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一春烟火气 九州消费潮
Qi Huo Ri Bao Wang· 2026-02-27 01:23
Core Insights - The article highlights the robust performance of the consumer market during the Spring Festival, showcasing a diverse and resilient new consumption landscape across various regions and sectors [1] Group 1: Data Highlights - Cultural and tourism consumption emerged as the biggest highlight, with 596 million domestic trips taken during the 9-day holiday, an increase of 95 million trips compared to 2025, and total spending reaching 803.48 billion yuan, up by 126.48 billion yuan [2] - Retail and dining sectors also showed strong performance, with average daily sales of key retail and dining enterprises increasing by 5.7% compared to 2025, and foot traffic and sales in 78 monitored pedestrian streets rising by 6.7% and 7.5% respectively [2] - Smart and quality consumption gained traction, with sales of smart glasses, intelligent robots, and organic food increasing by 47.3%, 32.7%, and 26.5% respectively [2] Group 2: Structural Changes - There is a notable shift towards quality consumption, with high-quality products like energy-efficient appliances and organic foods becoming more popular, and health-oriented products such as sugar-free snacks seeing rapid sales growth [3] - The trend towards smart consumption is accelerating, with sales of smart wearables increasing by 130% and health products like smart blood pressure monitors growing by over 60% during the holiday [3] - Service consumption is evolving, with customized and experiential travel options gaining popularity, reflecting a trend towards spending on experiences and personal enjoyment [4] Group 3: Policy Support - The Ministry of Commerce, in collaboration with nine departments, launched the "Happy Shopping Spring Festival" initiative, releasing a series of consumption-promoting policies, including 62.5 billion yuan for trade-in subsidies, benefiting over 31 million people and driving sales of 207 billion yuan [5] - Local governments allocated 2.05 billion yuan for consumer vouchers and subsidies, directly reaching consumers and enhancing market vitality [5] Group 4: Open Integration - The expansion of visa-free countries and optimized transit visa policies contributed to a significant increase in international travel, with 17.8 million people entering and exiting the country during the holiday, a 10.1% increase from the previous year [7] - The use of Alipay for foreign visitors surged by over 80%, indicating a growing trend of international consumption in China [7] Group 5: Economic Vitality - The consumer data reflects a vibrant economy, with spending during the Spring Festival igniting a chain reaction in production, employment, and income, contributing to sustained economic growth throughout the year [8] - The collective spending choices of over 1.4 billion people during the festival not only define personal celebrations but also shape the future of China's vast market [8]
科技年货点燃新春消费 科创板公司精准发力满足春节智能消费需求
Zheng Quan Ri Bao· 2026-02-24 13:39
同样,九号有限公司(以下简称"九号公司")春节期间服务不打烊,筑牢消费保障防线。全国700+服务 门店正常营业,活动期间推出多重贴心服务:0.01元即可享受车辆全面体检,免费道路救援随叫随到, 外观件焕新享8.8折优惠,维修消费满额可获赠服务费。线上平台同步发力,智驾年货节期间,用户可 登录京东、天猫、抖音、快手、美团、拼多多及九号出行APP等平台,解锁专属年货节福利;多平台均 可抢购200元年货神券,爆款车型至高直省1400元,部分平台至高24期免息骑新车,用实在优惠让消费 者轻松解锁智能出行新体验。 北京石头世纪科技股份有限公司(以下简称"石头科技")以智能清洁产品,点亮节日品质生活。春节期 间,智能扫地机器人、高温蒸汽洗地机等智能家居产品成为家庭焕新与年货礼赠热门选择,线上线下消 费热度持续攀升。石头科技以全场景智能清洁方案释放居家消费潜力,用科技解放双手、守护家人健 康,助力智能消费提质升级,生动展现春节假期智能家电领域的旺盛活力与消费新动能。 (文章来源:证券日报) 本报讯 (记者毛艺融)从记录旅行瞬间的智能影像,到守护出行生活的电动车,再到解放双手的清洁 家电,以影石创新、九号公司、石头科技为代表 ...
科创板上市公司助力春节消费“智能升级”
Zhong Guo Xin Wen Wang· 2026-02-24 13:16
智能家居也成为新春家庭品质升级的发力点。春节期间,智能扫地机器人、高温蒸汽洗地机等智能家居 产品成为家庭焕新与年货礼赠热门选择,线上线下消费热度持续攀升。科创板上市公司石头科技以全场 景智能清洁方案释放居家消费潜力,用科技解放双手、守护家人健康,助力智能消费提质升级,展现春 节假期智能家电领域的旺盛活力与消费新动能。(完) (文章来源:中国新闻网) 冰雪运动、家庭聚会、旅行出游等场景也带动智能影像设备需求激增。影石产品以防抖、防水、全景拍 摄等核心功能,满足用户多元化记录需求;AI自动剪辑、魔术师等创新功能降低创作门槛,形成"拍摄- 分享-社交"的消费闭环,让普通消费者轻松产出专业级内容。 智能影像记录万家团聚的同时,智能出行则"护航归程"。春节期间,科创板上市企业九号公司服务不打 烊,全国700+服务门店正常营业,活动期间推出多重贴心服务:0.01元即可享受车辆全面体检,免费道 路救援随叫随到,外观件焕新享8.8折优惠,维修消费满额可获赠服务费。同时,特别为外卖骑手设置 骑士补给站,提供免费热饮、免费充气、应急充电、免费WIFI四大便民服务,全方位守护各类用户春 节出行,真正实现用车无忧。此外,到店试驾即可 ...
马年春节长三角假日消费维权畅通有序 良好消费环境持续营造
Xin Lang Cai Jing· 2026-02-24 13:11
Core Viewpoint - The Shanghai Municipal Market Supervision Administration reported a total of 66,715 complaints during the 2026 Spring Festival holiday, with a significant focus on online consumption and various consumer issues [1][2]. Group 1: Complaint Statistics - A total of 66,715 complaints were received across the Yangtze River Delta region during the holiday, with online consumption complaints accounting for 77% and offline for 23% [1]. - In Shanghai alone, there were 16,863 consumer complaints, 4,978 reports, and 69,462 inquiries answered [1]. Group 2: Consumer Demand Characteristics - Overall consumer demand remained stable, with a focus on source governance and multi-channel resolution of disputes [2]. - Online consumption complaints made up 89.8% of the total, primarily related to e-commerce and live-streaming sales, with issues such as quality defects and delivery delays [2]. - Complaints related to traditional New Year's Eve dinner services remained stable at 36 cases, focusing on delivery delays and product quality [2]. - There was an increase in complaints related to green consumption, totaling 488, with a significant portion concerning shared consumption [2]. - Complaints regarding smart consumer products rose to 163, highlighting issues with product quality and after-sales service [2].
春节期间杭州实现消费总金额177.49亿元
Hang Zhou Ri Bao· 2026-02-24 02:44
"加长版"的春节假期让团圆更久,也让杭州的消费市场"燃"了一把。据"杭州消费在线"监测统计, 春节期间(2月15日—2月22日,共8天),全市批发、零售、餐饮、住宿、娱乐五大行业消费总金额为 177.49亿元,同比增长(下同)7.6%。其中,零售金额97.99亿元,增长8.7%;餐饮消费38.45亿元,增 长15.0%。全市消费市场呈现"总量攀升、结构优化、亮点纷呈、保供有力"的良好态势。 春节期间,绿色、智能、健康类产品销售增速显著,成为今年春节消费市场的"新三样"。 文三数字街区举办杭州消费"新三样"市集,ROKID智能眼镜销量增长580%,小米AI家电增长 10.8%,机器狗披醒狮衣、财神机器人巡游等"数字+非遗"场景引爆客流。春晚宇树机器人出圈后,文 三数字街区展示厅机器人出租火爆,租赁额增长100%以上。 为了让"杭城好物"走进千家万户,政企携手满足新需求。春节期间,各大电商平台的"杭城好物"专 区共核销政府补贴155.38万元,补贴订单数超11万单,带动销售额超4547万元。全市聚焦"吃住行游购 娱"发放超6亿元消费券。其中,市本级发放500万元"购在杭州"新春消费券,上城区、临平区、西湖区 等地 ...
政策精准落地 春节消费活力释放
今年春节,和林女士一样旅行过年的游客不在少数,多地迎来旅游高峰。湖北省文旅厅数据显示,截至 2月22日,春节假期全省A级旅游景区累计接待游客2071.03万人次,星级饭店平均出租率64.56%,较 2025年春节假期数据增长明显。湖南省文旅厅数据显示,2月22日,全省当日接待游客2179.95万人次, 同比增长3.47%;根据银联商务大数据建模统计,2月22日当日交易量7238.53万笔,同比增长52.24%; 当日交易额75.38亿元,同比增长42.98%。 各地推出种类繁多的春节主题活动,吸引游客深度体验。同程旅行发布的报告显示,追寻传统"年味 儿"成为春节国内游主流。广东以"请到广东过大年"为主题,主打非遗年俗+新潮体验,并同步启动春节 文旅消费惠民补贴活动,汕头等热门目的地的酒店预订热度同比增幅超过80%,增幅位居全国前列。福 州春节期间以"来福州,过福年"为主题,举办了超1800场活动,在主题方面实现了年味、灯会、非遗、 烟花、古厝、红色旅游全覆盖。 中国银河证券首席宏观分析师张迪表示,9天"最长春节假期"让今年春节的出行、旅游、消费呈现 出"量"的全面提高。出行方面,春运跨区域人员流动量预计创历史 ...
今年首批625亿国补改变发放方式
Nan Fang Du Shi Bao· 2026-02-19 23:10
首批国补落地一个多月后消费"开门红"。 新华社发 在国新办日前举行的新闻发布会上,商务部相关负责人披露,前不久商务部会同国家发改委、财政部拨 出的首批625亿元国补资金已经到达各地商务部门。在春节9天假期内,将指导各地加大补贴投放,充分 保障消费者按政策要求申领补贴。 商务部近期发布的数据显示,1月,消费品以旧换新惠及1613万人次,销售汽车、家电、数码和智能产 品925.6亿元。6类家电产品及4类数码和智能产品销售量超1500万台,销售额近590亿元。其中,家电以 旧换新681.3万台,带动销售297.1亿元;数码和智能产品购新911.5万件,带动销售292.1亿元。2026年首 批国补落地一个多月后,消费品以旧换新政策实现"开门红"。 此前,全国32个地区已全部启动家电以旧换新及数码和智能产品购新补贴(下称"国补")政策,19个地区 印发实施细则。南都N视频记者留意到,和往年相比,今年国补在发放方式上从"普惠发放"转向"精准 导向、定时定量发放";覆盖范围则从分散覆盖转向聚焦重点;在消费范围上,则转向侧重于线下消费 补贴。 从"大水漫灌"到"定时定量"发放 去年年底,国家发展改革委相关负责人在新闻发布会上 ...
新春走基层丨智趣潮玩悦万家
He Nan Ri Bao· 2026-02-18 23:08
2月17日,大年初一,郑州市各大商场喜气洋洋,浓浓的新年气息扑面而来。在金水区正弘城商场内,一个孩 子兴奋地拉着爷爷的手,奔向陪伴机器人展柜前:"爷爷,你看这个机器人会讲故事!" 记者从京东相关部门了解到,2025年京东平台智能产品销售总量同比增长超2倍,智能机器人、智能眼镜等产 品销量同比分别增长超3倍和13倍。今年以来,京东自营机器人租赁业务成交额增长迅速,多款机器人、机器 小朋友在与宇树科技机器人互动。 受访者供图 狗热门机型一机难求,目前订单已排到3月中旬。 "这不只是一台机器,它更像一个'数字家人'。"有网友这样评价。行业人士认为,从长远看,机器人正从功 能型工具演进为具备情感联结的生活伙伴。 有传统年味,也有"赛博年货",智能产品正逐渐融入人们的新春生活,中原家庭的春节消费清单也正在被科 技重新定义。(记者 李鹏) 不远处的国货品牌手机专柜前,销售人员热情介绍着AI拍照功能:"这款手机特别适合春节聚会,能自动识别 人脸、优化合影效果。"如今的最新款手机已不仅仅是常规的硬件升级,更像是一个不断进化的AI智能体。 2026年农历新春,河南的消费市场悄然发生了变化。曾经,人们年货清单上主要是瓜果糖茶;如 ...
春节“新三样”,卖爆了
Xin Lang Cai Jing· 2026-02-18 16:14
Group 1 - The core viewpoint of the articles highlights a significant increase in consumer spending and demand for green, smart, and healthy products during the pre-Spring Festival period, indicating a robust recovery in the retail and catering sectors [1][3][5] Group 2 - Data from the Ministry of Commerce shows that the average daily sales of key retail and catering enterprises increased by 10.6% compared to the same period before the Spring Festival in 2025 [1] - On February 15, foot traffic and sales in 78 monitored pedestrian streets increased by 23.2% and 33.2% respectively compared to the first day of the previous year's holiday [1] - The "trade-in" program has effectively stimulated consumer demand, benefiting 27.56 million people and generating sales of 193.09 billion yuan, with 607,000 cars traded in, leading to new car sales of 99.56 billion yuan [3] - Sales of smart wearable devices on key platforms surged by 130%, with smart blood pressure monitors and blood glucose meters increasing by over 60%, and organic food sales rising by 52% [3] - In the service consumption sector, reservations for New Year's Eve dinners increased by 80.7%, hotel accommodation transactions rose by 32.7%, car rental orders grew by 54%, and spending on ice and snow tourism increased by 120%, while winter vacation spending rose by 68% [5]
春节血糖仪销量暴增春节新三样卖爆了
Xin Lang Cai Jing· 2026-02-18 11:47
【#春节血糖仪销量暴增##春节新三样卖爆了#】记者从商务部了解到,春节假期前两天,各地年味浓 厚,购销两旺,其中绿色、智能、健康类消费需求旺盛。商务大数据显示,2月15日,重点平台智能穿 戴设备销售额增长1.3倍,智能血压仪、血糖仪增长超60%,有机食品增长52%。服务消费方面,2月15 日,重点平台年夜饭预订量增长80.7%,酒店住宿交易额增长32.7%,租车订单量增长54%,冰雪游消费 增长1.2倍,避寒游消费增长68%。#2026春节消费迎来开门红# (央视财经) 来源:@华夏时报微博 ...