core Viewpoint - Shanghai has released 28 measures to promote the quality improvement and expansion of the service industry and consumption, focusing on optimizing supply and expanding demand to drive mutual growth [1][2]. Group 1: Background and Objectives - The measures are in response to the 20th National Congress of the Communist Party's call to expand domestic demand and enhance service consumption potential, with service industry value added growing by 5.9% and retail sales increasing by 5% in the first eleven months of 2022, both exceeding national averages [2][3]. - The aim is to create new growth points in service supply and consumption demand, facilitating high-quality development in the service sector [2][3]. Group 2: Key Measures - The measures focus on six key sectors: finance, information services, transportation, cultural and entertainment, life services, and inspection and certification, which together account for approximately 60% of the city's service industry value added and 70% of service consumption [5]. - Financial services will be enhanced by developing innovative products tailored to new consumption patterns, including personal consumption loans and insurance products [12][13]. - E-commerce platforms will be encouraged to shift from price competition to quality competition, driving offline consumption and enhancing service quality [14]. Group 3: Transportation and Cultural Services - Transportation services will be improved to connect various consumption scenarios, with initiatives to enhance service quality and develop diverse products [15][16]. - Cultural and entertainment sectors will see increased support for high-quality exhibitions and events, with measures to enhance the impact of sports events and promote the gaming and esports industry [17][18]. Group 4: Life Services and Quality Improvement - Life services will focus on improving the quality of home care, elderly care, and healthcare services, with specific initiatives to enhance service standards and accessibility [20][21][22]. - The measures aim to create a virtuous cycle of quality supply and consumer demand in life services [20]. Group 5: Brand and Standards Enhancement - The initiative includes strengthening brand certification and establishing a robust standard system to enhance consumer trust and service quality [23][24]. - The inspection and certification industry will be supported to improve service capabilities and foster a reliable consumption environment [24]. Group 6: Support and Talent Development - The government will enhance financial support and policy coordination to stimulate service industry growth and consumer spending [25][26]. - Talent attraction and development will be prioritized to ensure a skilled workforce in the service and consumption sectors [26].

Core Viewpoint - Shanghai's government has released 28 measures to enhance the quality and efficiency of the service industry and stimulate consumption, focusing on optimizing supply and expanding demand to achieve mutual empowerment and progress [5][12]. Group 1: Background and Considerations - The measures are in response to the 20th National Congress's call to expand domestic demand and the Central Economic Work Conference's emphasis on boosting consumption and service industry capacity [5]. - In the first three quarters of 2025, the service industry's added value grew by 5.9%, and retail sales of consumer goods increased by 5%, both surpassing national averages [5]. - The measures aim to create new growth points in service supply and consumption demand, promoting high-quality development in the service sector [6]. Group 2: Key Measures - The focus is on six key sectors: finance, information services, transportation, cultural and entertainment services, life services, and inspection and certification, which together account for about 60% of the city's service industry value [7]. - Financial services will be enhanced to support diverse consumer needs, including the development of new financial products tailored to various consumption scenarios [7][13]. - E-commerce platforms will be encouraged to shift from price competition to quality competition, driving offline consumption and enhancing consumer experience [7][16]. Group 3: Transportation and Cultural Services - Transportation services will be improved to connect various consumption scenarios, enhancing the overall consumer experience and reducing travel costs [8][17]. - Cultural and entertainment offerings will be expanded, including support for high-quality exhibitions and events that drive significant economic impact [9][19]. - The gaming and esports industry will be developed further, with initiatives to support high-level competitions and foster a robust ecosystem [9][20]. Group 4: Life Services and Quality Improvement - Life services will be enhanced to improve quality and convenience, including initiatives for home care, elderly care, and healthcare services [10][22]. - The government will support the transformation of home service companies into employee-based models, enhancing service quality and providing insurance for service personnel [22][23]. - Medical services will be diversified, promoting high-end healthcare and encouraging the development of specialized insurance products [23][24]. Group 5: Brand and Standards Enhancement - The measures will strengthen brand certification and establish a robust standard system to enhance consumer trust and service quality [11][24]. - The inspection and certification industry will be supported to improve service capabilities, focusing on high-demand sectors such as food and cosmetics [11][25]. - A consumer credit system will be developed to promote transparency and trust in the marketplace [11][26]. Group 6: Support and Talent Development - The government will enhance financial support for service providers, ensuring effective use of fiscal resources to stimulate growth [27][28]. - Talent attraction initiatives will be implemented to draw skilled professionals to the service and consumption sectors, fostering innovation and development [28][29]. - Statistical monitoring will be improved to assess the effectiveness of policies and optimize measures for service industry growth [28].